Association Adviser

MARCH 27, 2024

Membership retention is the cornerstone of any successful organization, whether it’s a gym, a professional association, or a subscription-based service. Building a loyal base of members not only ensures a steady revenue stream but also fosters a sense of community and belonging.

Member Engagement 158

Member Engagement Revenue Organization 158

Spark Consulting

MARCH 27, 2024

Seth Godin recently had a sort of silly story about a recent experience at Whole Foods. Which is all well and good. But one thing particularly struck me: “It’s not about charging less. It’s about delight.” I want to emphasize that. It’s about delight. Stop and think about that for a minute. I think we don’t focus enough on the concept of creating delight when we’re creating member experiences.

Member Experience 243

Member Experience Conference Organization 243

Forj

MARCH 27, 2024

In 2020, we all experienced a dramatic shift. Suddenly, the face-to-face meetings and in-person connections that members crave were forced into the virtual space. For many associations, the transition was less-than-smooth. But in time, we all came to embrace the opportunities that online events create for networking and education.

How To 91

How To Education Innovation Technology 91

AMR Management Services

MARCH 27, 2024

Color and branding play significant roles in shaping the mood of an association conference. Here’s how: Consistency: Consistent branding with colors, logos, and fonts across all conference materials (website, banners, signage, etc.) reinforces the conference’s identity and helps attendees associate these elements with the event. For example: Theme Reinforcement: Colors can be used to reinforce… The post From Palette to Perception: Color’s Role in Brand Strategy first appeared o

Strategy 94

Strategy Conference Examples 94

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AssociationChat

MARCH 27, 2024

Unlock your Leadership Superpower with KiKi L'Italien and Zovig Garboushian on Association Chat as they reveal how self-awareness can transform your leadership and team performance. Strategies for cultivating this crucial skill The post Your Secret Leadership Superpower appeared first on Association Chat.

Leadership 98

Leadership Strategy Team Innovation 98