Higher Logic

NOVEMBER 9, 2015

This guest post is by Jill Andreu, Naylor’s vice president of content strategy and development. Jill is responsible for the overall strategy, direction, leadership and management of Naylor’s editorial department. A colleague recently told me a story about how his 15-year-old daughter carries out her content strategy on Instagram.

Content 120

Content Strategy Organization Communications 120

Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. That’s a huge missed opportunity. percent agree).”

Social Media 60

Social Media Communications Strategy Content 60

Reid All About it

OCTOBER 4, 2019

Hear about strategies to create and evolve your LMS to ensure it becomes a strong foundation to grow your online education. Learn about platform strategies, content strategies, design and workflow. How to Use Social Media to Raise Money Online. Presenter: Julia Campbell of J Campbell Social Marketing.

LMS 186

LMS DC Washington Social Media 186

Reid All About it

SEPTEMBER 15, 2017

If you’re wondering what former Aptify founder Amith Nagarajan has been up to since selling Aptify —because he’s definitely a guy to keep an eye on—Ben Martin CAE talked to him over at theNIRD.org. – Advocacy in a Social Media World. – Driving an Innovation Strategy. Keep an eye on rasa.io Tue 9/19 at 10 a.m.

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Raleigh Arlington DC Social Media 204

Higher Logic

OCTOBER 4, 2018

What’s the latest in terms of email strategy ? For perfecting your content: Hemingway Editor : We can’t promise this tool will make you write novels as good as Ernie’s, but you’ll definitely write with more clarity and concision when you use it. Buffer is another platform providing similar social media management services.

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Tools Marketing Social Media Software 233

Association Success

NOVEMBER 9, 2020

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example. Share important information.

Strategy 89

Strategy Washington Social Media Video 89

Higher Logic

AUGUST 8, 2017

These opportunities are as easy as writing a letter to a congressperson, sharing a blog post on personal social media, or attending a town hall event. Just like any community related strategy, you need to clearly define what your goals are before you begin planning—what you need and want from this program. Define Your Goals.

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How To Project Social Media Recruitment 174

Associations Now

AUGUST 27, 2013

Hurt says that today, conferences must focus on building a stronger consumer experience—and outdated strategies are barriers to that happening. The post Social Media Roundup: Stretch Your Event’s Definition appeared first on Associations Now.' ht @ jcufaude ). How are you pushing past assumptions about your event?

Social Media 40

Social Media Innovation Conference Tools 40

Reid All About it

FEBRUARY 21, 2013

In one of his latest posts, he explains how to use social media to reduce the power of silos in your organization. He says “B2Bs <like associations> approach social media the same way they approach other parts of their business. With silos…Social media starts in a silo, usually in the marketing or PR department.

North Carolina 150

North Carolina Raleigh Social Media Content 150

Event Industry News

OCTOBER 10, 2018

There is no denying that social media is part and parcel of our modern-day society. Once you have ascertained this you then must choose which social media platform to use and how to use it. By Richard Dodgson, Founder and Creative Director, Timebased. Understanding which platform to use and for what purpose.

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Social Media Content Course Products 69

Reid All About it

OCTOBER 11, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Presenter: Jake Fisher, co-founder of Bridges Strategies. More info/register. 8 CAE credits.

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DC Washington Education Content 50

Reid All About it

JULY 21, 2017

9 Social Media Metrics to Monitor. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. More info/register. Wed 7/26 at 2 p.m.

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Las Vegas DC Mooc Nevada 231

Reid All About it

APRIL 6, 2018

They may be satisfied by receiving a daily personalized newsbrief or lurking and learning in your online community—not exactly the typical definition of “engagement” but if it keeps them happy, good for you. Walk away with ideas you can implement right away, along with long-term strategies to integrate into your event planning.

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DC Washington Review Resources 39

Reid All About it

AUGUST 9, 2024

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Unlike social media channels, your association controls your app—a tangible daily reminder of membership value. Yes, yes, a thousand times yes. Membership app. Micro-volunteering. 1 CMP credit.

Cleveland 270

Cleveland LMS Press Release Content 270

Jamie Notter

JULY 12, 2012

Strategy Means Change. in Change , Strategy - 1 comment. I did some strategy work with a client this week where they were drilling down below the level of core strategic principles and actually figuring out what they were going to do differently to move in their desired direction. Social Media. Consulting.

Strategy 70

Strategy Innovation Social Media Leadership 70

YourMembership

MAY 8, 2014

Before we knew it social media began to dominate the landscape as Facebook, Twitter, LinkedIn and YouTube began providing relevant content, social networks, online learning resources and online job boards, much at little or no cost. The post My Enemy Has Become My Friend appeared first on YourMembership.

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Analysis Social Media Content Technology 150

YourMembership

MAY 8, 2014

Before we knew it social media began to dominate the landscape as Facebook, Twitter, LinkedIn and YouTube began providing relevant content, social networks, online learning resources and online job boards, much at little or no cost. The post My Enemy Has Become My Friend appeared first on YourMembership.

Analysis 150

Analysis Social Media Content Technology 150

Reid All About it

JANUARY 5, 2024

TopClass LMS analyzed their social media analytics to find out which of their posts resonated most with the association community in 2023. I’ll definitely make her party prosciutto bundles and double blue canapés again. Hot association topics. If any of these topics are on your mind, you’ll find lots of good reads on their blog.

Revenue 286

Revenue LMS Price Education 286

YourMembership

JANUARY 16, 2012

January 16th, 2012 | Posted in Social Media and Business Trends. Abandon ship and simply leave the blog out there as a reminder of their own lack of follow-through, manpower and/or strategy. Einstein’s definition of insanity – doing the same thing over and over and expecting a different result. They give up.

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Software Social Media Price Membership Management 150

Associations Now

APRIL 10, 2013

Sure, Google+ hasn’t been the breakout social media platform many expected. The boost Google+ can give your social media presence, and more, in today’s Social Media Roundup: Google+ pages that are updated more often actually show up higher than websites not connected to Google+. ht @SSULive ).

Social Media 40

Social Media Event Planning Strategy Video 40

Candid

SEPTEMBER 7, 2023

What began as a three-month experiment has now blossomed into a consistent social media video production program. While we are definitely not experts (every day we discover something new), we wanted to share what we have learned over the past year doing social media video. Share your ideas in the comments below!

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Tips Social Media Video Content 122

Reid All About it

MARCH 16, 2018

How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Digital Marketing Strategies for the Event Planner, Part 1. Steal These Ideas: 3 Growth Strategies from Top Fundraisers. What is the perfect mix of web and mobile offerings?

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eBook DC Social Media Case Study 46

Reid All About it

JANUARY 12, 2024

She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. Member mobile app. Wait, there’s more WTF is the fediverse? 1 CAE credit. 1 CAE credit.

Member Engagement 275

Member Engagement Education LMS Revenue 275

Associations Now

MAY 5, 2014

Why a “business out front, party in the back” strategy may help you better leverage your online community. It’s great to have a presence on a big social network. But when you want your community to really get into it, it definitely helps to have a place to let it all hang out. It shows you mean business.

Social Media 40

Social Media Strategy Video Conference 40

Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. I’ve seen strategies of only a few lines that can keep people focused on goals, audiences and audience’s needs. Watch the #ideas17 hashtag on Twitter to vicariously enjoy the learning.

millennials 150

millennials Recruitment Recruiting Revenue 150

Forj

AUGUST 7, 2017

Online marketing and social media definitely has its place in the marketing world, and is in fact the “go-to” strategy for most businesses today. It is a good idea, however, to use a mixture of online and off-line strategies when marketing events and classes to association members. Go off-line, too. Create a buzz.

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Course Tips Marketing Social Media 98

Nonprofit Marketing Guide

APRIL 1, 2020

April 7th and 9th: Social Media Strategies That Won’t Waste Your Time with Kivi Leroux Miller. Two-Part Series] Learn how to get the most out of social media regardless of the platform. Get the All-Access Pass for only $599. Sale ends TONIGHT, April 1, 2020. Learn More and Register.

Social Media 53

Social Media Tips Strategy How To 53

Achieve

JULY 2, 2019

Recently, I was asked to conduct a social media marketing workshop at Planet Philanthropy (an annual conference for fundraising professionals by. After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time!

Social Media 52

Social Media Florida Content Video 52

Blue Sky eLearn

JUNE 19, 2017

You’re definitely in the market now, intentionally narrowing down laptop options. You potentially reach out to your social media network for opinions on your short list. She’s a thought leader in education strategy and learning experience design. You read reviews of the models you’re considering.

Video 171

Video Content LMS Social Media 171

Associations Now

NOVEMBER 4, 2019

Here are some strategies for protecting your organization’s reputation as an employer. In the social media age, a single negative message can do a lot of harm. The better strategy is to treat each review as an opportunity for action, writes Inc. It’s the new norm.”. Ditch the defensive posture.

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Review Strategy Social Media Recruitment 58

Higher Logic

MAY 17, 2016

Here’s one definition, from the Content Marketing Institute : Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action. Content strategy for bloggers.

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Tips Content Education Social Media 185

Associations Now

APRIL 23, 2013

Also: When do you start adding social media into your event planning? The differences may be more subtle, but according to one study, they definitely show—especially at events. The differences may be more subtle, but according to one study, they definitely show—especially at events. Your Event Without Social Media.

Social Media 40

Social Media Event Planning Strategy Report 40

Vanguard Tech

FEBRUARY 3, 2012

If you have a Facebook page, then you definitely need a Google + business page. Notice we didn’t say “social networking”? It’s not that products like Higher Logic’s Connected Community aren’t vital, they surely are, it’s just that let’s think beyond social media for a change.

Strategy 70

Strategy Social Media Content Products 70

Reid All About it

SEPTEMBER 15, 2023

Data strategy. Seth Godin ) The people, environment, and media around you shape your mindset: three steps to shape an abundance mindset. – Boost Your Rankings: A Definitive 14-Step Guide to Performing an SEO Audit Equip yourself with the tools and know-how to ensure your website reaches the top of search engine results.

LMS 264

LMS Revenue Arlington Education 264

Association Adviser

JUNE 11, 2014

A colleague recently told me a story about how his 15-year-old daughter carries out her content strategy on Instagram. She doesn’t call it “content strategy.” Social media is a two-way communication channel that makes it fast and easy to address the five Ws. Jill Andreu, Naylor. The Five W’s.

Content 60

Content Strategy Social Media Communications 60

Membersuite

AUGUST 23, 2023

Social media is designed to encourage this dopamine-enhanced attention, which is why your marketing strategy should focus there. Participate and post regularly on social media platforms to get their attention and demonstrate the value of membership. They can scroll through and digest content in seconds.

Strategy 78

Strategy Marketing Video Social Media 78

Reid All About it

OCTOBER 21, 2022

These conditions call for a new definition of your association board’s duty of foresight , which “requires [them] to stand up for their successors’ futures through intentional learning, short-term sacrifice, and long-term action.” Supercharge Your Social Media: Tips and Tricks on How Often to Post. Tue 10/25 at 3 p.m.

Revenue 45

Revenue Email Marketing Education Review 45