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However, you can only maximize the benefits of emailmarketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Gather important data from your email campaigns. Curate personalized membership outreach.
Membership course. The course meets for ten weeks on Thursdays, 1-2pm ET starting January 30. Goodbye LMS. John Leh from Talented Learning identifies 16 warning signs that signal the need to replace your LMS. Host: ASAE Speaker: Amber Worthen, CEO, Email Maven Tue 1/14 at 11 a.m. Save $50 with promo code BRAINFOOD.
Consider another valuable tool in your association’s toolbox: your association learning management software (LMS). Integrating this tool with your AMS allows for easy recording of course completion in your most comprehensive database. Emailmarketing software. Online learning management technology (your LMS).
They’re relatively aware of educational technology—60% have used the internet for some type of personal learning but only 23% have taken an online course. Their interest in learning is low, especially online learning— only 1% of them are aware of online educational resources and only 6% have taken an online course. Lack of time.
When you invite members to participate in a learning challenge, and guide and support them throughout the challenge, they’ll become more comfortable with online learning and your learning management system (LMS). And, they’ll get a chance to become familiar with your association’s online educational programs and LMS.
Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout. Wed 9/25 from 9 a.m.
To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. To generate non-dues revenue from these webinars, try charging a small registration fee since you’re offering exclusive content from your annual event.
. – Breaking Up with Your LMS: The Signs, The Search, and the Solution Learn when it’s time to break up with your learning management system (LMS) by uncovering key red flags. Uncover how the right LMS can enhance learner engagement and drive better learning outcomes. More info/register. Host: Zuddl Wed 8/21 at 12 p.m. –
Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. The premise is two-fold: Grab your favorite grape (in wine form, of course!) EmailMarketing Workshop. Tue 2/16 at 5 p.m.
No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. How can your association glom onto the social mojo of influencers in your industry when promoting your online courses?
While AMS features vary from vendor to vendor, a few core components include: Membership database Community engagement tools Emailmarketing and communication Financial management Reporting and analytics Website builder and management Essentially, an AMS is your core tool for managing your association's day-to-day operations.
TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Emailmarketing news. Make sure staff who have anything to do with IT or emailmarketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Leadership development for young members.
The scope of your marketing plan varies depending on its purpose or the type of organization it’s for. You could create a marketing plan for the following examples: New product launch. C reate a marketing plan to promote a new learning course, an upcoming webinar, or in-person learning event. Time-based.
A few years ago I took an excellent online Coursera course, Modern American Poetry. LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. 8 Biggest Mistakes EmailMarketers Make and How to Avoid Them. More info/register.
Even the most extensive course library isn’t enough to meet learners on their terms in today’s fluid, fast-paced business environment. Find out what challenges each organization needed to solve, what they learned during LMS implementation, and what benefits they’ve gained from integrating their AMS and LMS. More info/register.
If you’re automating your emailmarketing communications, you’re using AI. And of course, people resist change. Perhaps the question is intimidating, or perhaps people aren’t sure exactly how to define AI. Put simply: If you’re using a chatbox to address customer support objectives, you’re using AI. And loathe buzz words.
Even the most extensive course library isn’t enough to meet learners on their terms in today’s fluid, fast-paced business environment. Find out what challenges each organization needed to solve, what they learned during LMS implementation, and what benefits they’ve gained from integrating their AMS and LMS. Cristina I.
. – Beyond Basic Learning Metrics: Using Analytics to Uncover Insights & Education Gaps Pulling reports and getting basic learning metrics from your LMS can be a struggle. Q2 EmailMarketing Tips Hear insights from six of the industry’s leading emailmarketing experts. 1 CAE credit. . – Do This, Not That!
Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Further enhance the learning experience and drive learner retention by ensuring course registration and event signups are easy. Sponsor acquisition.
Learn how to craft a strategy to shape your member’s journeys and determine the tools you need to act on them, from website, to emails, marketing automation, member-get-a-member campaigns, personalization, and more. Presenter: Nelson Duffle, CEO, Smart Content Marketing, LLC. 1 CAE credit. Tue 10/16 at 3 p.m.
Should you continue as planned or course correct? How to Scale Your Email Efforts by Leveraging AI and Automation Learn about scaling up the production and effectiveness of your emailmarketing efforts. . – Are You in Touch with Your Data? Are you seeing any performance gains or does it all just look the same?
The former will typically look at event attendance, while the latter might refer to their learning management system (LMS) to gauge how often members take advantage of further education opportunities. Emailmarketing. Emailmarketing. Live events. Learning opportunities. Live events. Learning opportunities.
For example, are you looking for LMS-specific features? Here’s a rundown of what Thrive Apprentice includes: Features Student progress tracking and management Payment integration Comprehensive marketing tools Course customization Why Choose Thrive Apprentice? year Plus: $299.50/year year Pro: $399.50/year year Elite: $1,199.50/year
With effective software, get access to e-learning that wows your members, covering top-of-mind training and certification courses. EmailMarketing Dues reminders, member communications, welcome emails, and more. LMS As mentioned, education, training, and certifications are a large draw for members of medical associations.
Learning Management - Provide training to employees or education to students through a course driven LMS (Learning Management System). Customer and Leads CRM - Keep track of customer relationships and information including phone calls, emails, contact info, tasks and more.
Blue Sky eLearn – Best LMS Option. Blue Sky eLearn is not an AMS system, but instead an effective learning management system (LMS). Associations often provide educational opportunities, courses, and events to help their members educate themselves or even grant them official certifications. Emailmarketing.
Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Learn how to overcome common emailmarketing obstacles. Gen Z education. More info/register.
TopClass LMS suggests repurposing the stories of your associations award winners into all kinds of valuable educational content. Membership course. Earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course. Frederick Law Olmsted Awards content. More info/register.
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