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In position number 9 of the top ten all time Spark blog posts: Why Is Membership the Only Relationship ? Originally written as a follow on to a panel session I participated in at ASAE’s 2013 Great Ideas Conference, I noted that while associations have LOTS of different types of constituents, we still, with a few limited exceptions, tend to consider everyone who interacts with us a membership prospect and push everyone we interact with towards becoming a member.
Thinking of starting an association ? Save yourself the headache and outsource your association management to a company or a software tool. In this post, we’ll take a look at both options, talk about why investing in association management software.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
During the pandemic, I was introduced by my colleague to the University of Michigan Inclusive Campus Collaborative which seeks to foster a campus climate in which all community members feel respected, valued, and empowered to engage in the life of the university. Among the resources developed and shared by the Collaborative are two identity wheels, which I’ve found useful in helping association staff, volunteer leaders, and/or members better understand themselves, one another, and how they can i
The weekly list of free educational events and resources for the association community…. Innovation in a hybrid workspace. Achurch Consulting takes in-person brainstorming off its high horse by revealing where it falls short. They suggest how to create a remote or hybrid workspace conducive for innovation and provide tips for asynchronous brainstorming.
The weekly list of free educational events and resources for the association community…. Innovation in a hybrid workspace. Achurch Consulting takes in-person brainstorming off its high horse by revealing where it falls short. They suggest how to create a remote or hybrid workspace conducive for innovation and provide tips for asynchronous brainstorming.
The post Marketing Movers & Shakers: Meet Braden Hon appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Braden Hon, digital content coordinator at the Australian College of Nursing. The post Marketing Movers & Shakers: Meet Braden Hon appeared first on Higher Logic.
12 Best Nonprofit Website Builders & 3 Tips To Get Started Imagine this: Gabriella, a manager at a local boutique, hears about your nonprofit when her boss agrees to be an event sponsor for your upcoming gala. She’s inspired by your mission.
If you’re looking to make a difference at your association, thought leadership is crucial. A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
The weekly list of free educational events and resources for the association community…. In-house futurist. Take WBT Systems’ advice: become your association’s unofficial in-house futurist and you’ll be the most interesting person in the room. WBT describes how to become an amateur futurist and what’s in it for you and your association. The future for chapters.
The post Marketing Movers & Shakers: Meet Annie Henderson appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Annie Henderson, corporate marketing manager at ASBO International. The post Marketing Movers & Shakers: Meet Annie Henderson appeared first on Higher Logic.
Whether you run a club, church, professional association, chamber of commerce, or any other type of membership organization, your goal is likely the same — to retain your members and keep them happy and engaged. One thing that can help with this.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Associations are longtime issuers of ‘alternative’ credentials, but now everyone else is catching up thanks to a report released last month by the Society for Human Resource Management (SHRM), The Rise of…
Whether you're getting back to in-person events now, or you've been back in-person for months, having a properly packed supply bag is crucial to feeling at ease when onsite.
As the cost of a college degree rises and the perception of its value falls, credentialing programs are receiving a lot of positive press. Because they are only awarded upon proof of mastering competencies, credentials are valuable for those individuals who want to flaunt their skills as well as for those companies looking to hire them. Many of MemberSuite’s customers, which I’ve been fortunate to work with to implement their credentialing needs in the last six years, knew the importance and val
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
The post Marketing Movers & Shakers: Meet Ashley Baker appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Ashley Baker, Executive Event Director at NiUG Asia Pacific. . The post Marketing Movers & Shakers: Meet Ashley Baker appeared first on Higher Logic.
Your members are the heart and soul of your membership organization — everything you do is for them and thanks to them! You already provide your members with amazing benefits , fun events, educational resources, and a community of like-minded.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Our Gardian of the Month is Andrea Starmer! She shares how she might help a wallflower loosen up at a networking event, the way she prepared for the CMP, the resource she can't live without (you probably can't either) and just who's life she'd like to live for one day.
Your association’s content – both what you create and what you curate from expert sources and established publishers – has the power to educate, inform and advance your members forward as an industry. And, yet, with power comes responsibility. Responsible content curation means promoting content that is written, sourced, and presented in a way that […].
The post How to Get the Most Out of the 2022 ASAE MM&C Conference appeared first on Higher Logic. Find out how to make the out of your time at ASAE MMCC (plus, tips on how to ask to go)! The post How to Get the Most Out of the 2022 ASAE MM&C Conference appeared first on Higher Logic.
The anxiety-ridden decision to look for new technology was the topic of the first session of Mastering Membership , our new event series for mid-size associations featuring advice from the association, selection consultant, and technology partner’s perspectives. There’s a lot on the line when choosing new technology, said Ryan Costello, chief strategy officer for MemberSuite, that’s why we felt bringing together these expert panelists and recapping the highlights of the session would be helpful
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
No one can predict the future, not even the nice fortune-teller you visit on the way to the beach. A world full of humans with freewill can upset even the rosiest of predictions.
According to the U.S. Bureau of Labor Statistics latest Job Openings and Labor Turnover Summary, employment openings increased to record levels in March, reaching 11.549 million vacancies. The number of job openings has been on the rise since the pandemic and continues to outpace the rate of new hires. Job quit numbers also rose in March to 4.5 million, increasing in business and professional settings. .
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