Potomac Core

OCTOBER 4, 2016

Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success. 3 Association Growth Strategies. Association revenues have grown by 25% in the last year and a half. 3 Association Growth Strategies.

Strategy 164

Strategy Member Engagement eBook Revenue 164

Potomac Core

MARCH 3, 2020

Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Grew annual revenue from $300,000 to $12 million. Julia Hamm. Jeff Morgan.

DC 232

DC Arlington Virginia America 232

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SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. They identify six common mobile engagement strategies and share tactics for implementing them.

LMS 264

LMS Revenue Certificate Content 264

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JANUARY 22, 2021

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Association Xchange, formerly DC Idea Swap). Virtual volunteer fatigue. Sponsorships. Tue 1/26 at 12 p.m. – 1 CAE credit.

Innovation 370

Innovation Education Communications Strategy 370

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NOVEMBER 16, 2018

Microlearning may be trendy, says WBT Systems, but it’s a learning strategy based in brain science. Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Location: Washington DC. Location: Washington DC and online.

DC 236

DC Washington Indiana Review 236

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JULY 31, 2020

– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Tue 8/4 at 12 p.m. 1 CMP credit. More info/register.

Montana 362

Montana Revenue Case Study Innovation 362

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SEPTEMBER 29, 2023

One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. CAE credit. More info/register. More info/register.

Revenue 281

Revenue Education Innovation Strategy 281

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OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.

Revenue 264

Revenue Certificate Education Tools 264

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JANUARY 11, 2019

We will touch on IT security at nonprofits, which continues to be an essential part of any tech strategy, up and coming technologies to watch, innovations to embrace, and continuing technology basics that nonprofits can upgrade in 2019. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). More info/register.

DC 276

DC Washington Learning Management System LMS 276

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FEBRUARY 23, 2018

.* – Engaging Your Association’s Staff and Board in Your Corporate Partnership Program (Washington DC). Hear about some creative, persuasive, and (maybe) some Machiavellian strategies. Location: Washington DC. Host: DC-Area Partnership Professionals Network Idea Exchange. Location: Washington DC.

DC 79

DC Washington LMS Social Media 79

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APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy. Learn proven strategies to impact the conversation against the backdrop of a Presidential election cycle. Seems like a good place to start.

Revenue 264

Revenue Price Denver Tools 264

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MAY 24, 2024

TopClass LMS describes the advantages of credentialing exam study groups for candidates and associations, such as boosting pass rates, introducing people to your other programs, and generating new revenue. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue.

LMS 252

LMS Utah DC Indiana 252

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NOVEMBER 20, 2020

From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Maximizing Revenue through Smart Pricing Strategies. Wed 11/25 at 8 a.m.

Certificate 370

Certificate System Dallas Recruiting 370

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DECEMBER 14, 2018

Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? – Partnership Professionals Network Holiday Happy Hour (Washington DC). Location: Washington DC. Also tickled to see two of my clients on there too. More info/RSVP. Tue 12/18 at 11:00 a.m.

Vermont 285

Vermont DC Washington Education 285

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SEPTEMBER 22, 2023

Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. More info/register. 1 CAE credit.

LMS 275

LMS Education Revenue Strategy 275

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100

Strategy Member Engagement DC eBook 100

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. Quick hits.

San Diego 370

San Diego Strategy Education Price 370

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APRIL 19, 2024

If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Consultant/founder wisdom.

Education 258

Education Social Media Content Strategy 258

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JUNE 14, 2024

If you’re going to ASAE Annual in Cleveland and live in the DC area, join KiKi L’Italien on the Association Chat Road Trip to ASAE Annual. Fíonta shares eleven effective marketing strategies for boosting event attendance. Non-dues revenue. If I lived in the DMV, I’d be on this bus for sure. AI for associations.

Arlington 264

Arlington Revenue Leadership Strategy 264

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JULY 21, 2017

If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. DC-PPN Idea Exchange Meeting (Washington DC). . – DC-PPN Idea Exchange Meeting (Washington DC). Location: Washington DC. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

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NOVEMBER 13, 2020

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Quickly, organizations froze salaries and eliminated bonuses and benefits as they hedged against rapidly changing revenue forecasts. Nick Borelli, President/ Strategist, Borelli Strategies.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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JULY 24, 2020

– Proven Strategies to Increase Member Retention. Learn about three learning science lessons you can use to make lifelong learning part of your business strategy and help learners improve their professional skills. Host: DC-Metro Association-Nonprofit Tech Network. Bridging the Gap from Strategy to Execution.

Revenue 259

Revenue Montana Case Study Education 259

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FEBRUARY 12, 2021

Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. 10 Purposeful Provocations for Association Boards in 2021 (Association Xchange, formerly DC Swap). How to Increase Your Corporate Sponsorship Revenue. Content Strategy & Your SEO Roadmap.

Revenue 370

Revenue North Carolina Leadership Technology 370

Potomac Core

MARCH 22, 2017

In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term? What’s different today?

Strategy 114

Strategy Cost eBook Member Engagement 114

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MAY 17, 2019

Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Location: Washington DC and virtual.

DC 170

DC Washington Social Media Revenue 170

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MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Presenters: Christopher Deubert, General Counsel, DC United. Innovation method.

Nashville 370

Nashville LMS Recruiting Recruitment 370

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FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Location: Washington DC. PAR Member Meet-Up: Strategic Negotiating Learn key negotiating strategies to improve your negotiation outcomes. Digital initiatives. More info/register.

DC 270

DC Member Engagement Washington Innovation 270

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APRIL 6, 2018

Learn the three specific cognitive strategies of “the high performance mind” and how to employ them in planning and executing event tasks. Hear how healthcare organizations engage with the varied generations in the workplace, as well as their best practices and proven strategies. Create Revenue with an eLearning Business Strategy.

DC 39

DC Washington Review Resources 39

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FEBRUARY 1, 2019

Hear insights uncovered in the creation and implementation of a state society’s effective government relations strategy and advocacy ground game. – How to Get Organized Internally to Ensure Corporate Partnership Program Revenue Growth (Chicago IL). Location: Washington DC. 1 CAE credit. More info/register. 1 CMP credit.

Certificate 107

Certificate Chicago DC Washington 107

Potomac Core

AUGUST 3, 2016

Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members. In terms of 2017 Member Engagement Strategy, utilize data and research to build your partnership with professions and industries. Annual revenue up.

Member Engagement 100

Member Engagement Strategy United States Survey 100

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JUNE 21, 2019

This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention. Presenters: Andy Hicken, Director of Quality and Strategy, Web Courseworks.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

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NOVEMBER 8, 2019

Location: online and Washington DC. Boosting Non-Dues Revenue: 3 Tactics to Increase the Engagement of Sponsors, Exhibitors, and Advertisers. Dive into strategies on how to build a successful chapter model within your association that creates a positive member experience across the organization. Presenter: Proof Strategies.

Social Media 39

Social Media Revenue Washington DC 39

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MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Learn about considerations for your technological infrastructure, ideas for cultivating a flexible work and learning environment, and strategies for supporting members’ and staff’s professional growth.

Revenue 207

Revenue Leadership Certificate Committee 207

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MAY 24, 2019

Are you an association content strategy professional—or wannabe? And, once you have that budget, check out the ultimate guide to content marketing strategy from SEMrush. Learn how to create and enforce a meeting code of conduct (or ensure your existing policy has real teeth), and strategies for communicating the policy.

DC 170

DC Washington Illinois Content 170

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JANUARY 17, 2020

This groundbreaking approach will give your learners new tools and strategies they can implement immediately to consistently create peak-performing teams. Johanna Hernandez, administrator in the Office of Innovation & Strategy at the office of the city manager, Tucson, Arizona. Location: online and Washington DC.

Arlington 243

Arlington San Diego DC San Francisco 243

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JUNE 15, 2018

Tue 6/19 at 12 p.m.* – Chapter Roundtable in Washington DC. Location: Washington DC. Killer Strategies to Get New Sponsors through the Door. Washington DC). Location: Washington DC. – DC-Area Partnership Professionals Network Idea Exchange (Washington DC). Lunch provided. 1 CAE credit.

DC 35

DC Washington Education Video 35

Reid All About it

JUNE 26, 2020

When I lived in the DC area, my brother and I used to go to the Baltimore Lithuanian Festival every year for our fix of people who looked like our relatives (we’re a strong quarter Lithuanian), sausages, dumplings, potato pancakes, Lithuanian beer, viryta (spiced honey kick-ass liqueur), and šaltibarš? More info/register. More info/register.

Montana 370

Montana Conference Content Education 370