January, 2024

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Using Your Data to Improve Member Engagement – 2/28/24

Association Analytics

The post Using Your Data to Improve Member Engagement – 2/28/24 appeared first on Association Analytics.

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Free Education for Association Professionals Is Out There, If You Know Where to Look

WBT Systems

Are you determined to invest more in your professional development this year? Good for you. Your decision could be a life-changing one.

Education 259
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Nine ways to grow association non-dues revenue

NetForum

Learn smart ways to grow association non-dues revenue. Nine ways to grow association non-dues revenue appeared first on NetForum Association Management Software.

Revenue 130
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How Leaders Can Improve Retention 

Associations Now

Keeping good people will be a growing challenge in 2024, reports say. Meaningful benefits and supportive leaders can help. As the new year kicks in, we seem to be back to Great Resignation chatter—some research metrics show that a lot of workers are itchy to move somewhere else. The Conference Board CHRO Confidence Index, released last month, found that more HR leaders expect retention to decrease , and fewer expect retention levels to improve.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Getting Started With Peer-to-Peer Fundraising

Wild Apricot

With peer-to-peer fundraising, you can leverage your existing community of supporters and tap into their networks to increase revenue. We'll show you everything you need to know to get started.

Revenue 396

More Trending

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11 Predictions for Associations in 2024

WBT Systems

Just listen to what we say and you’ll be okay.

Course 283
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How to Plan a Fundraising Gala: 10 Planning Tips + 5 Elegant Ideas

Wild Apricot

Learn how to plan a fundraising gala from start to finish. These charity fundraiser ideas will elevate your event, engage donors and maximize impact.

How To 439
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From Field to Future: Learning from the Eagles’ Loss to Elevate Association Marketing with AI

AssociationChat

My husband’s disappointment with the Eagles and their season-ending loss to Tampa Bay has permeated our household this week. It’s sad witnessing how he is processing the disappointment and emotion. He loves his team. He hates his team. The unpredictability of sports outcomes is like the dynamic nature of association marketing – just as sports fans can’t predict game outcomes, associations often face challenges in predicting member engagement and market trends.

Tampa 59
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Associations and Climate Change: The Podcast

Spark Consulting

Many of the options for responding to climate change we’re offered are at the super-macro (UN COP meetings) or super-micro (get an electric car!) levels. What about all the stuff in the middle? You know, like ASSOCIATIONS? Shelly Alcorn and I recently had the opportunity to join Cecilia Sepp for the Radio Free 501c podcast to discuss our new whitepaper, The Time Is Now: Association Resilience and Adaptation and the Anthropocene Climate Disruption.

Survey 195
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Association Brain Food: 1.5.24

Reid All About it

The weekly list of free educational events and resources for the association community… Reflection time. It’s never too late to review and reflect upon the past year and make plans and promises to yourself for the year ahead. To help you along, Britt Andreatta shares ten reflective questions to launch 2024. Predictions for 2024. What’s on the horizon for associations in 2024 ?

Revenue 281
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Math-Free Magic: Understanding Predictive Analytics

Association Analytics

Unless you’re a data analyst or love numbers, predictive analytics are probably two words that scare you. They’re new, unfamiliar, and sound like math. In reality, you don’t have to love math to leverage predictive analytics – it does the hard part for you! Can you imagine having a crystal ball foresee which members will renew and which ones need extra attention?

Revenue 315
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Capture the Loyalty of Young Professionals with Leadership Development Cohorts

WBT Systems

A growing number of associations are now offering cohort programs, according to my unscientific Twitter searches. Leadership development cohorts are especially popular.Why?

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The Moves Management Guide for Nonprofits: 6 Simple Steps + Top Tips

Wild Apricot

The moves management process is what guides your donors through the giving cycle. Learn the top moves and strategies to boost your next fundraising campaign.

Tips 376
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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Navigating Unchartered Waters: The Contemporary Challenges Facing Professional Associations

Association Adviser

In today’s rapidly evolving professional landscape, associations dedicated to serving the interests and development of professionals in various fields are encountering an array of unprecedented challenges. This article delves into the core issues these organizations face, offering insights into their complexities and proposing potential strategies for adaptation and growth.

Proposal 157
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Key Strategies for a Successful Strategic Plan

Aaron Wolowiec

Not all strategic plans are created equal - the difference lies in the crucial strategies that either make or break the planning process. From gaining leadership commitment to setting SMART goals, each element is essential. Here’s how to elevate your strategic plan from ordinary to extraordinary.

Strategy 130
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Association Brain Food: 1.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members.

Survey 259
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Using Your Data to Optimize Event Revenue

Association Analytics

For many associations, their #1 revenue driver and member benefit is their annual conference. With events being such an important part of the member experien.

Revenue 169
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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Post-Program Campaigns That Help Build Relationships With & Between Participants

WBT Systems

You go out on a date, have a great time, there’s a good feeling all around, and nice memories when you replay the highlights in your head.Then, crickets. You never hear another word.

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How to Start an HOA in 13 Steps: Top Strategies, Key Documents & FAQ

Wild Apricot

A homeowners association raises property value, beautifies the community and keeps the peace. Here's how to start an HOA in your neighborhood!

FAQ 221
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Storytelling for Change: 5 Content Strategies for Nonprofits

NXUnite

In a world filled with endless information and constant distractions, nonprofits face an uphill battle when it comes to capturing the attention of their supporters. Yet, there exists a time-tested and transformative tool that can cut through the noise: storytelling. We believe that every nonprofit has an incredible story to tell, and we are here to help you bring that story to life.

Content 130
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Leadership in Public Awareness Campaign spotlight: Tennessee Concrete Association

The Association 100

The Tennessee Concrete Association has earned the 2023 A100 CommImpact Award for Leadership in a Public Awareness Campaign. Its innovative marketing efforts successfully bridged the gap between education and the concrete industry. TCA’s strategic engagement with Career and Technical Education (CTE) teachers has been instrumental in fostering industry connections and enhancing educational experiences.

Tennessee 130
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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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How the American Society for Surgery of the Hand (ASSH) boosts member trust with technology

Nimble AMS

How much do your members trust your association? According to Community Brands Association Trends research, 84% of association professionals see building trust as a top priority. But how can your association boost member trust and solidify your industry reputation? Let technology do the heavy lifting—leverage modern association management software to enhance the staff and member experience and build trust in your organization.

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Using Your Data to Improve Member Engagement

Association Analytics

After working with hundreds of associations over 20 years, we can confidently say member engagement is always a top priority.The problem is most associations.

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Attract Students, Young Professionals & Career Changers to Your Association with Early-Career Microcredentials

WBT Systems

Lately I’ve been seeing lots of webinars and posts about strategies for attracting and engaging young members. Here’s a solution.

Strategy 199
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The Nonprofit’s Guide to Augmented Reality (+12 Examples)

Wild Apricot

Learn everything you need to know about how to make a successful Augmented Reality nonprofit campaign plus 12 examples of nonprofits who’ve already found success.

Examples 200
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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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Technology + CSR: How to Get The Most Out of Your Programs

NXUnite

An increasing number of businesses now participate in corporate philanthropy. In fact, 94% of major US corporations plan to increase or maintain their corporate giving over the next few years. While this is great news for businesses, it’s crucial to think about how to empower your corporate partners to keep up their generosity If you lead or own a running retail store, sports club, or company, corporate social responsibility can benefit your business.

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Event Promotion Excellence spotlight: NAIOP Toronto Chapter

The Association 100

The NAIOP Toronto Chapter has been awarded the 2023 A100 CommImpact Award for Event Promotion Excellence for its outstanding execution of the REX Awards Gala. Alongside AMC partner Redstone Agency, its strategic marketing – beginning five months prior to the event – resulted in a sold-out gala and an impressive $30,000 in sponsorships. The sophisticated branding, incorporating Toronto’s skyline and elegant color schemes, created a cohesive and distinguished visual identity.

Marketing 130
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Six steps for your association to adopt new technology

Nimble AMS

Change can be a challenge. And encouraging your staff to adopt new association management software can prove to be even more challenging. However, if it’s time for your association to adopt new technology, it will become crucial to get your employees on board with the change. Read our blog for change management tips and get your staff ready to embrace new software. 6 change management strategies to empower your association staff Change fatigue can be a real pain point at any organization.