Associations Now

AUGUST 7, 2018

For decades, RIA focused mainly on the auto industry in Detroit. How is it changing the tactics you use to recruit, engage, and retain members? “But as an association that has been around for 43 years, we need to make sure that we are indeed changing with the industry and the times.”. Have you seen significant membership growth?

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Associations Now

AUGUST 6, 2015

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? Session: “Referral Marketing: The Key to Millennial Recruitment,” 11:30 a.m. Read: “ Why Referral Marketing Could Be the Key to Millennial Recruitment ,” by Christine Umbrell, asaecenter.org, July 20*. Can't Be There?

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Associations Now

MARCH 22, 2017

These types of associations are also more likely to recruit high-quality volunteers and see higher levels of membership retention, he says. The biggest advantage to joint membership is that national and chapter dues are rolled together in one payment, and typically there’s a savings passed on to the member.

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Event Industry News

JULY 27, 2022

Katie joins WRG from VMLY&R Commerce, MENA where she was Head of Experiential Strategy and before that Head of Strategy and Insight at Imagination, Detroit.

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Idea Architects

JUNE 13, 2012

How would you adjust your recruitment and involvement strategies to capitalize on this potential shift? 15, Detroit, OACS-MACS Fall Conference. And when I experience meaning, I am much more likely to commit monies. Perhaps just as in real life, people are more likely to get married (to membership) only after a period of engagement.

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Associations Now

AUGUST 10, 2015

In comments to The Washington Post , the New Jersey-based lawyer noted that her goal was to boost the recruitment of women and minorities into the legal field. Brown’s appointment comes more than a decade after the ABA elected its first black president, former Detroit Mayor Dennis Archer.

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Idea Architects

APRIL 18, 2012

Moreover, lets make this a standard part of the membership application process (or the confirmation of joining) instead of treating volunteer recruitment as a separate effort done at a different time. 15, Detroit, OACS-MACS Fall Conference. Here are the questions changing our model needs to include. What do you care about?

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Idea Architects

FEBRUARY 6, 2012

Recruit with a one-to-one philosophy. Imagine a brochure that asked a potential recruit to share her passions or interests areas, the top five skills or talents she possesses or would like to develop, the number of hours per week or month she can commit, and whether she would like to work on projects or serve on a committee or task force.

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Associations Now

MARCH 2, 2016

ASAE’s Diversity Executive Leadership Program fits the mold, too: Aimed at developing minority leaders in associations, DELP has been sponsored since its founding by the Detroit Metro Convention and Visitors Bureau. They also get free internship postings on the AIChE website.

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