Eric Lanke

JANUARY 30, 2012

The Mind of the Community. At a recent WSAE meeting I was asked to explain what we meant in our white paper on Innovation for Associations when we referred to the "mind of community." Had I had a copy of the white paper with me, I could have quoted from it directly. Monday, January 30, 2012. image source.

Innovation 100

Innovation Leadership Newsletter Member Engagement 100

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. Here are some “quick hits” to implement as you make sharing part of your online strategy. Sharing Is Huge.

Strategy 70

Strategy Press Release Social Media Revenue 70

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Integrating Online Communications into Your Fundraising Campaign. . Integrating Online Communications into Your Fundraising Campaign. CAE credit.

North Carolina 34

North Carolina Education Project Content 34

Aaron Wolowiec

DECEMBER 13, 2012

So, it quickly becomes evident that a simple content curation strategy could easily help qualify some of this information, further promoting the organization as a valuable resource and content expert. Discussion boards/online communities. Program outlines/white papers. Online community. Audio/video recordings.

Content 100

Content Social Media Case Study Newsletter 100

Nonprofit Marketing Guide

MAY 23, 2012

That’s the focus of Event 360’s new white paper, “ 4 Steps to Converting Event Donors to Organizational Donors.”. Engage: Event donors require more nuanced communications, but you still must engage them. Please take a moment to download our white paper today. Convert: Ask!

Maine 76

Maine Report Communications Process 76

Reid All About it

JANUARY 26, 2018

Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. Five-Steps to a CME Digital Content Strategy. Presenters: Cheryl Contee, CEO, Fission Strategy. 1 CAE credit. More info/register. Host: ASAE.

Washington 225

Washington DC millennials Chicago 225

Reid All About it

AUGUST 18, 2023

The programs are relationship and community builders since they help members connect with each other on both a personal and professional level. Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment.

Certificate 195

Certificate Education Revenue Strategy 195

Associations Now

OCTOBER 10, 2019

If new members are confronted with hours-long seminars and online conferences right off the bat, they might not interact with future communications. Your first communications with new members should link to short-form content that’s high in value and easily understood, Kaiser says. Healthy Events. Other Links of Note.

Social Media 85

Social Media Content Examples Communications 85

Association Success

DECEMBER 5, 2019

There are learning courses, conference panels, blog posts, newsletters — both digital and on paper, case studies and white papers. but you’re able to see how your content strategy fits into and around it. . Internal communication. What good is a great content strategy if no one is talking to each other about it?

Tools 64

Tools Content Organization Strategy 64

Nonprofit Marketing Guide

JUNE 15, 2012

Communications. FrameWorks Institue recently released an interactive game called Swamped that allows you to take control of your message strategy and ensure your communications advance through the “swamp” of public opinion. Reports/White Papers. Happy Friday, everyone! Happy Friday, everyone!

Marketing 71

Marketing Newsletter millennials Social Media 71

Jamie Notter

JUNE 18, 2015

The following is a guest post from Anna Caraveli and Elizabeth Engel, CAE, who have also written a very nice White Paper on engagement (link at the end). It could be a relationship, a volunteer activity, a community, an idea, an experience, a hobby. It was probably something you were pretty passionate about, right?

Member Engagement 70

Member Engagement Price Resources Strategy 70

GlowGlobally

DECEMBER 22, 2010

global association strategy, regional planning and local infrastructure to grow your business. Together with follow up interviews from some of the largest European-based associations, MCI developed a white paper designed to address some of the key outcomes from the study. Communicate constantly to all key stakeholders.

Video 60

Video Strategy Products Communications 60

Arc 3 Communications

JULY 15, 2021

A content strategy is important to hospitals, healthcare providers, and healthcare foundations in order to help with brand awareness, build loyalty, and provide reliable and helpful information. What is a Content Strategy? For help with your content marketing strategies contact us here.

Content 52

Content Strategy Social Media Newsletter 52

MemberClicks

JANUARY 8, 2024

…but, that said, do you have a plan for communicating with your attendees? That’s why you’ll want to put together an event communication plan that takes into account what you should tell them about before, during, and after the event. What is an Event Communication Plan? Attendee Feedback : Communication got both ways.

Communications 52

Communications Press Release Social Media Tools 52

Jamie Notter

AUGUST 5, 2014

Elizabeth Engel and Peter Houstle wrote an outstanding white paper earlier this year that provides a great map of the different aspects you will need to keep in mind if you want to get serious about data ( free download ). Of COURSE these are the ones that prefer email as a communication method. Leadership Strategy'

Social Media 70

Social Media Survey Analysis Leadership 70

Nonprofit Marketing Guide

MAY 18, 2018

John Haydon shares 3 Savvy Strategies for Effective Donor Retention. And if you are looking for a quick bedtime story, check out “The White-Paper Princess” and Other Children’s Books about Nonprofit Work. Upcoming Events for Nonprofit Communicators. Try these 7 Nonprofit Management Tips To Advance Your Career.

Communications 40

Communications Price Newsletter Tips 40

Nimble AMS

FEBRUARY 3, 2022

Event management: Plan, communicate and take registrations for your events. When you’re looking to link with tools like career centers, event services, an LMS or some other type of integration, your data strategy will play a role. You can communicate with tech vendors or departments from the app for a built-in record.

Tools 135

Tools Software System Resources 135

Association Adviser

NOVEMBER 27, 2017

The survey’s 1,170 participants said they use a variety of digital marketing tools, such as association-sponsored social networking sites, search engine marketing, and lead generation content (white papers, downloadable eBooks, etc.) Source: 2017 Association Communications Benchmarking Survey. to bring in new members.

CA 69

CA Marketing eBook Survey 69

Nonprofit Marketing Guide

JUNE 22, 2017

Dump them in your normal communications stream without recognition or welcome? Downloadable white paper or ebook. Congratulations, you’ve got new email subscribers! Welcome them – quickly, warmly, sincerely. The welcome email may be the single most important email you send. Your best blog posts. Mobile app.

eBook 73

eBook Discount Video Survey 73

Candid

JUNE 23, 2022

As highlighted in IDIS’s white paper, Perspectives for Brazilian Philanthropy in 2022 , there is new energy from younger generations. She also noted that funders shifted their giving strategies in more ways than simply increasing donations. We hope this trust will stay,” shared Luisa Lima, communication manager at IDIS. .

Case Study 98

Case Study Project System Process 98

Nonprofit Marketing Guide

JULY 8, 2009

That depends on a lot on your overall communications strategy. If you produce reports, white papers, books, etc., If you don’t know how your blog fits into your nonprofit marketing strategy and what you what to accomplish with it, then don’t do it. Get the details and register. get an All-Access Pass.

Course 75

Course Resources Tips Newsletter 75

Virtual

APRIL 2, 2015

Over the years, through the shared experiences of literally hundreds of such efforts, a set of best practices has emerged, including strategies on: How best to set up a new association. Numerous white papers were commissione that focused on the benefits of the platform in real life computing environments.

Tools 100

Tools Technology Proposal System 100

Associations Now

DECEMBER 5, 2014

Should your association implement a strategy around it? Truth be told, that day is not too far off, if it hasn’t already happened, so it would do your association some good to put thought behind a mobile learning strategy. Lucky for you, Tagoras released a new white paper on this topic earlier this week.

Strategy 40

Strategy Revenue Content Technology 40

Association Adviser

JULY 13, 2016

If your association needs help bridging the staffing gap or creating effective, engaging communication plans, outsourcing content management could be a viable, cost-friendly option. The goal is to select an outsourcing partner that can help your association reach its communications goals today and into the future. . Why outsource?

Content 60

Content eBook Member Engagement Social Media 60

Association Adviser

AUGUST 27, 2013

maggielmcg: Really great white paper about the mission-driven volunteer by @ewengel and @peggyhoffman [link] #assnchat. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Social Media Roundup: Give That Copy a Trim. Ernie Smith. Associations Now. Features'

Directory 60

Directory Virginia Social Media Newsletter 60

SCD Group

MARCH 29, 2015

And, suggested rather than rending a list, they may need to develop a LinkedIn engagement strategy through which they engaged prospects via a LinkedIn group and white papers. Do your research to know the communications preferences of your personas: email, social media, texting, etc. don’t assume all are the same.

Strategy 40

Strategy Marketing Email Marketing Sample 40

Association Success

JANUARY 25, 2018

The result is often a white paper, a written recommendation, or another passive method of describing the output of our work together. What can an organizational ecosystem like this do to create systematic, streamlined strategies to overcome shared challenges?

Certificate 81

Certificate System Process Industry 81

.orgCommunity

FEBRUARY 25, 2019

Machines are giving us the ability to understand and communicate with members more personally than ever before. Set Strategy. At the wide end of this funnel, your decisions will determine the overall campaign strategy. Hiring a consultant to help you create these profiles is another strategy. The goal might seem obvious.

Marketing 68

Marketing Case Study eBook Social Media 68

Mariner Management

JUNE 30, 2021

From the technology perspective, that means you don’t want a mobile strategy, or a data analytics strategy, or a social strategy – you need well-thought-out organizational strategy that includes these things, at both the national and chapter level. Elizabeth Weaver Engel , M.A.,

Maine 62

Maine Technology Strategy Social Media 62

.orgCommunity

APRIL 18, 2019

Strategy Meltdown —The screen play. Sharon Rice ,orgSource’s managing director of business strategy, and I recently had a conversation about how an integrated approach to strategy gives plans the muscle to be actionable. They communicate the member perspective,” Sharon advises. They are hunched over laptops.

Strategy 40

Strategy Analysis Membership Management Leadership 40

GrowthZone

JULY 26, 2018

It includes permission to continue to communicate with them (how they prefer to be contacted). A lead magnet is a valuable freebie that you are willing to exchange for an email address and permission to communicate with the downloader. This opens the door to “getting their phone number.”. Their response might be “text me.

Social Media 74

Social Media Proposal Content Marketing 74

.orgCommunity

APRIL 18, 2019

Strategy Meltdown —The screen play. Sharon Rice ,orgSource’s managing director of business strategy, and I recently had a conversation about how an integrated approach to strategy gives plans the muscle to be actionable. They communicate the member perspective,” Sharon advises. They are hunched over laptops.

Strategy 40

Strategy Analysis Membership Management Leadership 40

Associations Now

DECEMBER 4, 2015

An updated International Association of Exhibitions and Events white paper includes new tradeshow trends affecting the industry. Friedman, chair of IAEE’s Future Trends Task Force and president of Time & Place Strategies, Inc., The updated white paper looked at data in a number of ways. The first was big data.

Organization 40

Organization Analysis Education Report 40

Associations Now

JUNE 21, 2016

If this describes your content strategy, here’s a plea to change your approach. White papers make a lot of sense in the format (though I would recommend an HTML-based alternative if you go that route), and they remain a favorite for sharing research or studies with the broader world.

Press Release 75

Press Release Content Washington Strategy 75

The Hourglass Blog

AUGUST 28, 2010

Heres part three of the "innovation for associations" white paper Im helping to write while chairing the Innovation Task Force for the Wisconsin Society of Association Executives. Communication. skip to main | skip to sidebar. Saturday, August 28, 2010. Association Advantages for Innovation. Posted by Eric Lanke. at 8:22 PM.

Innovation 40

Innovation Wisconsin Case Study millennials 40

Nonprofit Marketing Guide

FEBRUARY 18, 2011

Blackbaud has released a new white paper focused on optimizing appeals that lead to increased response rates and fundraising called “ Connecting Online Advocacy and Fundraising.&# Pamela Grow’s interview with author Harvey McKinnon gives 7 great reasons why every nonprofit should consider one.

Social Media 64

Social Media Newsletter Report Marketing 64

Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? As you create a content strategy for your continuing education program, be sure to capitalize on the ample opportunities for your association to succeed and thrive, helping you drive non-dues revenue. You’re not alone!

Learning Management System 80

Learning Management System LMS Revenue System 80