October, 2019

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Getting Started with Influencer Marketing

Association Adviser

Consumers are looking for marketing that relates to them, and as that attitude grows, the future of influencer marketing will keep looking brighter. The post Getting Started with Influencer Marketing appeared first on Association Adviser.

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The Ultimate Guide To Creating Nonprofit Annual Reports

Wild Apricot

Getting started with a nonprofit annual report for the first time, or just want a refresher? Simplify the process with this ultimate guide full of expert advice and examples.

Report 405
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The Association’s Most Valuable Asset

Multiview

This blog, written by MultiView’s Vice President of Partnerships, Chris Mazzon, originally appeared in Association TRENDS. What’s the most valuable… The post The Association’s Most Valuable Asset appeared first on MultiView.

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Four Ways Associations Can Boost Their Industry’s Future Workforce

Associations Now

With many industries facing a shortage of workers and a skills gap, associations can play a critical role in addressing workforce development. Future workforce is a hot-button issue in many industries, with associations looking to boost the flow of talent into their respective fields. Last week, at a lunch and learn called “Associations’ Role in Education and Workforce Development,” experts discussed ways associations can help ensure a steady flow of current and future talent to their organizati

Education 110
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Why you need to be intentional about culture

Association Success

There’s a quick way John Spence can tell if an organization’s culture is effective: Are people smiling when they get to work? Are people actually happy to be there? . It may sound a little strange — after all, it can be incredibly easy to get caught up in the day to day: There are emails to answer, meetings to attend and goals to hit — but Spence believes the culture of an organization is one of the most important things a leader must maintain.

Revenue 111

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Association Management Systems (AMS): 5 Software Strategies

Higher Logic

Your association provides your members with many different opportunities to develop as professionals and grow in their careers. But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an association management system, or an AMS.

System 192
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Why You Should Rethink Association Leadership Training

WBT Systems

Why You Should Rethink Association Leadership Training. Read more about Why You Should Rethink Association Leadership Training.

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How to Use Site Retargeting to Gain Registrants

Multiview

The event is set. You’ve got a good venue. You’ve got a great lineup of speakers and education sessions. The… The post How to Use Site Retargeting to Gain Registrants appeared first on MultiView.

How To 45
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The #1 Way to Speed Up Event Check-In: How to Use QR Codes

Wild Apricot

If you find that checking in registrants for your events is a slow and error-prone process, with the new QR code feature you can check in each attendee in under 2 seconds.

How To 268
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Protect your members’ data with multi-factor authentication

YourMembership

How can your small association address member and regulatory demands for data security? Multi-factor authentication will get you a big step closer. Like all of us, your members are concerned about data privacy and security. In fact, the Community Brands Digital Evolution Study indicates that 71 percent of members of professional associations say they worry.

Products 253
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Driving Growth with Hybrid Events

Blue Sky eLearn

Whether it’s due to conflicting schedules, cost, or travel limitations, there are throngs of people who would love to engage with your brand at an event, but simply cannot attend. However, if show organizers and event marketers hope to expand their event and their brand to new audiences, they still need other ways to reach these people. What is a hybrid event?

Content 218
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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

Is your association leveraging technology to its fullest potential? You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable member experience, well - it’s as if Char

Revenue 211
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Plan Now for a Professional Development Day During the Holidays

WBT Systems

Plan Now for a Professional Development Day During the Holidays. Read more about Plan Now for a Professional Development Day During the Holidays.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Membership Q&A: Call or Text?

Spark Consulting

Let’s say you’re over email and want to take your welcome, retention, and/or renewal communications to the next level. Should you call, or should you text? Well, who are your members? What generations are represented and in what quantities? It’s not just your imagination – Millennials and GenZ genuinely do prefer text to voice calls, by pretty significant majorities (in the US, nearly 3/4 prefer text).

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4 Tactics You Definitely Aren’t Using to Grow Your Nonprofit Email List

Wild Apricot

Having these 4 tactics under your sleeve will help grow your nonprofit email list in no time.

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4 ways to balance data privacy with personalization for greater member loyalty

YourMembership

Your members have high demands for privacy and data security. But they also want personalized member communications. What’s your small association to do? Here are four tips. We hear a lot about data privacy these days. It’s a hot topic with consumers. In fact, the Community Brands Digital Evolution Study shows that 71 percent of. The post 4 ways to balance data privacy with personalization for greater member loyalty appeared first on YourMembership.

Tips 253
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Association Brain Food Weekly: 10.4.19

Reid All About it

The weekly list of free educational events and resources for the association community… If, like me, you’re sick of all the negativity around, you’ll appreciate this article by Wes Trochlil of Effective Database Management about what’s good in data management —yes, data management, we’ve come a long way, baby! Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month.

LMS 186
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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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How to Use Customer Engagement Data to Identify New Sales Opportunities

Higher Logic

Customer upsell and cross-sell is a huge revenue opportunity for subscription-based software businesses, but many sales teams tasked with account expansion face a similar problem: It’s not always easy to tell which customers are ready for an upsell or cross-sell pitch, and which ones you should continue to nurture. Determining where each customer is in their (ideally) lifelong journey with your company can be challenging, and just like new-customer acquisition, trying to make a pitch or close a

How To 189
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The Basics of LMS Project Management from Kickoff to Close

WBT Systems

The Basics of LMS Project Management from Kickoff to Close. Read more about The Basics of LMS Project Management from Kickoff to Close.

LMS 234
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Seven Keys to Running a Successful Meeting

Association Leaders

Meetings are necessary to achieve consensus – especially in associations. We’ve all been in those meetings that were a complete waste of time. Make sure meetings you run are not a waste of time but are productive and help your organization work toward achieving its mission. To do so, we have identified seven keys to running successful, productive meetings: Have an agenda for every meeting Every meeting should have an agenda that identifies all the items to be covered during the meeting.

Committee 170
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11 Best Website Builders for Nonprofits, Reviewed & Compared

Wild Apricot

Find the best nonprofit website builder that can support the needs of your modern organization broken down by price, pros, and cons.

Review 285
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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Make your association the kind of place a techie wants to work

YourMembership

National Techies Day is a perfect occasion to consider the future of your association. To deliver a great member experience, it’s time to make sure your organization is the kind of place techies want to work. Today is National Techies Day – a day when students are encouraged to consider a career in technology. It’s. The post Make your association the kind of place a techie wants to work appeared first on YourMembership.

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Webinar Recap: Association Value Prop Remix

Blue Sky eLearn

Recently, we had the pleasure of hosting Sonya Pittman Guthrie and Jennifer Rowell, co-owners of Up10 Solutions , on one of our monthly webinars. If you missed their webinar, Association Value Prop Remix & Laying the Track for Member Persona Creation , we’ve recapped it below and have made the recording available here. 1. Get Better Acquainted with Your Members.

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Families and Companies

Virtual

“We are family” is the topic of this the ninth episode of Virtual’s podcast “Five Minutes with Andy”. Companies are a lot like families and all families have good times and not-so-good times – and sometimes downright scary times! In the Virtual family we support each other through the tough times and give back to the communities we live in and the causes we care about.

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What You Need to Know About Being an LMS Project Manager

WBT Systems

What You Need to Know About Being an LMS Project Manager. Read more about What You Need to Know About Being an LMS Project Manager.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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Creating an Effective Nominating Process for your Association

Association Leaders

It’s the time of year again when many associations are implementing their nomination and election process. Because associations are groups of people or companies in the same profession or industry there are many opportunities for conflict and other challenges as an association goes through its nomination and election process. . To avoid challenges which can lead to bigger problems such as hurt feelings, dropped memberships, etc., it is important that every association have a clear nomination an

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15 Powerful Sports Management Software Options for Leagues, Clubs, and Associations

Wild Apricot

If you're wondering whether sports management software can make an impact for your team, look no further. In this article, I cover everything you need to know to choose the right option for you.

Software 193
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Skyrocket your association’s revenue through your member education program in 2020

YourMembership

Here are three ways to boost your revenue through your continuing education program in the new year. Your members look to you for learning opportunities including everything from continuing education to certification. According to the 2018 Member Education and Career Development Report, 85 percent of members look to associations for professional development opportunities.

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