Higher Logic

APRIL 21, 2023

The post Safeguard Member Engagement Through Choice: Message Categories and Email Preferences appeared first on Higher Logic. Allow members to self-select what content they’re interested in and make it easier to track their subscriptions with message categories and preference management.

Member Engagement 177

Member Engagement Content 177

The Association 100

OCTOBER 6, 2024

On The Association 100 Podcast , Kerri McGovern, senior director of membership at the Association of Corporate Counsel, shares how ACC is leveraging innovation to enhance member engagement. McGovern discusses ACC’s award-winning membership app, ACC 365, which provides members with personalized, real-time content and community access.

Member Engagement 130

Member Engagement Innovation Newsletter Content 130

Association Analytics

SEPTEMBER 17, 2024

Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube.

Content 247

Content Marketing Video Member Engagement 247

Reid All About it

JANUARY 17, 2025

Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.

Education 264

Education Content Tools Strategy 264

Reid All About it

FEBRUARY 21, 2025

GrowthZone explains how to drive members to your community platform. They suggest emphasizing year-round content, networking, and experiences that level out the peaks and valleys of engagementand they provide a sample engagement plan to get you started. Yikes, look at that alarming data point for associations on page 17.

Arlington 258

Arlington Education DC Social Media 258

Association Adviser

NOVEMBER 16, 2022

Content is a significant driver of member engagement. Since member engagement is a cornerstone of operations, your association should be intentional about the content it creates. You could say that content and member engagement go together like peanut butter and jelly. . Learn more.

Content 147

Content Tips Member Engagement Course 147

Reid All About it

NOVEMBER 1, 2024

Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Content marketing. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing.

Revenue 258

Revenue Education Arlington Committee 258

Nimble AMS

MAY 10, 2022

A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .

Leadership 175

Leadership Content Social Media Member Engagement 175

Reid All About it

APRIL 11, 2025

To ensure your members and customers are only passing around positive comments, she offers advice on making sure your member service is in tip-top shape. Snacks How to reconceive your association’s magazine as a strategic content asset. Sara Spalt, Cimatri 20 much-needed tips for making panels work. More info/register.

LMS 213

LMS Education Content Software 213

Reid All About it

DECEMBER 6, 2024

Content marketing. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. Association content. To engage members, WorkerBee.TV suggests associations adopt a business-minded approach to content.

Content 213

Content Strategy Education Revenue 213

EventMobi: Association Events

JUNE 26, 2023

Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

MemberClicks

NOVEMBER 1, 2024

Members have a wealth of information at their fingertips, and engaging them requires a focused, strategic approach. This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members.

Content 52

Content Marketing Social Media Newsletter 52

The Association 100

DECEMBER 15, 2024

The 2024 A100 CommImpact Awards honor associations raising the bar in communications and engagement. This years winners achieved excellence across categories like Advocacy, Media Relations, Content Strategy, Thought Leadership, Member Engagement, Event Promotion, Internal Communications and Public Awareness.

Communications 130

Communications Tennessee Press Release Software 130

Association Analytics

SEPTEMBER 17, 2024

The post Embracing Data Analytics to Reinvent Your Content Marketing appeared first on Association Analytics.

Content 169

Content Marketing Member Engagement Resources 169

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Association Adviser

SEPTEMBER 10, 2024

By effectively engaging members through targeted messaging and personalized content, associations can unlock new non-dues revenue opportunities that contribute to their financial sustainability. Here’s a closer look at how […]

Revenue 137

Revenue Member Engagement Marketing Communications 137

.orgSource

JANUARY 14, 2025

By identifying and strengthening key areas like strategy, culture, technology, data, and member engagement, associations can create a resilient framework to navigate disruption and achieve sustained success. Are our digital tools designed to provide a personalized, data-informed experience for members?

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Associations Now

JANUARY 7, 2025

Overall, they see positives in the coming year, with 63 percent of respondents anticipating membership growth and 74 percent expecting increased member engagement. According to the report, only 3 percent say they currently use AI to improve member services, and only 19 percent say they intend to in 2025. They have Google.

Report 105

Report Marketing Survey Content 105

Association Adviser

MARCH 1, 2023

The first of this two-part series will dive into what user-generated content is and how to begin mining for that content. The pandemic changed the way we approach just about everything in […] The post User-Generated Content for Associations: Part I appeared first on Association Adviser.

Content 147

Content How To Member Engagement Communications 147

Reid All About it

FEBRUARY 28, 2025

Note: Per ASAE , any continuing professional education offered by any professional entity may be accepted toward the [CAE] professional development requirement as long as it is directly related to either association or nonprofit management as defined by the CAE exam content outline. Im happy to feature it as long as its not product-centric.

DC 258

DC Education Arlington Case Study 258

Higher Logic

FEBRUARY 4, 2020

What do your members want? Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? Nearly half say members have too many competing options for content, and only 1 in 4 (28%) feel their communications are well integrated.

Communications 287

Communications Tips Member Engagement Tools 287

.orgSource

JANUARY 28, 2025

Technology Drives Member Engagement Modern members expect the same seamless, personalized experiences they enjoy with online retailers or streaming services. Lost Revenue: A lack of engagement impacts renewals, event participation, and other revenue streams. Associations are no exception.

Member Engagement 88

Member Engagement Revenue Tools Strategy 88

Association Adviser

AUGUST 27, 2024

Content is the lifeblood of associations, driving member engagement, supporting mission-aligned goals, and generating non-dues revenue.

Content 105

Content Revenue Member Engagement Strategy 105

Higher Logic

JULY 27, 2023

Member-Generated Content Session at ASAE Annual appeared first on Higher Logic. Member-Generated Content Session at ASAE Annual appeared first on Higher Logic. The post Sneak Preview! The post Sneak Preview!

Content 156

Content Member Engagement 156

Reid All About it

NOVEMBER 8, 2024

New member engagement. Don’t leave your new members hanging. Amanda Kaiser points out moments when new members might feel ignored or ghosted. Explore how they engaged hundreds of volunteers, created meaningful sponsorship opportunities, and developed new revenue streams. More info/register.

Certificate 252

Certificate DC Education Tips 252

Reid All About it

JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Hear about some major considerations for online engagement. To organize your content?

Montana 370

Montana Conference Content Education 370

Aaron Wolowiec

JUNE 25, 2021

Naylor Association Solutions provides Member Engagement & Revenue Services and Content Services & Support.

Revenue 243

Revenue Member Engagement Content 243

Reid All About it

NOVEMBER 15, 2024

Snacks It’s time to amplify your content’s reach and turn it into a valued and respected business asset. Find out by completing the CAOS Content Operations and Strategy Maturity Assessment. Learn to create targeted personas in ChatGPT for personalized content and interactions. But is your organization up to the challenge?

Certificate 264

Certificate Committee Education DC 264

EventMobi: Association Events

MAY 1, 2024

The good news is that the right event technology can empower you to deliver better event experiences, increase member engagement , and achieve your overall objectives. Start by identifying the specific goals you want to achieve, such as increasing member engagement, driving more revenue from events , or helping members earn CE credits.

Technology 264

Technology How To Case Study Price 264

Association Analytics

NOVEMBER 4, 2024

Especially in the professional association sphere, there are a handful or so of career tracks and groups that are serviced and delivered content. So of course you can figure out what a new member in a certain job or discipline might want to learn and see, but that’s just focused on the role. What about their goal?

Course 192

Course millennials Survey Certificate 192

Association Analytics

SEPTEMBER 26, 2022

The post Your Data Is Talking: What’s It Saying about Your Next Piece of Content? appeared first on Association Analytics.

Content 169

Content Member Engagement Resources Strategy 169

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Freestone

NOVEMBER 3, 2024

Strengthen member satisfaction with exceptional CLE content The foundation of member satisfaction lies in the quality of your CLE offerings. When members find value in your educational programs, they are more likely to remain engaged and renew their memberships.

Revenue 83

Revenue How To LMS South Carolina 83

Association Analytics

MAY 27, 2022

The post Take Charge of Your Content: Know What You Have and How to Improve It appeared first on Association Analytics.

Content 169

Content How To Member Engagement Resources 169

Reid All About it

JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Ryan Law, CXL ). Barry Davret, Medium ).

DC 294

DC Washington Member Engagement Content 294

Achurch

APRIL 8, 2025

Its no secret that Artificial Intelligence (AI) tools are transforming the way associations operate by making processes more efficient, improving member engagement, and unlocking new insights. By analyzing engagement data, AI can also recommend personalized content to members. How does it fit into our strategy?

Social Media 83

Social Media Tools Analysis Newsletter 83

.orgSource

OCTOBER 29, 2024

Personalized Member Engagement AI enables associations to create personalized member experiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.

Tools 88

Tools Member Engagement Strategy Innovation 88