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Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.
Association SEO course. Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. Employee onboarding.
With innovative technology solutions, you can generate revenue for your bar association while proving to your members they’re a top priority. Read our blog to learn how investing in the latest learning management system can strengthen your organization’s CLE offerings while helping your bar association drive revenue.
The post Want to Grow Non-Dues Revenue? Try a New Email Promotion Strategy appeared first on Higher Logic. Adopting a new email promotion strategy can help your association boost revenue from virtual events, webinars, online courses, and other paid opportunities. The post Want to Grow Non-Dues Revenue?
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Membership value. Association AI. Host: rasa.io
Introduction Is your association looking for new non-dues revenue ideas? With a learning management system (LMS) your association can prioritize non-dues revenue while boosting learner engagement and streamlining staff processes. Here are eight non-dues revenue ideas for your LMS: 1. There’s the rub: great content. Learn more.
We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Non-Dues Revenue Potential of Digital Badges for Associations. Value of Digital Badges for Association Members.
Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Similarly, analyzing your event data from many angles can lead to a major impact on revenue. Real-time access enables you to spot trends and course-correct with your marketing and promotion as needed.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. Membership course. The course meets for ten weeks on Thursdays, 1-2pm ET starting January 30. The weekly list of free educational events and resources for the association community New member onboarding.
Impexium dives deep into proven strategies for membership renewals. Membership course. The course meets for ten weeks on Thursdays, 1-2pm ET starting January 30. Karine Desbant at MCI describes how their client associations are generating new revenue streams and growing membership by repurposing content. 1 CAE credit.
The answer from Amanda Silberling at TechCrunch is not surprising: of course it is, if you outsource your critical reasoning skills to it. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. Is AI making us dumb? 1 CAE credit.
Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? If so, you’ve probably encountered the challenge of how to price those courses. But, pricing them too low will prevent your team from making any meaningful revenue.
When was the last time your association considered its pricing strategy? As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products. Boosting cash flow.
When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. First, they promote and sell the course.
On the trade association side, revenue or staff size can be vital in how you treat a member organization. With the right tools though, and with the right effort, you can understand that maybe that course IS what everyone wants. And, of course, the wisdom. What about their goal? He has fun stories.
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. CAE credit. CAE credit.
O pport unity for new and increased digital revenue streams still lies ahead even if your face-to-face meeting is cancelled or is smaller in attendance. . By charging people to access the library of content, you’ll also be increasing your revenue steam. Create content specifically for on-demand courses. Virtual Events .
In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.
Taking a strategic approach to driving non-dues revenue might seem challenging. Read on for proven techniques and technolog ies that will help you boost your non-dues revenue in no time. . Driving non-dues revenue is critically important to your association’s long-term success. Strategies for driving non-dues revenue.
Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Offer add-on pre- and post-conference workshops and courses.
The idea that the board sets the direction and the staff executesI think that has run its course. Are they currently embedded in our strategic plan, or do we have to take a look at our strategy to figure out how to carve in some time for important new things?
Are you looking for tried and true methods to maximize your association revenue? There are myriad options on how to increase profits, however, leveraging successful strategies at your organization guarantees increased revenue and delivers value to the member experience. . Try out these four proven revenue boosters ?at
By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. Of course not… or am I? Promote, promote, promote.
Individuals also tend to have (or take) some extra time off of work, providing them a great opportunity to start a new online course or catch up on some on-demand events. Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. A Festive Welcome. Utilize previous year’s sales data.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
A recent survey from Professionals for Association Revenue finds that many groups are falling short of budget goals. Substantial proportions of associations are struggling to meet revenue targets, according to a new survey, and lack the budget strategy infrastructure that might improve their fortunes.
Maddie Grant and Jamie Notter at Propel have launched a free course, Introduction to the Rockefeller Habits. A few CEOs whom I admire practice these habits so I plan to make room in my schedule to take the course. They share ten strategies for motivating members to volunteer and mentally show up for meetings. Sponsorships.
Why Community Should Be Part of Software Companies’ 2019 Strategy. The business case for these buyers will show the potential increase in revenue from retention, upsell, and cross-sell opportunities. How does each one of these drive more revenue? This type of engagement will drive loyalty and retention, thus, revenue.
Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. Wed 12/4 at 2 p.m. Demystifying Event Marketing.
The end results are more efficient fundraising, more revenue, and more time for what matters. When incorporated into your nonprofit’s strategies, AI has a number of important benefits. Does an AI-driven approach result in more or less revenue than a more manual approach? This quick guide will review the essentials.
How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. For many, it is quite substantial. Host and sell live and on-demand virtual events.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. How have event strategies changed in the last 45 days and what does the future hold?
James Young at Product Community shares ten revenue-generating product ideas. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.
However, with the expense of an LMS comes online courses and on-demand webinars that can become a part of your non-dues revenuestrategy as well as new avenues to acquire sponsorship dollars. Your learners expect to be able to access courses and virtual events whenever they want, wherever they are.
However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Let’s dive in!
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Chapter sponsorships.
When we realize eLearning is not bound by the same constraints as in-person events, new opportunities multiply our revenue potential. Quantify your market share and set realistic goals for expected revenue. Consider offering a different fee structure for shorter entry-level courses vs. intermediate and advanced course content.
Get a 30-minute crash course on the simple video best practices you need to know to drive more engagement than ever before. Whether it’s a new course, a new certification or any other event, it can be hard to pinpoint what will make them super engaged. Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts.
A meaningful evaluation strategy is much more than crafting a course evaluation template in your LMS or running a report. In order to know whether your eLearning programs are meeting the mark, consider setting three levels of measurement: Strategy, Portfolio Performance, and Learning. More revenue. More registrations.
This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Even though data from our 2021 Training Trends Report tells us that in-person training will make a return, more courses will likely remain virtual. Event safety. More info/register.
Fíonta shares eleven effective marketing strategies for boosting event attendance. In Nimble’s AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, an introduction to AI for associations and a guide to developing an AI strategy. Non-dues revenue.
Membership course. Association Brain Food readers can earn up to 10 CAE credits from Chris Gloede’s popular 10-week Association Academy Member Growth Certificate Course —only $499 with Brain Food promo code ACADEMY (a $50 discount). See the full course syllabus for more details. Extra credit 50 ways to fuel a conversation. |
You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. Look at other associations’ successful communities as a source of data that could inform your strategy. Event registration and other non-dues revenue streams.
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