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Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.
Excitement, pride, gratitude—all of these emotions can stem from a positive memberexperience! So how do you improve your memberexperience? Memberexperience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does MemberExperience Matter?
The following questions can guide your search: How old are my members? How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? Your membership manager will likely drive member persona research, but don’t discount the rest of your team. Interests play a key role in the memberexperience.
A great way to increase member engagement in your organization is to develop your mentoring program. If you’re looking to build bridges with younger professionals , Gen Z and Millennialmembers are especially interested in mentoring opportunities.
If your members are almost all Millennials, asking them who used a key for their roller skates will elicit crickets, but Boomer customers will ring in loud and proud, telling stories of how they wore them around their necks. You can do the same thing at your conference, meeting, or event. Encourage your vendors to do the same.
Part 2: Adopting Better Discount Practices: The second article in the series explores the better use of discounts. Part 3: Price Check: Member and Sponsor Engagement: The last article in the series focuses on alternative models for two important relationship and revenue streams for meetings: membership and sponsorship.
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