.orgSource

OCTOBER 3, 2024

Solutions Day brought together some of the brightest minds in associations, technology, and innovation. This year’s event was a deep dive into the transformative power of Artificial Intelligence (AI) and how it is reshaping the association landscape. From cutting-edge AI applications to member-focused strategies, the event was packed with insights on how associations can stay ahead in an increasingly digital world.

Innovation 88

Innovation Strategy Technology Content 88

Forj

OCTOBER 3, 2024

As an association leader, you constantly strive to meet your members' needs. But how well do you really know what they're thinking?

Report 91

Report Member Experience 91

Association Adviser

OCTOBER 3, 2024

In Part 1, we discussed the importance of collective intelligence in associations, emphasizing how it fuels informed decision-making, sparks innovation, and strengthens community engagement. Central to this process? Data.

Innovation 78

Innovation Process How To Technology 78

Nexus Marketing

OCTOBER 3, 2024

At Nexus Marketing, we pride ourselves on using data-driven strategies to inform our work with partners and clients. One of our tools is the Keyword ROI Estimating Exercise. This tool enables us to evaluate the potential ROI of an investment in SEO through two lenses: Value of Organic Traffic by PPC Cost : This approach helps us quantify the value of organic traffic by comparing it to the equivalent cost of paid traffic.

Revenue 52

Revenue Cost Content Project 52

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