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There are countless articles describing how we need to change the way we deliver learning to attract and engage millennial learners, but many of these articles seem to forget that organizations must deliver learning to learners across multiple generational groups. Do millennial learners prefer different types of training?
Millennials are the most abundant generation in today’s workforce yet represent the smallest percentage in most professional associations. Loyalty Programs : 86% of millennials join loyalty programs. of millennials are more likely to shop from stores with loyalty programs compared to 33.3% Millennials care.
Since then we dubbed the Greatest Generation, Baby Boomers, Gen X, Millennials, Gen Z, and Gen Alpha successively. That a conference doesn’t have to be cookie-cutter, there can be sessions that draw everyone in. The very concept is utterly arbitrary at best, possibly even bad for society at its very worst. So why do we care?
Millennials get their share of depressing headlines these days—like this one from NBC News : “Majority of millennials are in debt, hitting pause on major life events.”. A stunning sad fact: only 22 percent of millennials are debt-free. The state of millennial membership. The state of millennial membership.
Gen Z and millennials. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. One of its sad findings: 46% of Gen Zs and 39% of millennials feel stressed or anxious at work all or most of the time. Conference planning. They pull out a few good ideas from survey comments too.
Today, in-person courses and multi-day conferences are the top two leading learning formats for association members, according to our 2017 Member Professional Development Study. Trailing slightly behind is online learning and webinars, with online taking the number two spot for Millennial learners.
But first, you’ll need to understand a few characteristics unique to the younger generations that encapsulate the ‘why’ behind these strategies working. Millennial Characteristics. Unlike previous generations, millennials do not care as much about status. Rather, millennials care more about recognition.
But first, you’ll need to understand a few characteristics unique to the younger generations that encapsulate the ‘why’ behind these strategies working. Millennial Characteristics. Unlike previous generations, millennials do not care as much about status. Rather, millennials care more about recognition.
But, this week, WBT Systems reveals the high career costs of working from home for Gen Z and millennials. Sponsorship strategy. They offer webinars, blog posts, and maybe even conferences to your members. Host: Adrian Segar, founder, Conferences That Work. But it’s not the same experience for everyone. More info/register.
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual conference success story. I’m going to keep my eye out for good stories since everyone’s trying to learn about virtual conferences right now. Virtual conference of the week.
This could include delivering short pieces of content to learners before a training program or conference to build excitement and grow their knowledgebase before the event, as well as follow up afterwards, to ensure they don’t immediately forget everything that they’ve learned!
Millennials: You know them well, those 73 million professionals born between 1980 and 1996 who are now an integral part of the American workplace. It’s a myth that millennials feel entitled to a better title and more pay for simply doing their jobs. Sarah Sain, Naylor Association Solutions. Yet, they still get a bad rap.
Generation Z , or “Gen Z” for short, is the demographic cohort born between 1997 and 2012 that succeeds Millennials. Strategies that work with Millennials, Gen Xers, and Baby Boomers simply won’t be compelling for Generation Z. The truth is, they’re not that different from Millennials and Gen Xers.
One virtual conference pretty much looks like another—”talking heads on a screen, chat boxes on the side and maybe some Zoom breakout rooms.” Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
Old-school event strategies will turn off younger attendees, but digital-focused, personalized meetings will capture their attention. What millennials really want is more digital integration and to be included in all aspects of a meeting, says Jason Dorsey, president of The Center for Generational Kinetics, in an interview with BizBash.
As even the most traditional workplaces are modernizing their technology systems and creating technology-based strategies, the lines between younger and older generations are clear. Millennials were the first wave of technologists, but many people from Gen Z are also entering the workforce. Communication.
If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. If you want to stand out and make a positive impression, read my advice about sending emails to ASAE conference attendees. Out of the Mouth of Millennials.
MCON, the millennialconference, showcased research and ideas from those working in the social impact sector, including how to engage millennials in small-step activism. Last week, I attended the millennialconference— MCON 2017 —in Washington, DC. Small-Step Activism for Millennials.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
For years we’ve been talking about Millennials. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z. How does Generation Z differ from Millennials? While Millennials were pioneers, Generation Z was born into the Digital Age. How to market to them.
I wouldn’t blame you for having conference envy right now. You can at least follow the conference hashtag on Twitter: #asae16. – Millennial Engagement Strategies for Associations. Millennials represent the future of association membership ranks. Thu 8/18 at 2:30 p.m.
Working with over 4,300 associations worldwide, we often hear the same question, “how do we reach and engage millennials?” Over the past few years the millennial audience has been a focal point for associations, but why? In order to thrive, your engagement strategy must expand to reach all age demographics.
In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Tech Tuesday Slam Dunk: Successful Strategies to Manage Your IT Project Portfolio Managing your IT project portfolio is like juggling multiple March Madness brackets—requiring skill, precision, and strategic thinking.
Attracting millennial/young professional supporters. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). The millennial generation, now 44% minority, is the most diverse generation in American history. Five-Steps to a CME Digital Content Strategy. Tue 1/30 at 9:30 a.m. –
Tue 11/1 at 8 a.m.* – Solutions to Engaging Millennials in Associations (Washington DC). Hear from industry insiders how millennials can challenge your association’s conventional methods and strategies. – Solutions to Engaging Millennials in Associations (New York). . More info/register.
Fíonta shares eleven effective marketing strategies for boosting event attendance. In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. AI for associations. AI acceleration.
So many associations have been trying to figure how to keep their industries relevant as millennials and Generation Z replace baby boomers. What’s true for everyone—especially with millennials—is that people want to engage with the story. The focus has been on effectively sharing a message.
If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. If you want to stand out and make a positive impression, read my advice about sending emails to ASAE conference attendees. Out of the Mouth of Millennials.
I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. I’ve seen strategies of only a few lines that can keep people focused on goals, audiences and audience’s needs. The ASAE Great Ideas Conference kicks off this weekend — Sunday, March 5.
Will Millennials be joiners and conveners? This is the first of two posts that are intended to be a helpful resource for conference organizers as they develop their attendee succession-plan strategy. Key Indicators For Most Conferences. Engagement And Community Strategy. Own the mid-career-professional demographic.
Hosts: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent. Learn how to incorporate tactical strategies designed to enhance the management, engagement and training of millennial employees.
4) Can Your Conference Really be Personalized? Yet, our conferences still serve up generic content for the masses. Recently I observed an annual conference committee meeting of a major association. Three millennials (two males and one female) also served on the committee. by Jeff Hurt. 9) Unplugged: Got Social?
Is it time for associations to consider something similar for their conferences? The program is targeted to the millennial demographic and unconventional audiences. When it comes to online education and web-based conferences, a lot of associations have already said yes to subscription offerings. Tell us in the comments.
Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenters: Melissa Forburger, CAE (moderator), Vice President, Association Management Strategies, Inc. – How to Turn Millennials into Members.
Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenters: Melissa Forburger, CAE (moderator), Vice President, Association Management Strategies, Inc. – How to Turn Millennials into Members.
. – eLearning Strategy, Tactics & Responsive Planning. – How to Build an Amazing Volunteer Recruitment Strategy. Discover the difference between traditional recruitment strategies and the volunteer attraction strategy. the chat topic is: How Associations are Attracting Millennial Members.
In-person meetings are bouncing back, according to a Freeman report, but millennials and Gen Z attendees are more particular about what they want out of them. The study is based on a sample of more than 5,500 attendees of mid- to large-size B2B conferences, conducted online between September and January. It’s now at the top.
Today’s “new normal” involves continuous change, which is something the Millennial generation has simply come to expect. How can you make them more seamless (which is what Millennials are expecting)? This post is part of a series about Millennials and Online Community. We like consistency. We like things to stay the same.
The latest version of Omnipress’ State of the Conference Industry Report finds that content continues to be a significant driver of value for associations. With four generations attending conferences today, attendee preferences and expectations are more diverse and complex than ever. formats at their conferences.
The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.”
Well, you might be half right, but let Jeff take you a little deeper to the root causes – motivation you need to consider when developing your community strategy. I have a feeling that Josip Petrusa’s post, Attracting Millennials to Your Event and Why You’re Failing at It , will be the seed of one of my future blog posts.
For years we’ve been talking about Millennials. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z. How does Generation Z differ from Millennials? While Millennials were pioneers, Generation Z was born into the Digital Age. How to market to them.
In this post, they describe the basics and the advantages Open Space has over the traditional conference session format. Why travel to a conference if most of the experience feels like an online meeting? Learn about strategies to boost your sponsorship results and how quickly a few changes can help raise additional revenue.
Mark Lowry at Association Analytics shares helpful member retention strategies. Keep these findings in mind when planning staff and member online meetings and educational programs, including conferences. Marketing to Gen Z and millennials. Explore practical tips and strategies to initiate your data hygiene journey.
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