Reid All About it

OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Sponsorships. Good humans.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Higher Logic

AUGUST 2, 2018

Turns out, it’s not Big Brother spying on you – it’s just marketing automation at work. An abandoned cart campaign is a perfect example of how marketing automation can be used to create a great user experience. And it’s left traditional email marketing tactics in the dust. This situation is ideal for those being marketed to.

Marketing 184

Marketing Member Experience Software Email Marketing 184

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Without these features, it’s difficult to make your marketing automation campaigns shine. Web tracking.

Marketing 205

Marketing Social Media Survey Tools 205

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Education 186

Nonprofit Marketing Guide

JANUARY 28, 2021

Download Your Free Copy of the Trends Report Now.

Report 110

Report Communications Team Marketing 110

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Strategy 184

Strategy Marketing Tips Social Media 184

WBT Systems

FEBRUARY 27, 2018

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150

Content Education Marketing Course 150

Higher Logic

OCTOBER 2, 2018

Marketing to your customers is hard work – sometimes it can feel like you’re pushing the same boulder up a hill every day, like good ol’ Sisyphus. Customer marketing can come with great rewards, though, especially if you’re using tech tools to make your life easier. Customer Marketing and Community Go Hand-In-Hand.

Tools 191

Tools Marketing eBook Library 191

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Marketing 169

Marketing Examples Tools Content 169

Higher Logic

NOVEMBER 14, 2018

An AMS is a treasure trove of valuable data, so we often think: why not grab everything we can for our marketing campaigns? How do we know which AMS data points will be the most useful and effective to tap for our marketing campaigns? Here are some ideas to get you started. First Name. Want to hear another crazy stat? Doing a webinar?

Marketing 197

Marketing Illinois Florida Examples 197

.orgSource

NOVEMBER 20, 2024

By leveraging data analytics, AI, and personalized marketing, you can create a seamless, highly personalized member experience that drives engagement and satisfaction. Download our whitepaper today and contact.orgSource for personalized consulting and training to start your digital transformation journey.

Member Engagement 88

Member Engagement Member Experience Tools Innovation 88

AvidXchange: Association Management

JANUARY 22, 2025

These changes can drive up costs and limit access to essential construction materials, delaying projects and impacting the housing market. Labor Market Shifts Workforce and immigration policies shaped by election outcomes influence the availability of skilled labor, labor laws, and training initiatives.

Team 130

Team Cost Project Association Management 130

GrowthZone

AUGUST 18, 2021

That’s why you need to learn about— and start using—marketing automation. Marketing automation allows you to generate leads, turn leads into prospects, convert them into paying members, and correctly onboard them, so they become members for life. GrowthZone has a built-in marketing automation module. Sound ideal, right?

Marketing 148

Marketing Social Media System Price 148

Nonprofit Marketing Guide

OCTOBER 25, 2021

Email marketing platform GetResponse has released some email marketing benchmarks data you might be interested in. Download our free e-book, Email Metrics Explained. The post Email Marketing Benchmarks for Nonprofits appeared first on Nonprofit Marketing Guide. To get this data, GetResponse analyzed 5.5

Email Marketing 111

Email Marketing Marketing Report Industry 111

MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

AvidXchange: Association Management

SEPTEMBER 19, 2023

View the Webinar Free E-Book Learn about the need for upskilling among real estate finance departments in our free downloadable e-book, "Implementing Digital Upskilling in Real Estate Finance Teams." I want the community aspect with the walking trails and the pools and the pickleball courts. And that’s very desirable to people right now.”

Association Management 264

Association Management millennials Price Industry 264

Higher Logic

JUNE 28, 2018

Higher Logic recently released our 2018 State of Marketing Automation: Association Benchmark Report. We asked about all sorts of things, like how they used marketing automation and what their goals and successes were. Do your low vanity metrics mean marketing automation isn’t working for you? That’s where you should improve.

Marketing 149

Marketing Email Marketing Content Software 149

Nimble AMS

DECEMBER 2, 2024

Use tangible marketing materials To increase the excitement for your GivingTuesday campaign consider creating physical marketing materials like posters, signs, door hangers, or mailers. Within the marketing materials, include QR codes to direct your members to your fundraising page and simplify the donation process.

Social Media 100

Social Media Tips United States Technology 100

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. In Adobe’s survey, e mployees said that the most annoying thing when receiving an email offer from a marketer was: “An offer that makes it clear that the marketer’s data about me is wrong” (22%). But first…. Let’s explore this.

Marketing 149

Marketing Software Guidelines Email Marketing 149

Nonprofit Marketing Guide

AUGUST 18, 2021

If you have just gotten into to the wild world of nonprofit marketing, check out the resources below to get you started off on the right foot. (If Quick and Dirty Marketing Plans. The First 100 Days of Your New Nonprofit Marketing Job. The post New to Nonprofit Marketing? Engagement Communications. Website Best Practices.

Resources 124

Resources Marketing Library Social Media 124

Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. Marketing Automation Masters: American Society of Heating, Refrigeration, and Air-Conditioning Engineers. Introduced marketing automation , powered by Informz. Download our free success kits below. An average of 5.32

Michigan 190

Michigan Certificate Handbook Directory 190

Reid All About it

DECEMBER 6, 2024

Content marketing. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. It covers strategy, tactics, technology, AI and more in a post, not a download. Membership meetups. Member surveys. 1 CMP credit.

Content 213

Content Strategy Revenue Education 213

Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. But nonprofit email marketing can be complicated! But nonprofit email marketing can be complicated! Segment your list, which is an essential email marketing strategy to increase engagement.

Email Marketing 103

Email Marketing Resources Tips Marketing 103

Nonprofit Marketing Guide

MARCH 28, 2024

Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. This is your nonprofit marketing professional development home online— that’s it.

Communications 95

Communications Marketing FAQ Class 95

Higher Logic

NOVEMBER 12, 2019

To learn more about mentoring programs, download our tip sheet: 11 Steps to Start a Successful Mentoring Program. To address their stalled membership, they created an automated marketing campaign leveraging data in their AMS and feedback information. Offer your members a compelling reason to download your online community app.

Tools 205

Tools Recruitment Recruiting Strategy 205

Higher Logic

JANUARY 24, 2019

But that’s only one piece of the puzzle: you also have finance software, marketing software, and event planning and management software. We’ve all gotten terrible impressions of businesses and organizations that flood our inbox with marketing emails and repeated appeals. Download articles or other content.

Communications 209

Communications Software Member Engagement Strategy 209

Spark Consulting

JUNE 2, 2021

When Maddie Grant and I were researching The No BS Guide to Digital Transformation: How Intentional Culture Change Can Propel Associations Forward , we found all sorts of definitions, depending on the perspective of the definer (marketing, tech, HR, C-suite, etc.). And the cycle repeats. Which sounds, if not easy , then at least simple.

Technology 195

Technology Tools Process Marketing 195

Higher Logic

APRIL 25, 2019

Giving attendees access to an agenda through your mobile app prior to an event, such as an annual conference, can help drum up excitement and drive more people to download it. Get the buzz going in your online community by offering rewards to customers or members who download and use the app. Monitor social media feeds + hashtags.

Massachusetts 226

Massachusetts Social Media Conference Newsletter 226

Nimble AMS

MAY 16, 2024

Has your organization used Artificial Intelligence (AI) to do basic marketing tasks? If not, it might be time to consider leveraging AI to improve your member marketing strategy. Read our blog to learn helpful tips to get started using AI in your association’s member marketing. What is member marketing? Download now

Marketing 81

Marketing How To Discount Tips 81

Higher Logic

MARCH 6, 2018

Do they want to know more about trends in the market and what your members want? For example, executives who want to learn about the market can use the community as a conduit to member needs. They can browse discussion forums, requests, and blogs from members that help them understand the market and how member needs are changing.

How To 266

How To eBook Software Library 266

Higher Logic

FEBRUARY 21, 2020

Customer marketing is becoming increasingly important to tech companies. But everyone knows that marketing communications are much more effective when they’re targeted. The problem is, not many customer marketers have a tool to do this. It's free to download: Is this true for you?

eBook 286

eBook Tools Products Review 286

Nimble AMS

DECEMBER 6, 2024

Download now Member comfort level of AI by generation Generation Z is the most comfortable with organizations using AI, but how do the rest of the generations compare? With the right AI solutions, your organization can deliver a personalized member experience and offer the latest membership benefits. Read our free guide today.

millennials 109

millennials Tools Technology Social Media 109

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93