Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

AUGUST 19, 2016

Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Increase Engagement and Drive Revenue with Marketing Automation. More info/register. 1 CAE credit.

Price 150

Price Social Media Email Marketing Innovation 150

Aptify

NOVEMBER 5, 2020

Direct them to online resources, such as your calendar of events, career center, and online learning courses. Make sure they know who to contact at your organization or where to go online if they have questions or would like to give feedback about their member experience. Personalize the member experience whenever you can.

How To 148

How To Newsletter Examples Communications 148

Higher Logic

MAY 29, 2020

Give members a place to learn and find the right content. Use your community to show members the courses and certifications available to them, then give them a place to discuss and meet fellow learners. Had to cancel your event due to the pandemic? Objection 1: Price. Example: “X platform is cheap/free. Why don't we use that?”.

Social Media 254

Social Media Tools Member Engagement Revenue 254

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Horacio Gavilan, Executive Director, Hispanic Marketing Council.

St. Louis 341

St. Louis Technology Strategy Conference 341

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MARCH 4, 2022

Sounds like a practical approach to session and course design, doesn’t it? Melissa Householder, CEM, Trade Show Manager, Golf Course Superintendents Association of America. Host: American Marketing Association. Association Creative Marketing Masterclass. Association Creative Marketing Masterclass. Career wellness.

Class 195

Class Certificate Content Committee 195

Reid All About it

JULY 7, 2023

Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. More info/register.

Education 195

Education Tools Newsletter Chicago 195

Protech

APRIL 12, 2023

This software makes managing the large amounts of data your association collects simple, illuminating key member insights. From there, you can create engaging programs that focus on member experiences, growth opportunities, and enriching events and opportunities.

Association Software 52

Association Software Software How To Certificate 52

MemberClicks

MARCH 28, 2023

With a focus on membership sites, online courses and coaching programs, Memberium offers various features to help organizations create and manage engaging member experiences. With a robust set of features and a user-friendly interface, Kajabi also offers community-building tools to keep members engaged and connected.

Membership Management 52

Membership Management Software Directory Course 52

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Horacio Gavilan, Executive Director, Hispanic Marketing Council.

St. Louis 370

St. Louis Technology Strategy Products 370

Aptify

MARCH 30, 2023

Of course, there will be an upfront investment of time, money, and resources in moving to a new system. For example: How much will it cost if a percentage of your membership base leaves due to a poor member experience? The right membership software can help you provide a modern, convenient member experience.

Software 72

Software How To Membership Management System 72

Higher Logic

DECEMBER 19, 2019

If you’re automating your email marketing communications, you’re using AI. And of course, people resist change. Perhaps the question is intimidating, or perhaps people aren’t sure exactly how to define AI. Put simply: If you’re using a chatbox to address customer support objectives, you’re using AI. And loathe buzz words.

Tips 156

Tips Tools System Technology 156

Reid All About it

NOVEMBER 9, 2018

Even the most extensive course library isn’t enough to meet learners on their terms in today’s fluid, fast-paced business environment. That’s why many organizations are turning to integrated learning experiences. .); and how to get the right statistics to prevent national and chapter level members from leaving. Cristina I.

Chicago 175

Chicago DC Washington Software 175

MemberClicks

MAY 17, 2022

For example, since your email marketing platform integrates with your membership database, you can automate email messages to the existing audiences in your database. This means you can show members personalized information when they log in. Email Marketing. Talk about a time-saver!

System 52

System Association Management Directory Software 52

Reid All About it

JULY 9, 2021

Of course, but canned do just fine in a pinch. Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

SEPTEMBER 30, 2022

They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange.

Blended Learning 41

Blended Learning Software Education Marketing 41

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OCTOBER 21, 2022

Take a deep dive into the trends and groundbreaking innovations powering hybrid work and driving exceptional customer experiences. Why Authentication Matters: An Email Marketer’s Crash Course in DMARC, SPF, and DKIM. More info/register. Host: Webex. Tue 10/25 at 12 p.m. – – Guru Conference 2022. More info/register.

Revenue 44

Revenue Email Marketing Education Review 44

Disciple Media

OCTOBER 24, 2023

Here’s how to craft a magnetic appeal: Exclusive offerings: Does your community host exclusive webinars, masterclasses, or courses unavailable elsewhere? Offering niche content, especially if it’s tailor-made based on members’ feedback, can significantly boost appeal.

Strategy 36

Strategy Tips How To Price 36

Fonteva

SEPTEMBER 19, 2019

Each year, associations work hard to host memorable events and offer educational courses to keep their members engaged and invested in the community. Advanced software solutions with integration capabilities help your team gather, organize, and segment key pieces of data about your members. Marketing and communication options.

System 40

System Software Tools Association Management 40

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NOVEMBER 8, 2019

Five Plays for Click-Worthy Email Marketing. From subject lines to segmentation to deliverability, hear about the top five plays to send your email performance through the roof. Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Building a Member-Centric Culture with Online Community.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

NOVEMBER 2, 2018

Recharge your Member Experience. Member value propositions are rapidly changing from expectations to experience-driven experiences. Your members expect the same convenient online experience with your association that they’ve come to expect in most other areas of their lives. Tue 11/6 at 12 p.m.

Chicago 38

Chicago DC Tools Content 38

Reid All About it

FEBRUARY 25, 2022

Association Creative Marketing Masterclass. This course provides a framework for evaluating creative copy and design via practical collateral critiques, and following brand standards while ensuring marketing performance. Christopher Ocampo, Marketing Manager, Council of Engineering & Scientific Society Executives.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. AI Unleashed: Elevating Association Performance and Engagement Learn how two associations built and deployed AI to further the member experience. Gen Z education. . More info/register.

Revenue 259

Revenue Strategy Price Newsletter 259

Reid All About it

JULY 14, 2023

Should you continue as planned or course correct? How to Scale Your Email Efforts by Leveraging AI and Automation Learn about scaling up the production and effectiveness of your email marketing efforts. . – Are You in Touch with Your Data? Are you seeing any performance gains or does it all just look the same?

Education 39

Education Price Tools Technology 39

Reid All About it

SEPTEMBER 10, 2021

Fast-paced 10-minute presentations followed by Q&A, will show you how to be an online magnet to engage stakeholders, attract prospects, and enhance your members’ experiences. Learn about common email mistakes to avoid, content strategy and targeting tactics, and best practices for copywriting and copy placement.

Content 195

Content Strategy Education Tips 195