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.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Fri 2/21 at 11 a.m.* – A Match Made in Heaven: How Event Surveys Transform Feedback into Your Events Learn how to pair the power of event data with proven survey strategies to deliver exceptional experiences for both attendees and exhibitors. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m.
It covers strategy, tactics, technology, AI and more in a post, not a download. New online communities offer fresh perspectives about member meetups for associations to consider. Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. Content strategy.
Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Join us as we break down the differences between both processes, and the strategy and technology that fuels both efforts and learn how to identify what association marketers need to focus on. Tue 5/11 at 1 p.m. Wed 5/12 at 1 p.m.
Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Recharge your MemberExperience. Member value propositions are rapidly changing from expectations to experience-driven experiences.
If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Consultant/founder wisdom.
. – Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Solving with ACE: A Design Thinking Experience (Washington DC and virtual). Location: Washington DC and virtual. Tue 5/21 at 3 p.m. 1 CAE credit.
Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC. – Association Palooza VI (Washington DC). Location: Washington DC. Hear our panelists share their experiences in fighting this battle.
The direct connection between engagement and retention means that a customized memberexperience, with digital, personal touchpoints is no longer a nice-to-have: it’s a must. Volunteers & Industry Partners Behaving Badly: Strategies for Managing Relationships (Washington DC Idea Swap). Location: Washington DC.
Are you an association content strategy professional—or wannabe? And, once you have that budget, check out the ultimate guide to content marketing strategy from SEMrush. Learn how to create and enforce a meeting code of conduct (or ensure your existing policy has real teeth), and strategies for communicating the policy.
Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Chapters and Affiliates: For the “Swing” in Your MemberExperience. What if we envisioned chapters to be a concrete way to experience the association? Location: online and Washington DC. Presenter: Proof Strategies.
I just read a new paper— The New Association Tech Ecosystem: Powering MemberExperiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Association technology and analytics. More info/register.
I’m excited about the ways machine learning can improve the customer (member) experience and, along the way, help organizations achieve their goals and increase revenue. Do you have a plan in place to keep your members coming back to you – for content, peer networking and to take action? Chapter Roundtable in Washington DC.
. – Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Data Segmentation and Its Huge Impact on the MemberExperience. – How to Personalize the MemberExperience. Thu 5/16 at 12 p.m.
Nonprofit Management Series: Lesson from Organizational Strategies for Personal Growth Nonprofits and trade groups develop strategies to manage transition, solicit feedback from their community or members, and reassess priorities in response to outside trends. More info/register. 1 CAE credit. More info/register. 1 CAE credit.
Learn what communication channels have the highest impact with your members, how your members are interacting with your organization, and ways to create a meaningful dialogue with your members. Presenter: Amanda Myers, director of memberstrategy, Abila. Location: Washington DC. Location: Washington DC.
Learn what communication channels have the highest impact with your members, how your members are interacting with your organization, and ways to create a meaningful dialogue with your members. Presenter: Amanda Myers, director of memberstrategy, Abila. Location: Washington DC. Location: Washington DC.
Get some fantastic insights and discover what you need to know to create an effective and successful marketing strategy under GDPR. Member Retention Best Practices: Keeping Members Around for the Long Haul. Presenters: Dick Wilson, Data Governance Expert, and Vikas Arya, Principal of Strategy Execution. Host: WorkCast.
Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. It is no longer a weird experiment in some back room with a tiger team.” Location: Washington DC. Content marketing.
Chapter Roundtable in Washington DC. and how to get the right statistics to prevent national and chapter level members from leaving. and how to get the right statistics to prevent national and chapter level members from leaving. Location: Washington DC. Locations: Washington DC and online. Host: Wild Apricot.
Webinar | Think Bigger: Your Customer Community Strategy Could Be Doing More. For example, in under two minutes each, you can get a great visual lesson on the following topics: Watch | Member Retention Strategy. Watch | Member Focused Events. Webinar | Inherited a Community Site, Now What? Webinar | Google Analytics.
Forget inspiration: try these six strategies to fill your editorial calendar. Good eats: A few things I love about this recipe for “jammy” summer squash and basil pasta … It’s easy and scrumptious. .* – Chapter Workshop: Leverage Chapters to Engage & Grow Membership (Washington DC). Location: Washington DC.
Digital Strategies to Engage Members (Coffee Talks with Results Direct – Alexandria VA). Join a discussion about successful strategies including artificial intelligence, website personalization, content optimization, and mobile apps to break through the noise. Presenters: Chris Bonney, VP of Strategy, Gulo.
One of the most fascinating technological developments is the increasing use of artificial intelligence (AI) to deliver a more meaningful and valuable customer and memberexperience. explains the basics of AI (and its many cousins) and shows how AI can be used to help members develop an association habit. Exciting times!
WBT Systems provides strategies for offering professional development as an employee retention tool. Hear about the benefits of corporate partnerships, how to identify potential partners, and strategies for building and maintaining successful partnerships. Location: Washington DC. Employee retention. Non-dues revenue partners.
Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Hear strategies for addressing challenges you might face in your public affairs program and how to get more bang for your lobbying buck.
MemberSuite recommends a member-first approach to your association’s email strategy. Should suppliers be members ? Guest: Tyler Gates, managing principal at Brightline Interactive and president of the DC Chapter of the VR/AR Association. The Road to Member Engagement Is Paved with Personalized Marketing.
His insight should help you improve the subscriber experience at your organization. They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. We need a new roadmap to engage members now and in the future. Sponsorships.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Do you need to reimagine how to partner with your association’s chapters and member/special interest groups? I’m happy to feature it as long as it’s not too product-centric.
MemberSuite identifies these opportunities, because that’s what they are, so you can provide a complete event experience like no other. Strategy as currently practiced rarely emphasizes the importance of community.” Gaining a Competitive Edge with Content Strategy (Washington DC). Location: Washington DC.
– Chapter Workshop: Leverage Chapters to Engage & Grow Membership (Washington DC). Learn how to leverage chapters as a channel to reach new audiences, tap into (and boost) chapters’ unique ability to provide community and optimize the memberexperience, and leverage chapter experiences to drive community influencers.
The Nimble AMS team will see you at AMS Fest 2022 on November 16-17 in Washington, DC. We can’t wait to reconnect with members of the association space and show off all Nimble AMS can do for your organization. Reflect on your old software and create a strategy for buying new tech by asking the following questions: .
Hot State Tax Topics for Nonprofits (Washington DC and online). Location: Washington DC and online. Learn how to take full advantage of the end-of-year fundraising rush, improve your online fundraising strategy, and surpass your goals with actionable and digestible tips and tricks. Location: National Harbor MD.
They explain how these factors affect the memberexperience, how the AMS market is changing and what to look for in an AMS. Location: online and Washington DC. Hear about strategies and tactics designed to help bridge the generational divide as it relates to working remotely. Quick hits. Kevin Kelly ). More info/register.
Hint, it has a lot to do with their course design strategy. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. WBT Systems found out how they managed to pull that off so quickly.
6% have no formal, documented strategy for their virtual conference. Fri 10/29 at 12 p.m.* – DC Book Club – Diversity & Inclusion: Process and Policies. Many associations have plans to revisit or implement a Diversity & Inclusion (D&I) strategy. Host: DC Association Professional Book Club. 1 CAE credit.
If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. Fyre and Ice: A Candid Conversation with Billy McFarland Hear about the strategies and missteps behind one of the most controversial events of the decade, the Fyre Festival. to 3:30 p.m.
. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? Location: Washington DC. More info/register. . Host: ASAE Tue 7/11 at 12 p.m.
After all, if young professionals will inherit the organizations of tomorrow, they should be an equal player in the strategy conversations today. Fuel Exceptional New MemberExperiences: 3 New Strategies for Onboarding, Engagement and Retention. Meeting Budget and Cost-Savings Strategies. 1 CAE credit. Host: Hubb.
– Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. Host: Quorum Speaker: Jonathan Marks, Co-Founder & CTO, Quorum Tue 6/20 at 3 p.m. More info/register. More info/register. Host: Smart Meetings Speaker: Cheryl M.
They explain how these factors affect the memberexperience, how the AMS market is changing, and what you should look for in a new AMS. Your Association’s Advocacy Tech Stack: Apps and Strategy for 2023. Learn why customer relationship strategies and the technology that supports them often fail to meet expectations.
After all, if young professionals will inherit the organizations of tomorrow, they should be an equal player in the strategy conversations today. Fuel Exceptional New MemberExperiences: 3 New Strategies for Onboarding, Engagement and Retention. Meeting Budget and Cost-Savings Strategies. 1 CAE credit. Host: Hubb.
They have an adeptness for business strategy and more. How to Fuel Exceptional New MemberExperiences. Members think far differently about joining, engaging and renewing than associations do. Presenters: Emilio Arocho, director, technology and digital strategy, Food and Drug Law Institute. Location: Washington DC.
They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. ASAE Tech Tuesdays) Come join your colleagues to discuss: What are people experimenting with? Event marketing. More info/register. No Soliciting!
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