Reid All About it

APRIL 15, 2016

The best professional development opportunity this week is definitely the digitalNow conference. – From Outbound To Inbound: Adopting Community Centered Marketing in the Digital Age (Virtual Lunch). Host: ASAE Marketing Section. Speakers: David DeMambro, Nonprofit Inbound Marketing Specialist, HubSpot. 1 CAE credit.

LMS 150

LMS Recruitment Recruiting Innovation 150

Reid All About it

AUGUST 9, 2019

Shopping for an LMS? You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. WBT Systems (of TopClass LMS fame) explains how learning subscriptions help good intentions come to life. Liz Palm (moderator), Marketing Director, Protech.

Columbus 39

Columbus millennials LMS North Carolina 39

Reid All About it

JANUARY 5, 2024

TopClass LMS describes what they see in their crystal ball, particularly for professional development programs. TopClass LMS analyzed their social media analytics to find out which of their posts resonated most with the association community in 2023. I’ll definitely make her party prosciutto bundles and double blue canapés again.

Revenue 286

Revenue LMS Price Education 286

Reid All About it

JANUARY 12, 2024

If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. More info/register (ASAE Marketing Professionals Community).

Member Engagement 275

Member Engagement Education LMS Revenue 275

Reid All About it

FEBRUARY 3, 2023

Marketing plan. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. Hosts: Fonteva & Protech Speakers: Jenifer Alonzo, Association Practice Lead, Fíonta Erin Lemons, Senior Director of Marketing, Fonteva & Protech Wed 2/8 at 1:30 p.m. –

LMS 40

LMS Technology Video Education 40

Reid All About it

JULY 20, 2018

The first two tactics will definitely reap results—the third is a nice-to-have but you can live without it. Is your LMS evolving? WBT Systems explains why your LMS provider (and other tech vendors) should have a product roadmap. The 2018 Membership Marketing Benchmarking Report. Host: Marketing General, Inc.

LMS 30

LMS DC Washington Member Engagement 30

Blue Sky eLearn

JUNE 19, 2017

If you think about it, you both offer value, you both seek to be sustainable businesses, and you share a common target market. You are also both seeking to nudge that target market through the buyer’s journey to invest in what you offer. Consider you’re in the market for a new laptop. Something triggered that need.

Video 171

Video Content LMS Social Media 171

Reid All About it

JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Host: American Marketing Association. Grow Your Event with Digital Marketing That Works. For most event marketers, email is still the primary go-to tool. Duration: 1 hour.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

JANUARY 19, 2024

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns. Event trends.

Member Engagement 264

Member Engagement Revenue Strategy Education 264

Reid All About it

AUGUST 11, 2023

They shared a definition of “community” on LinkedIn: a feeling of fellowship with others, as a result of sharing common attitudes, interests and goals. They chose this definition because “it reminds us that community isn’t just a place, it’s a feeling.” Caputo, J.D. 1 CAE credit. More info/register. 1 CMP credit.

Chicago 195

Chicago Certificate Education Marketing 195

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AUGUST 2, 2019

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Target Marketing: Increase Your Attendance. Host: American Marketing Association. More info/register. Host: TechSoup. Tue 8/6 at 2 p.m.

Columbus 39

Columbus Delaware DC Washington 39

Reid All About it

APRIL 6, 2018

The weekly list of free educational events and resources for the association community… With so many event apps on the market, how do you even begin to find one? Get pointers on how to prepare a convincing business case for a new LMS or other technology. ( Presenter: Mark Bornstein, Vice President, Content Marketing, ON24, Inc.

DC 39

DC Washington Review Resources 39

Reid All About it

FEBRUARY 2, 2024

If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. Speakers: Dana Otillio, vice president, marketing and communications, Society of Petroleum Engineers Marcus Leite, director of sales and marketing, WorkerBeeTV Wed 2/7 at 1 p.m.

Certificate 275

Certificate Denver South Carolina Strategy 275

Achurch

SEPTEMBER 4, 2024

The simplest definition is a collection of software used to support an organization. Learning Management System (LMS): Used by associations for e-learning internally, externally, or both. The LMS may house the actual training material and may track “credits” for those who complete classes. What is a tech stack?

System 83

System LMS Learning Management System Class 83

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. I will definitely make that again. Chapter habits. to 5 p.m. –

Revenue 207

Revenue Leadership Certificate Committee 207

Reid All About it

MARCH 16, 2018

If you plan to shop for a new learning management system (LMS) in the coming year, WBT Systems explains why you may want to work with an LMS consultant during the requirements, selection, and/or implementation process. Digital Marketing Strategies for the Event Planner, Part 1. Tue 3/20 at 2 p.m. 1 CMP credit. 1 CMP credit.

eBook 46

eBook DC Social Media Case Study 46

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Email marketing news. Leadership development for young members. More info/register.

Survey 264

Survey Strategy Project Education 264

Reid All About it

OCTOBER 26, 2018

This is a must-read-and-keep, definitive guide to email deliverability. You’ve probably wondered from time to time, or maybe all the time, how does my event program compare to the rest of the market? Presenter: Mike Dietrich, Senior Director for Platform Marketing, Cvent. Presenter: Amy Jacobus, Digital Marketing Expert.

DC 34

DC Washington Chicago LMS 34

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. Content marketing. You need a content marketing ecosystem to support them. Membership engagement.

Committee 195

Committee Education Software Strategy 195

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Presenter: Julie Haddix, Director, Enterprise Marketing, Cvent. Did you know that 35% of the U.S.

Review 85

Review Education Tips Technology 85

Associations Now

DECEMBER 3, 2014

LMS vs. LCMS. What's the Difference Between an #LMS and #LCMS ?Hint: For educating members and creating your own educational content, should you turn to an LMS or an LCMS? By Lugo’s definition, “an LMS manages people’s interactions with learning content.” ht @ perlberg ).

LMS 40

LMS Social Media Learning Management System System 40

Protech

MARCH 11, 2020

O ur on-demand webinar with Web Courseworks CEO Jon Aleckson and Don Worthley of Element 11 – Using Data to Prove Membership ROI – covers the develop ment of a n ROI dashboard for members by pulling datasets from your AMS, e-commerce , Learning Management System (LMS) and other business intelligence platforms.

How To 81

How To LMS Certificate Course 81

Forj

JUNE 15, 2021

Matt kicks off the episode with a definition of digital transformation: the process of using digital technologies to create new or modified existing business processes, culture, and customer experiences to meet the changing businesses and market requirements.

Education 91

Education LMS Library Course 91

Reid All About it

OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Michelle Schweitz, Marketing Manager, Community Brands.

San Diego 195

San Diego Education Leadership Social Media 195

Blue Sky eLearn

DECEMBER 4, 2018

Always ask about data migration processes, understand how financial reconciliation will be handled, and ask about the company’s definition of integration when you are exploring new vendors and partners. Use data whenever possible to make decisions on timing, content, relevance, cost, and marketing. Don’t forget sponsors!

Tips 123

Tips Technology Guidelines Survey 123

Blue Sky eLearn

DECEMBER 4, 2018

Always ask about data migration processes, understand how financial reconciliation will be handled, and ask about the company’s definition of integration when you are exploring new vendors and partners. Use data whenever possible to make decisions on timing, content, relevance, cost, and marketing. Don’t forget sponsors!

Tips 120

Tips Technology Guidelines Survey 120

.orgSource

MARCH 20, 2023

Your CMS, LMS, and AMS are chatting happily together. Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. One thing has definitely changed. The Gartner Technology Glossary offers these definitions. Is it time to put a wrap on digital transformation?

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 201

Chicago Mooc Education Newsletter 201

Reid All About it

APRIL 17, 2020

She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). The asparagus in the farmers market is usually triple the price of asparagus on sale in the supermarket, but it tastes so much better, so I always treat myself to a few bunches during the season. New York Times ).

North Carolina 44

North Carolina Revenue Montana Content 44

Leading Learning

MAY 5, 2022

Coursera offers Specializations , and edX markets MicroMasters. That’s easier said than done, though, because there’s no concise, universally accepted definition of microcredential. Aligning with the market means being keenly aware of your learners’ needs and wants. one learning pathway for marketers and another for salespeople.

Certificate 96

Certificate Chicago Learning Management System Course 96

Reid All About it

JUNE 24, 2022

It’s a good start, for sure, but you know your market segments best. Rory Archibald, Associations, Sectors & Marketing, VisitScotland. Presenters: Bob Vaez, founder & CEO, and Thorben Grosser, VP of Product Marketing, EventMobi. Presenters: Matt Snodgrass, Marketing Lead, Swapcard. Member recruitment. CAE credits.

Video 39

Video Revenue Strategy Technology 39

Forj

APRIL 13, 2018

For example, companies cannot have consumers fill out a content form and then use that information for marketing emails. The fact that he made sure to devote a large part of his two pages of talking points to the regulation shows that GDPR is definitely on Facebook’s mind. within 72 hours of when the breach became known.

Learning Management System 39

Learning Management System LMS System Maine 39

.orgSource

DECEMBER 11, 2023

No matter how much marketing techniques evolve, that equation doesn’t change. Helping their clients use cutting-edge marketing tools to better target, segment, and automate communications is HighRoad’s current focus. Marketing automation provides that opportunity. Every member experience with your brand is a plus or a minus.

Certificate 88

Certificate Cost System Social Media 88

Reid All About it

MAY 1, 2020

Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. WBT Systems describes some of what they’ve learned as an LMS provider over the years about online teaching in their tips for new virtual presenters and instructors. Organizer: AWTC.

North Carolina 273

North Carolina Revenue Education Strategy 273

Leading Learning

AUGUST 20, 2020

First, knowing that the term can be interpreted in many ways, we want to be clear about our definition of a virtual conference. We want to be clear that our focus here is specifically on virtual conferences and platforms that can support the definition above. Often used more for marketing / lead generation events.

Conference 52

Conference LMS Learning Management System Video 52

Leading Learning

MAY 22, 2022

And it seems inevitable that Facebook will rock this market at some point. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate.

Mooc 72

Mooc Course Video Education 72

.orgCommunity

MAY 9, 2019

You installed a new LMS, CMS and AMS; redesigned the website; migrated to the cloud; and purchased the latest computers, printers and tablets for your staff. The definitions are both vague and sweeping. Inability to clearly identify member demographics and create market segmentation. Was it a digital transformation?

LMS 40

LMS Sample Technology millennials 40