Higher Logic

JUNE 26, 2020

To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. New members receive a series of emails from them over their first six months of membership. Campaign #2: Engaging Current Members.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. If it intrigues you, check it out—12 CAE credits too.

Survey 259

Survey Project Strategy Education 259

Higher Logic

MARCH 8, 2018

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214

Texas Florida Newsletter Email Marketing 214

.orgSource

NOVEMBER 11, 2024

Enhancing Member Engagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways.

Tools 88

Tools Technology Team Innovation 88

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Blue Sky eLearn

FEBRUARY 4, 2020

Integrating this tool with your AMS allows for easy recording of course completion in your most comprehensive database. This ensures no credentials are lost (while also allowing you to recommend courses to members accordingly). Email marketing software. Social media platforms. Delegate tasks across leadership.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

AUGUST 16, 2024

Ambassadors help boost member engagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. The goal of an EPC (Email Preference Center) is rooted in maintaining compliance and adhering to CANSPAM laws.

America 259

America Content Social Media Strategy 259

Reid All About it

SEPTEMBER 13, 2024

Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout. More info/register.

LMS 265

LMS Certificate Revenue Content 265

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

AUGUST 9, 2024

Jones, CAE, Director of Member Engagement, American Staffing Association Sharon Newport, CAE, Principal, Sharon Newport, LLC Sat 8/10 at 4 p.m. 2024 ASAE Annual Welcome Happy Hour (Cleveland OH) Catch up with AWTC community members, expand your network, and find your people before navigating the next few days. 1 CAE credit.

Cleveland 265

Cleveland LMS Content Press Release 265

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media.

San Jose 369

San Jose Email Marketing millennials Tools 369

Higher Logic

JUNE 4, 2019

Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Send a survey afterward and include a question asking if they’d like to receive more information on additional courses and content related to the webinar topic – then follow up promptly and send that information their way.

Learning Management System 214

Learning Management System Content Course Discount 214

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Host: Smart Meetings. Host: Grype.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

WBT Systems

JULY 24, 2018

Online education’s role in membership marketing. 58 percent of MGI participants said one of the top three reasons members join is to network with others in their field—the highest rated reason of them all. Let’s not forget that online courses provide an opportunity for members to develop relationships with fellow students.

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Email Marketing Software Social Media 159

Freestone

MARCH 4, 2024

To retain your learners, you should aim to foster ongoing engagement and encourage loyalty to your continuing education program. Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Sponsor acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

AUGUST 19, 2016

Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Increase Engagement and Drive Revenue with Marketing Automation. Thu 8/25 at 1 p.m.

Price 150

Price Social Media Email Marketing Innovation 150

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Disciple Media

DECEMBER 6, 2023

Mighty Networks: A comprehensive review Mighty Networks has been a frontrunner in the community platform space, offering a combination of community building, course creation, and membership management tools. The platform is known for its ability to bring together people with shared interests in a structured and engaging way.

Course 36

Course Tools Education Content 36

Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Amanda Kaiser, member engagement specialist, Kaiser Insights.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JULY 7, 2023

Self-paced online courses. Creating effective, engaging live instruction is challenging enough. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. That’s why marketing often falls prey to the classic spray and pray model. . More info/register.

Education 195

Education Tools Newsletter Chicago 195

MemberClicks

MARCH 28, 2023

With a focus on membership sites, online courses and coaching programs, Memberium offers various features to help organizations create and manage engaging member experiences. With a robust set of features and a user-friendly interface, Kajabi also offers community-building tools to keep members engaged and connected.

Membership Management 52

Membership Management Software Directory Course 52

Associations Now

OCTOBER 11, 2019

Also: Fun ideas to boost member engagement. Email marketing is an incredibly effective way to reach your audience —that is, if anyone’s listening. If you need to grow your organization’s email list, there are several think-outside-the-box strategies to implement, says Sean Kosofsky on the Wild Apricot blog.

Email Marketing 79

Email Marketing Tips Content Video 79

Reid All About it

MAY 12, 2023

Learn how to use analytics to uncover education gaps you didn’t know you had, discover which course topics do better live or online, and know if learners have a positive or negative tone in course reviews. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Get a peek into what it takes to engage a learner brain and what we can do to create an optimal learning environment online.

DC 150

DC Certificate Washington Content 150

Reid All About it

JULY 9, 2021

Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Of course, but canned do just fine in a pinch. Genevieve Borello, CAE, Senior Manager, Member Engagement, ACTFL.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

GrowthZone

MAY 23, 2017

From daily operations to special events, the funding challenge is ever present and a little creativity can go a long way in increasing member engagement at little to no cost. Often times, bringing in a speaker to an event helps increase attendance and engages attendees. Source: Miranda Brookins, Demand Media.

How To 60

How To Press Release Social Media Discount 60

MemberClicks

MAY 17, 2022

Association management software is any technology solution used to manage an association, whether it’s a membership database, an online member engagement community, event management software, eCommerce software, marketing software, and more. Provides a full view of member engagement efforts.

System 52

System Association Management Directory Software 52

Aptify

MARCH 30, 2023

Of course, there will be an upfront investment of time, money, and resources in moving to a new system. Here are some helpful talking points: Communication – How are you communicating internally and externally (email marketing, etc.) Is it specifically designed to point out opportunities for an increase in members or revenue?

Software 72

Software How To Membership Management System 72

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Genevieve Borello, CAE, Senior Manager, Member Engagement, ACTFL.

St. Louis 370

St. Louis Technology Strategy Products 370

Reid All About it

FEBRUARY 12, 2021

Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. Break Down Barriers to Early Engagement. The premise is two-fold: Grab your favorite grape (in wine form, of course!)

Revenue 370

Revenue North Carolina Industry Technology 370

Association Success

NOVEMBER 15, 2018

With so many benefits available, it can be overwhelming for a new member; our approach allows them to easily digest the information, ensuring they make the most of the association right away. Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. So how does it work?

How To 68

How To Email Marketing Price Communications 68

YourMembership

JANUARY 11, 2012

And if our “community” represents a large portion of early adopters and is still using email, you may want to reconsider before you sunset your email marketing. member community. Member Engagement + Retention. Some say it’s dead, not our group. Leave a Reply. Click here to cancel reply.

Technology 150

Technology Software Social Media Price 150

Reid All About it

OCTOBER 28, 2022

Hybrid online courses. WBT Systems shares examples of hybrid online courses from the Transportation Intermediaries Association (TIA) and two other associations. Learn about trends impacting member engagement, member growth, measurements, outcomes, and sustainability. Five Strategic Focus Areas For 2023 Planning.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Fonteva

SEPTEMBER 19, 2019

Each year, associations work hard to host memorable events and offer educational courses to keep their members engaged and invested in the community. Advanced software solutions with integration capabilities help your team gather, organize, and segment key pieces of data about your members. 360-view of member engagement.

System 40

System Software Tools Association Management 40

Reid All About it

JULY 21, 2017

A few years ago I took an excellent online Coursera course, Modern American Poetry. 8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Learn optimization tips for subject lines and email design, why email deliverability can’t be ignored, and what email metrics are true indicators of success.

Las Vegas 231

Las Vegas DC Mooc Nevada 231