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Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.
Similarly, analyzing your event data from many angles can lead to a major impact on revenue. For example, people who attend your Annual Meeting may not overlap with the same group that attends your Technology conference. In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Membership value. Association media. Host: rasa.io
Introduction Is your association looking for new non-dues revenue ideas? With a learning management system (LMS) your association can prioritize non-dues revenue while boosting learner engagement and streamlining staff processes. Here are eight non-dues revenue ideas for your LMS: 1. There’s the rub: great content.
With conferences being canceled due to COVID-19, associations need to be nimble by implementing alternative strategies and tactics that can continue to bring value to their members, keep sponsors/exhibitors, generate revenues for the Association.
This isnt just a conference; its a celebration of legacy and a roadmap to the future of purpose-driven work. This isnt just a conference; its a celebration of legacy and a roadmap to the future of purpose-driven work. Learn about strategies for leveraging non-dues revenue opportunities strategically. More info/register.
Many of our organizations, in an attempt to be all things to all people (or due to the temptation of all that tasty, tasty non-dues revenue), have larded up our membership “benefits” with so much tangential crap that our members can’t focus on the stuff that will actually help them achieve their goals and fix their problems.
Conference/event evaluations. Education revenue. D2L describes the four factors to consider when developing a revenue strategy for your association’s education programs and five models for monetizing those programs. Do you use the same event evaluation questions year and year? Do you use all the data you collect? 1 CAE credit.
As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Strategic content delivery. Event app.
For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.
Whether a virtual conference is driven by the current virus COVID-19 virus, financial considerations, member outreach, or beneficial global dialogue, the fundamental process for planning and implementation remains the same. These five success factors outline important steps to creating a successful virtual conference.
In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. This can increase membership which will increase revenue.
Business Growth Hacking Lab To grow your membership and non-dues revenue to the next level, what changes must be made in marketing, tech, people, and business development? Learn how to foster cross-departmental collaboration to create new revenue opportunities. Come hear AI strategies from your fellow association executives.
On the trade association side, revenue or staff size can be vital in how you treat a member organization. That a conference doesn’t have to be cookie-cutter, there can be sessions that draw everyone in. Anyway, sometimes it’s fun to hang out with the old guy at the conference, why shouldn’t we be seated next to each other?
Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation. Join a weekend meet up at a restaurant close to the conference hotel and meet some of your community in person. More info/register. Host: Impexium Thu 10/31 at 2 p.m. –
Virtual conference complaints—and solutions. We’ve had a few months now of quickly planned virtual conferences and learning events. WBT Systems has been tuning in—they describe ten attendee complaints about virtual conferences and provide suggestions to resolve them. Virtual conference success stories. Here’s another one.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
What if you could provide your members with networking opportunities and useful information on the content discussed at your annual conference or industry event, long after it has ended? Want to learn more about how to drive registrations, increase event engagement, and boost revenue?
Planning virtual conferences. Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 CMP credit.
Future conference attendance. A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. Hybrid conferences. Educational coaches. Guest: Sandy Weiss.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. The Society for Industrial and Organizational Psychology shared some of their sponsorship plans for an upcoming virtual conference on Collaborate (sorry, ASAE members only). Good question.
WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. by Adrian Segar, Conferences That Work, part 1 and part 2 ).
With coronavirus concerns growing , conferences and in-person events are being cancelled left and right. Zendesk Relate, SXSW, the National Comprehensive Cancer Network, SaaStr, Association of University Technology Managers, Facebook F8… the list goes on, from small meetings to huge conferences.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Virtual conference success story. Virtual conference of the week.
The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.
Most of the associations we have spoken with are returning to in-person meetings and conferences in 2022. If you learn that a free conference didn’t encourage the new segments to engage more it might not be worth it to continue hosting these virtual events. Tip #3: Find new revenue opportunities. Consider the increased workload.
Virtual conference engagement. Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. More info/register.
Do we have approval to book live conferences? Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Conference Organizers Summit (Day 1). What does that mean? 1 CAE credit.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Held at the ASAE Technology Exploration Conference, the AWTC End-of-Year Reception welcomes all association women technology champions and their supporters. A new episode is posted every Monday by 1 p.m. Mon 12/2 at 5:30 p.m.
Tie revenue to prediction buckets – finally, we apply the current year’s dues to the prediction categories which gives you the power to set more realistic dues revenue expectations. Do members who attend your conference usually renew? What can you do with membership predictions? What about certain member types?
Your virtual conference can still be meaningful and engaging for your audience. Put on a Great Virtual Conference with These 6 Strategies. Bring in revenue by involving sponsors creatively. But all that said, you can creatively involve sponsors to still bring in some revenue. Let’s refocus together.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Building & Growing User Conferences Join a fluff-free deep dive into creating impactful and memorable user conferences. Tax reform threat.
Inspired by Priya Parker’s The Art of Gathering , MemberSuite describes the seven essential elements for creating a memorable virtual conference instead of the typical series of webinars with accompanying chat box. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tue 7/28 at 11 a.m.
Conference design. Conference/abstract management. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Competing against niche professional organizations, membership and conferencerevenue has “slowed to a trickle.”
I attend a lot of webinars and conferences about non-dues revenue, including Non Dues-A-Palooza. I realized recently that hardly anyone is talking about AMS (association management system) as a revenue generator ; this makes no sense to me! So why isn’t your AMS part of YOUR association’s non-dues revenue strategy?
Events and conferences are one of the largest sources of non-dues revenue for associations. Events and conferences are powerful tools for associations. 3 strategies for associations to elevate the event experience for your members. Learn how to enhance and elevate the event experience for your members.
The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. Conference and education teams. Virtual conference advice.
Several weeks ago, when it was first becoming apparent to association executives (and everyone else) that the coronavirus pandemic was, in fact, going to be quite serious, most of the industry discussion seemed to revolve around “Do we REALLY have to cancel our conference? What about our revenue!” Yes, it was appalling.
Making a case for conference attendance. If you want to get approval to attend a conference, Barbara Scofidio at Skift Meetings describes five areas to cover when writing an event justification letter to your boss. More info/register. Host: ClearTone Consulting Wed 2/26 at 12 p.m. More info/register. Host: Yodelpop Wed 2/26 at 1 p.m.
Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Virtual conference design. He shares ideas to get you started with 2021 conference planning. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Conferences. AI for associations. Need to sharpen your knowledge about AI?
In this post, they describe the basics and the advantages Open Space has over the traditional conference session format. One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” Membership renewals. Daughtry, M.Ed.,
This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn how to create more engagement, connection and meaning at your next virtual conference from.
Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Revenue Success from Scratch: One Association’s Story. Virtual expo.
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