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This report, recently published by Gallup (and available for free download), is written from a more corporate perspective, but some of it’s findings could be very relevant for associations. Some of the relevant insights provide great messaging for associations seeking to market their education and certification programs to members.
If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap. Familiarity with education technology : How familiar people are with online learning, MOOCs, digital badges, Khan Academy, and other online educational resources. Digital Readiness Spectrum.
With the global e-learning market now valued at more than $100 billion, we are well past the point where e-learning is simply a trend. Another is to have learners download worksheets they can make use of before, during or after a course experience. It was originally published on the CommPartners blog. And simple quizzing is another.
As the association industry continues to mull the possibilities of cornering the education market , a new whitepaper from Tagoras takes a look at three “fringe” education formats. For example, flipped content is something new and different associations can market as part of their current educational product portfolio to help raise its value.
By Clay Shirky Using what MP3 and Napster did to the music industry as an example, Shirky talks about the upcoming evolution/revolution within education in the form of MOOC (Massive Open Online Course). What The New Yorker Magazine Can Teach You About Content Marketing that Works. It provides 11 Tenets of Content Marketing.
Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics. Google offers the free MOOC called “ Google Analytics Academy.” Leap of Reason Books (Free download).
Read on for how you can leverage metalearning principles, or you can download a PDF by submitting the form below. Or vice-versa—we may believe our learners can achieve anything but think it impossible to ramp up our digital marketing savvy. What are your biggest challenges with marketing?” The Role of Set and Setting.
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