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ASAE Annual Exhibitors Miss Another Opportunity

Reid All About it

So why are you telling someone who didn’t come to your booth: “Thanks so much for stopping by our booth at ASAE in Detroit. How do you think an email like that goes over with an association exec who didn’t visit your booth? Because too many vendors don’t understand how to develop relationships with association execs.

Detroit 150
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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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How to Connect Your Communications With Your Mission

Nonprofit Marketing Guide

Fisher Foundation in Detroit. The post How to Connect Your Communications With Your Mission appeared first on Kivi's Nonprofit Communications Blog. But when it happens, it can be transformative. Mission-Focused Communications. One of the most poignant examples of this comes from the Max M. and Marjorie S.

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Mixed Links for Nonprofit Communicators – July 1, 2022

Nonprofit Marketing Guide

It’s a little early for fireworks, but we still have the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have how to recover from an email mistake, Instagram Reels tips, old people can be influencers too, and more. Sale ends TONIGHT, July 1st. .

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5 Hooks You Can Use to Get Your Story Told

Nonprofit Marketing Guide

But if you know where and how to look, the right hook can often appear. To show you what I mean, here are five common news hooks you can use — along with examples of how those in and around the nonprofit world have used them to place opinion pieces in the media. Earlier this week, it penned this piece for the Detroit Free Press.

Seattle 81
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The new association “normal”

Aaron Wolowiec

AA: You referenced ASAE’s hybrid membership model in your opening remarks at ASAE’s annual convention in Detroit. Can you tell us more about how it will work and how other types of new membership models are working for other associations? What’s the old marketing rule — it takes seven touches to make your message resonate?

Detroit 100
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Broaden Your Reach to Millennials and Gen Z with Snapchat

Associations Now

Here are a few tips on how to incorporate Snapchat advertising into your next event or campaign. Make sure that the Snapchat advertising is part of a larger marketing campaign or event that has a beginning and an end. Snapchat is a great platform for associations wanting to raise brand awareness among younger audiences.