This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. What is a Member Directory? A member directory, or member list, is a list of all members of your organization. Member directories come in multiple formats, and we’ll discuss that in a moment!
Networking and Expert Directory Access. Online networking , like connecting through an online community or looking up experts in a directory, is also a valuable benefit. Member directories help people find peers in their area and build relationships.
Offer an accessible online member directory. Whether you’ve decided to improve your website or build it from scratch, you should review your website platform or content management system (CMS). Offer an accessible online member directory. Here are some features to look for: Your member directory on your website.
It should be easy for website visitors to find the information theyre looking for, engage with your content, and take action. Use headings to organize your content, ensuring that different sections and subsections are marked with headers in sequentially descending order. (As Webinars and other recorded content.
That’s where digital content and other perks come in. Creating special content and unique benefits for your members is the most direct (and often easiest) way to start boosting engagement. We’ve outlined 6 of the most effective types of content, digital activities, and other perks to offer your members: eLearning Opportunities.
Content marketing. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. Association content. suggests associations adopt a business-minded approach to content. Content strategy. Member surveys.
Candid search aims to synthesize answers to your questions about the social sector all in one place, bringing together key features of our flagship products such as Foundation Directory, GuideStar/Charity Check, Seals of Transparency, 990 Finder, Philanthropy News Digest, Candid Learning, Foundation Maps, and more.
This is where they can meet other members and find useful resources like the member directory and discussion forums. Navigable member directory. Allow your members to become familiar with each other with a member directory. He has experience with lead generation, content marketing, marketing automation, and events.
Sales team that scrape the member directory for addresses . Instead think of packages with external engagement opportunities and thought leadership content . Exhibitors who spam the exhibit hall with flyers . Vendors who put their logo on every slid . Salespeople who will not talk about anything but their product .
Regardless of the size or type of membership program that your organization offers, every association can greatly benefit from the implementation of a membership directory. In fact, thousands of organizations have already begun leveraging the power of directories to engage both members and the general public. Let’s get started.
Upsell and cross-sell opportunities : Bringing customers together creates a network of authentic, user-generated content that can help you gain insight into market needs. Advocacy and referrals : A dedicated space for customer success provides ready-made tools, like directories, for finding advocates. Curation of customer content.
To further advance member engagement, Jamie’s initiatives included: Enhancing capabilities : Jamie worked to add a Link-branded MemberCentric mobile app, an Expert Directory, a Renew Now widget, and a Career Center widget. Highlights. Introduced marketing automation , powered by Informz. Highlights.
If you’re unsure of the online engagements you should be providing to your members, consider these suggestions: Targeted email content. For example, using your association management tools, make sure to include each member’s name within the email content! Consider using recorded content. Jake Fabbri.
At its base, every community should maintain a strong foundation of core modules (the no-nonsense tools and features that are essential to your success, like calendars, discussion boards, directories, automation rules, and a resource library) to support its essential objectives.
Personalized Content and Recommendations. We’re so used to personalized content that many of us don’t even recognize its significance anymore. They want content that’s customized and relevant to their interests on your association’s websites. They expect written content, images, and video. Stay dry!”.
Without clean, complete data, no one on staff can keep up with the changing behavior and interests of members and customers, send them relevant content and marketing messages, and deliver the value they seek. After a member renews, explain how they can update their profile information and/or their online membership directory listing.
Your members want to have the ability to search for other members in your directory, and your staff needs to be able to contact your members with important updates and information. Member portals/directories. Allows members to add their social media information to their profiles in your member directory.
This content represents a wealth of credible sources for research papers and projects. . Foundation Directory . Candid’s Foundation Directory is another robust source for finding funding from foundations, public charities, and federal funders—it's a great research resource to get giving insights.
Building an association website with valuable content and an attractive web design can help you: Retain current members Attract new members Raise the value of your sponsor packages Boost event registrations Drive non dues revenue Gather key data about member behavior Curious about what makes an association website shine? Relevant content.
Selling sponsorships, featured directory placements, digital ads, and even e-commerce through your AMS-created website allows your association to bring helpful extra funding. Don’t make the mistake of creating your website once and never revisiting it to update it with new content. Email Newsletter.
The GrowthZone Website Content Management System (CMS) empowers chamber website administrators to manage their sites fully and intuitively. Member directories. FEATURES: Content management system (CMS). FEATURES: Content management system, Membership management, Engagement scoring, Social media capabilities, Certifications.
Relevant resources, content, and events encourage members’ continued participation and engagement. Your association can also realize increased non-dues revenue by using an LMS to deliver and promote engaging content in a streamlined course catalog. As a result, they’ll be less motivated to renew their membership when it expires.
Specifically, they saw the exhibition Giving in America , which includes one of the first copies of Foundation Directory. In 2015, the Smithsonian’s National Museum of American History launched the Philanthropy Initiative to collect, document, research, and create exhibitions and online content relating to the history of American giving.
Membership directory access. To encourage a healthy membership community, rely on the following features of your membership CRM : Member directory. Ensure that those profiles are public, that members can update them, and that you publish a searchable member directory for members to discover connections with one another.
If your organization has a Candid Seal of Transparency , consider taking a similar approach to further showcase your nonprofit’s impact. Share and interact with funders’ social content Most people appreciate receiving a “like” on content they post on social media.
Podcasts supply an affordable way to drive content and engage members, as well as generate non-dues revenue. Listing in an associate member directory. At least 112 million Americans have listened to podcasts , a figure up 11 percent from 2017, with 67 million listening to podcasts every month. First look at market research.
It’s essential for your association to have a clearly defined editorial content strategy if you want to reach your communications goals. Consider these best practices when creating your association’s editorial content plan for the year. When we see content that is relevant to our careers and our lives, we make the time to consume it.
This week we have a new directory of nonprofit consultants of color, how to avoid a shadowban on Instagram, lots of website and SEO tips, and more. It’s time for Mixed Links… TakeTwo Launches Constellation, the first national directory of nonprofit consultants of color. Threads Launches Initial Test of Keyword Search.
Hootsuite, your content dashboard. My Hootsuite tabs are organized by topic, for example, Associations, Content Marketing, Writing, Brain Food, Clients, and Locals. In the Hootsuite App Directory, you can find other social networks to add to your dashboard, like Instagram, YouTube, and Flickr. Buffer, your content publisher.
Plus, when you have a go-to partner to lean on for your conference app needs, you can focus on the content and event planning. Directories. Your attendees, sponsors and speakers will all be listed in a directory (or, sometimes, multiple directories).
We also had a paper-based, manual process for proofing magazines and directories before they went to press. Layout would produce a proof of a magazine or directory, print it, and send it back to Gainesville for further review. Then we’d send the project – printed out on paper – to the layout department in Winnipeg.
Most website content management systems (CMS) allow you to quickly build new page or update an existing page flexible design options. Set the tone: Whether targeting association members or your association’s industry stakeholders and regardless of the amount of or type of content, the tone should be helpful, sincere, and compassionate.
If you don’t, you can search Candid’s Foundation Directory to find who to contact, or you can reach out via a contact email from their website. Make sure to personalize all your communications and interact with their content in a genuine way. However, if it is an automated response, you will need to find a way to contact them.
Let’s face it, your association’s learning program can always benefit from more subject matter experts (SMEs) creating course content. Publications or written content . Before you reach out to a new SME volunteer, it’s wise to think about what content your learning program needs and how to best utilize the volunteer’s expertise. .
In addition, libraries have invested in digital services such as Hoopla to ensure expanded and increased access to online content. Through this network, Candid provides local nonprofits and community organizations free access to fundraising, nonprofit management, and capacity-building materials and services, including Foundation Directory.
Reposting content from accounts related to your issue area and adding your expert commentary can help you build legitimacy and reach a wider audience. See who you’re connected to at a prospective foundation using Foundation Directory ’s LinkedIn integration. Share details about your work and interact with funders’ social media posts.
Billhighway shares several ways your association can help chapters find good speakers , including curated lists and different kinds of directories. Presenter: Mark Bornstein, Vice President, Content Marketing, ON24. Strangely enough, rasa.io More info/register. Host: American Marketing Association. Thu 7/12 at 12 p.m. 1 CAE credit. .
Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Find out how printed directories and data management are related.
By doing keyword research, you can identify the keywords that are most relevant to your industry and create content that is optimized for those keywords. This happens when you have content that other websites will genuinely want to mention on their own. Content creation. Keyword research.
The best “about us” pages have something in common, according to Ramona Sukhraj, head of editorial content at Impact, an inbound marketing firm. When was the last time you thought about your “about us” page—not just whether your staff list is current, but whether the page is doing the work you want it to do for your organization?
Check out Futurepedia’s directory of AI tools and imagine what’s possible. . If they only care about passively sitting there and absorbing content, they’ll opt for watching live and on-demand videos at home. How might your association use AI tools? How might your members use them? Walking the DEI Walk. Remote/Hybrid Culture.
In the manual you’ll also want to include your association’s mission statement, goals and long-term plans, a directory of staff and volunteers, a list of Board of Directors and other committees, the reimbursement policy, and the termination policy. . Keep your volunteer training interesting by making orientation content engaging.
Many companies are content with a wide top and a narrow bottom,” Robbie explains in the book, “the idea being that it’s always good for more people to engage with you and try your product. Another way to look at it: figure out what your community’s top content experiences are, and tailor them to new customers and members.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content