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Report: Associations Underestimate Interest in Training

Associations Now

Association professionals and members have different perspectives around the importance of technology, especially around training and AI, according to a new report. You went to the annual conference, and that’s where you got your education credits. association members and more than 200 association staffers.

Report 61
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Association Brain Food: 10.11.24

Reid All About it

The American Society of Cataract and Refractive Surgery used AI tool Zenus to capture attendee behavioral data during their conference and expo—data their sponsors and exhibitors found valuable. – What sponsors and exhibitors REALLY want from your next event For marketers, conferences and trade shows are their greatest moment.

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How to Ensure Your AMS Reports Include The Right Data

Membersuite

The association staff on the project team care about these functions and features, but most of their co-workers only care about one thing: reports. Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. Teach data users how to create and pull reports.

Report 175
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Association Brain Food: 2.21.25

Reid All About it

Per the report, most associations are in the discovery or planning phase of AI adoption. The report also shares AI policy samples and discusses AI use, barriers to adoption, and potential use. Making a case for conference attendance. Only a few have integrated AI into their operations, primarily in marketing and communications.

Arlington 258
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Why Data SHOULD Drive Your Strategy

Association Analytics

But just because people arent writing angry emails or calling to congratulate you on a successful conference, doesnt mean they arent telling you something – that silent majority is present and powerful. Where should you have your next conference, how far are people willing to travel? …But Don’t Forget To Listen!

Strategy 169
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Association Brain Food: 4.11.25

Reid All About it

Post-conference buzz. – CMEpalooza Spring CMEpalooza is a free, biannual, online conference geared toward individuals involved in the development and implementation of continuing medical education for healthcare professionals. She returned home renewed with a reminder that community is our greatest asset. More info/register.

LMS 213
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Report: Membership Growing Thanks to Better Communication

Associations Now

Marketing General Incorporated’s annual report found the lowest percentage of associations reporting a membership decline in 16 years. Associations have come through the pandemic with a stronger membership base and more diverse tools to communicate with it, according to a new report.

Report 116