Associations Now

AUGUST 21, 2014

The tech giant’s test when considering an acquisition—and how it can apply to your association’s own marketing. Also: time-tested strategies for effective headlines. Writing on her blog, freelance journalist Deirdre Reid suggests that Google’s acquisition strategy is easily translatable to the world of associations.

Delaware 40

Delaware Strategy Products Leadership 40

Reid All About it

AUGUST 2, 2019

The weekly list of free educational events and resources for the association community… The 11 th edition of MGI’s Membership Marketing Benchmarking Report is now available for download. Target Marketing: Increase Your Attendance. How to Make Your Strategy Select Your Technology. Host: American Marketing Association.

Columbus 39

Columbus Delaware DC Washington 39

Association Adviser

MARCH 10, 2014

As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Sometimes we agree that marketers know us well; other times, we slightly disagree and wish we could give the author(s) a hint. Two millennials weigh in on the latest research findings.

millennials 60

millennials Delaware Social Media Marketing 60

Reid All About it

AUGUST 9, 2019

The most important element in marketing and communications is segmentation, says MemberSuite. After reading their post on how to get started with marketing segmentation , I’d have to agree. Location: Room Delaware AB, Hyatt, Greater Columbus Convention Center. The next step after segmentation is personalization. More info/RSVP.

Columbus 39

Columbus North Carolina LMS millennials 39

AssociationChat

JUNE 28, 2020

We hope you can leverage this data to design strategies that add value to both you and your customers. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least.

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

We hope you can leverage this data to design strategies that add value to both you and your customers. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least.

United States 52

United States New York Conference Seattle 52