January, 2010

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Facebook Bra Color Meme: So, Did It Work?

Wild Apricot

Many women (and, apparently, some men) flooded Facebook with unusual status updates over the past two days in a meme calling on “girls” to post the colors of the bras they were wearing, ostensibly to raise awareness of breast cancer. Social media responded to the stunt with a certain amount of tee-heeing and innuendo; with calls for a comparable “game for the guys” about underwear choices; with cries of “TMI” (Too Much Information); balanced with expressions of support and noticeable efforts to

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Virtual Meetings Haven’t Taken Over Yet

Association Leaders

Several years ago, shortly after the internet was invented, the association and hospitality industries were very worried they would become dinosaurs because people no longer needed to meet in person. I must admit as we all have more demands in our lives, professional and personal – connecting with people through the internet as opposed to traveling to connect has some appeal.

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Association Subculture: Authenticity in Association Governance.

Association Subculture

skip to main | skip to sidebar. Tuesday, January 19, 2010. Authenticity in Association Governance - Building Empire. Too bad, people say whats wrong with the kids today. Tell you right now theyve got nothing to lose. Theyre building empire! Game point, nobody wins. Decline, right on time. What happened to the dream sublime? Tear it all down, well put it up again.

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Association Law Blog: Top Ten Signs of a Dysfunctional Board

Association Law

skip to main | skip to sidebar. This blog focuses on legal issues of interest to association leaders, including executives, volunteers and members. It is NOT intended to provide legal advice, but rather to share my informal thoughts on legal issues commonly faced by trade and professional associations, as well as foundations and other charities. This blog does not focus on homeowners associations or religious organizations.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Integrating Your Website, Email Newsletter and Social Media Sites

Nonprofit Marketing Guide

Tomorrow I’m presenting a brand new webinar on How to Integrate Your Website, Email Newsletter, and Social Media Sites. It was the #1 requested topic in last fall’s survey of what you wanted to see on the weekly webinar series schedule. I have to admit, it’s a rather ambitious topic for one hour. I’m in the middle of the PowerPoint deck now trying to find the sweet spot between giving you enough information to really make a difference in your online marketing strategy and

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No RSS Feed for Your Website? No Problem

Wild Apricot

Google Reader has announced a new feature that lets users create an RSS feed to track changes to any web page, even if the site doesn’t publish a feed. It’s great new feature for your website visitors who use Google Reader, but what about people who use a different feedreader or like to get updates by email? You can help those people get automatic notifications of your website changes, too.( read more ).

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Creating a Culture of Trust

Association Leaders

In a response to a previous blog about Consensus, I was asked about how organizations can reach consensus on controversial issues. My answer was the parties involved in the decision making process need to TRUST each other. That is not to say that trust alone guarantees parties will reach consensus on all issues. However, without trust it is certain the parties will never reach consensus.

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Association Subculture: The End of the World as We Know It (in.

Association Subculture

skip to main | skip to sidebar. Sunday, January 3, 2010. The End of the World as We Know It (in Associations). Six oclock - TV hour. Dont get caught in foreign tower. Slash and burn, return, listen to yourself churn. Lock him in uniform and book burning, blood letting. Every motive escalate. Automotive incinerate. Light a candle, light a motive. Step down, step down.

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Unleash the Power of Market Testing in Your Membership Recruitment

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements.

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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The One Question Your Annual Report Must Answer

Nonprofit Marketing Guide

A good nonprofit annual report answers the questions that donors are most likely to have about last year’s work: What did you do? Whom did you help? On what did you spend money? Where did that money come from? But the single most important question that your annual report must answer is “So what?&#. You did a bunch of stuff. So what? What changed in the world as a result?

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Engaging Stakeholder Interest and Loyalty Through Better Polling

Idea Architects

You show me yours, But I won't show you mine. Huh? We all know the deal is this: You show me yours, and I'll show you mine. It's an even exchange in which one party goes first. But when it comes to how associations and companies poll/survey their stakeholders, it's a one-sided bait and switch. We're asked to show our thinking, to give our insights, but generally get nothing in return: no summary of the survey results so we can learn what others were thinking, and no explanation of what actions w

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Is Your Nonprofit Website Mobile-Friendly?

Wild Apricot

Have you noticed there's one prediction that turns up consistently at the top of every list of "Top 10 Trends for 2010"? Welcome to the decade of the Mobile Internet. Is your nonprofit blog or website ready for readers who do their web surfing by phone? ( read more ). Tags: Non-profit technology nptech Google Non-profit Communications RSS Accessibility mobile.

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Consensus

Association Leaders

Consensus is more than the result of a vote, it is a group decision making process. Making decisions by consensus is what makes associations work. To achieve consensus means a group of people listen to each other’s opinions respectfully, offer their own opinions persuasively and after considering all options arrive at a group conclusion. Following the decision, all parties (even those whose opinion was not the conclusion) should publicly support the decision.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Tax Time Coming Up - UBIT Guidelines for 501(c) Organizations

Association Law

skip to main | skip to sidebar. This blog focuses on legal issues of interest to association leaders, including executives, volunteers and members. It is NOT intended to provide legal advice, but rather to share my informal thoughts on legal issues commonly faced by trade and professional associations, as well as foundations and other charities. This blog does not focus on homeowners associations or religious organizations.

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Forrester Updates its Social Technographics Model

Guilt by Association

Forrester Research (of which I am a fan) has just updated its Social Technographics Ladder , its model for measuring an audience’s engagement with social media tools. Josh Bernoff and his team have added a group called “conversationalists,” people who update their social networking site or their Twitter status at least once a week.

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Your Three Words for 2010? Here Are Mine.

Nonprofit Marketing Guide

The first week of a new year is always one of my favorites. there is something so hopeful and fresh about it. In addition to the typical resolutions about doing more of this and less of that, I also like to pick a theme for the new year. Sometimes it’s a few words, or a personal tagline, or even a song. This year, I’ve picked three words that popped out at me when I read What Matters Now , a series of short essays each on a different word.

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Are You the Little Engine that Can't?

Idea Architects

I think I can't. I think I can't. What happened to the little engine that could? It stalled. It got hung up with self-censorship and doubt, questioning its insights, its ideas, and its ambition. Perhaps you, too, fall prey periodically to the insidious little voices inside your head during the creative process. If so, you're quickly on a high-speed train to stagnation, frustration, and disillusionment.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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How to Bring Facebook Fans to Your Nonprofit Blog - Part 2

Wild Apricot

"How can our nonprofit move the active conversation from our Facebook fan Page to our organization’s own blog??" The nonprofit that asked this question might be a small one, but their challenge certainly isn’t! Here's one way to tackle it.( read more ). Tags: Non-profit technology nptech Marketing online community Blogging Social networking Facebook Non-profit Communications websites social media.

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Why can’t we all be more selfless?

Association Leaders

I have been thinking about the way people interact with each other. Not the ways in which they interact but HOW they interact – how people treat each other. I am disappointed with the way we treat each other, in our business and our personal lives. It seems to me every generation of people have become more and more selfish – while we should become more selfless.

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Association Law Blog: Is An Executive Employment Contract Really.

Association Law

skip to main | skip to sidebar. This blog focuses on legal issues of interest to association leaders, including executives, volunteers and members. It is NOT intended to provide legal advice, but rather to share my informal thoughts on legal issues commonly faced by trade and professional associations, as well as foundations and other charities. This blog does not focus on homeowners associations or religious organizations.

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Membership Marketing Blog: The Pathway to being a Remarkable.

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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A New Coaching Program for Freelance Writers Serving Nonprofits

Nonprofit Marketing Guide

This blog is all about helping small nonprofits and one-person marketing departments communicate as effectively as possible with their supporters. Sometimes the best way to do that is to outsource your content creation to a professional freelance writer. The problem is that there really aren’t all that many writers who specialize in producing the kind of content that nonprofits need.

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We All Have to Connect the Dots

Idea Architects

President Obama today said that intelligence agencies failed to connect the dots, disparate pieces of information that when woven together should have triggered more alarm. In reality, all of us live surrounded by an increasing number of disparate pieces of information: a blog post here, a few Tweets over there, that newspaper article from yesterday, that book on your Kindle, the headlines on your web browser, a conversation overheard at Starbucks.

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How to Bring Facebook Fans to Your Nonprofit Blog: Part 1

Wild Apricot

A challenging social media question came in from a very small health-related nonprofit support group, recently: How can we move the active conversation on our Facebook fan Page over to our organization’s blog? ( read more ). Tags: Non-profit technology nptech Marketing online community Blogging Social networking Facebook Non-profit Communications websites social media.

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It shouldn’t be ‘What are you doing?” it should be ‘What are WE Doing?’

Association Leaders

Social networking is the current big technology buzz. Social networking sites like Facebook, MySpace, LinkedIn and Twitter encourage their members to update their friends and colleagues with “what they’re doing” on a seemingly constant basis. I must admit I have an inherent problem with this. I can’t get over the question of “Who cares what I’m doing right now?

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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State of the Union

Associations Live

The State of the Union Address. Watched it. Gotta say, it's embarrassing, ridiculous, and rather juvenile to watch one half of the room jump up and down and the other half of the room sit like frozen manequins. I vote for just listening to the speech and formulating my own opinion. Get rid of the TV coverage of such silliness in action. I know that I am an adult and can behave in an adult fashion.

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My Counter-Rant on Social Media ROI

High Context

David Meerman Scott posted a podcast rant against demands for assessing the specific ROI of social media efforts. Here is my podcast push-back on that rant. [display_podcast]. In short: Asking how social media can generate value for the company or organization is a perfectly valid question. Any social media advocate or expert has to embrace answering that question if they want to gain support from decision makers.

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Share Your Newsletter Success or Horror Stories

Nonprofit Marketing Guide

I’ve been asked to contribute a chapter to an upcoming book called “Nonprofit Management 101: A Field Guide for Social Sector Professionals” that Jossey-Bass will be publishing in early 2011. My chapter will be on crafting an effective newsletter strategy. I want to include lots of real-world anecdotes and lessons learned in the chapter. Do you have a story you can share about your newsletter experience, either print or email (or both)?