Remove Definition Remove Revenue Remove Social Media
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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.

Revenue 320
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Use Data for New Revenue Opportunities

Association Analytics

These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Like others, revenue is most likely top of mind for your association. We are going to share three ways to generate new revenue using your data. Social media followers.

Revenue 169
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Getting Buy-In: 5 Objections to Online Communities that Are Holding You Back

Higher Logic

You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. You can also recoup a lot of expenses by using your community to generate revenue. Analyze your budget and how an online community could influence your revenue streams.

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3 Ways an Online Community Enhances Learning

WBT Systems

They do this through a variety of platforms including websites, social media, email, and increasingly through online communities. However, for some people participating in open online conversations on social media can be intimidating. Together TopClass and Higher Logic: Enhance Engagement with Social Learning.

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Association Brain Food: 1.5.24

Reid All About it

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. I’ll definitely make her party prosciutto bundles and double blue canapés again. 1 CAE credit.

Revenue 286
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What I’m Reading

Spark Consulting

You should definitely check it out! Or, “stop using member counts as a stand in for revenue growth.” Jeffrey Cufaude is doing a great series on cultivating engagement. There are no best practices. Want to hire highly creative people? You have to break out of your narrow job description and hiring practices boxes.

Revenue 150
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Turn Your Social Media Goals Upside Down

Association Adviser

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. How advocacy fits into the social media equation.