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When someone becomes a member of your association, they join a valuable community of like-minded individuals with shared interests. Whether they engage with that community regularly or not can make a big difference in the quality of their experience with your association. There are plenty of steps you can take to improve members’ online experiences and increase their likelihood of engaging on a regular basis.
Associations have more options for drawing corporate and sponsor dollars. But execs also have to consider how these partnerships will affect members. Nondues revenue options aren’t what they used to be. So, many leaders have to rethink what kind of ground rules they establish for them. For the latest Associations Now Deep Dive report, I wrote about how approaches to nondues revenue have been changing of late.
Events are a great member benefit but can become a huge expense without proper planning. Unfortunately, there isn’t a way to run an event without some spend. Venues, booking vendors and speakers, ordering banners and signage, etc all cost money. BUT—good news!—there are ways to cut back on your budget while planning. Earning money from events First off, it’s important to remember that running events—although they cost you money—will actually earn you money, too.
We ABSOLUTELY can. People associate in order to solve problems that are, individually, intractable. I can’t think of a more important problem that’s not amenable to individual solutions than climate change. Shelly Alcorn and I were honored to discuss the association role in combatting climate change with Elisa Brewer Pratt on a recent episode of the Association Transformation podcast.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
The fundamental marketing challenge for associations is this: you’re competing for a share of your member’s time. Since this blog’s focus is professional development, I’ll be more specific.
Leaders never wake up and say, “I need a technology assessment.” They wait for a “convenient time;” but, delaying an assessment impacts performance and productivity. By then, the need manifests itself in another way. Unfortunately, these signs disguise bigger problems leading you to treat the symptom instead of the root cause. What is technology assessment?
Leaders never wake up and say, “I need a technology assessment.” They wait for a “convenient time;” but, delaying an assessment impacts performance and productivity. By then, the need manifests itself in another way. Unfortunately, these signs disguise bigger problems leading you to treat the symptom instead of the root cause. What is technology assessment?
What is your board’s financial IQ? That’s a question every association CEO should be able to answer. While you may not have a Warren Buffett in the group, hopefully, there are some above-average number crunchers. To adequately fulfill the three duties of a nonprofit board member —Care, Loyalty, and Obedience—a solid understanding of the organization’s financial activities is needed.
Today, the modern knowledge worker begins their workday long before their morning coffee. By 9 am, they’d already peered into nine work-related emails, sent four replies, and accepted two meeting invites. By the time they arrive at their desk, they will have scrolled through dozens of social media posts and text messages. As many of us now work from home and are constantly glued to a screen, what’s described above is a one-way track to digital burnout: an epidemic that has plagued the post-covid
A few weeks ago, I had the opportunity to attend MPI’s the EVENT, hosted annually by the MPI Chapters in Montreal, Ottawa, and Toronto. Event professionals are known for being warm, friendly, and welcoming, but as an Association Executive in a room full of MICE Industry professionals, I still sometimes feel like an interloper in […] The post What the Association Sector can learn from our Events Industry Partners: Part 1 appeared first on Association Adviser.
Member engagement is a critical part of any association’s success, as it helps build loyalty, which in turn leads to growth. But in order to grow your association, you need to get members on board as soon as possible — and the best way to do that is through member engagement.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
In today’s data-driven world, having knowledge of analytics and data is a must. As an association professional, it’s more important than ever to stay ahead of the curve when it comes to understanding how to leverage the insights that data provides. Having this knowledge not only makes you better in your current role, but it will also help significantly when advancement opportunities arise.
Why is it that we often have reservations about sharing the tender parts of our soul, heart, and mind? Tenderness and vulnerability are not foreign to the human experience, they’re in fact universal core characteristics. Yesenia shares some promising ways to prioritize the tender parts of you.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). It’s not until early September, but put NDP on your radar. I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there.
Though the European Union’s General Data Protection Regulation went into effect five years ago, organizations are still ensuring they stay compliant and keeping a close eye on any new data privacy legislation that may be down the road. Like many organizations in spring 2018, the Regulatory Affairs Professionals Society was preparing to comply with the EU’s General Data Protection Regulation that went into effect on May 25.
The post Engagement Revolution Panel: Transforming Your Association’s Approach to Outshine the Competition – 6/13/23 appeared first on Association Analytics.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Kate shares some solutions to the challenge of having “pre-session” rotating slides to show before a presentation and having to swap slideshows for the presentation itself - which often looks and feels clunky. Here's her solution to this big little issue!
The weekly list of free educational events and resources for the association community… Reflection. “To navigate change, companies need fear-free cultures of diverse people and mindsets led by leaders who continuously learn, incentivize and train for change and worship no sacred cows.” ― Rishad Tobaccowala Competing for members’ time. Good intentions are nice, but they mean nothing if they don’t turn into action.
A five-step plan on how to deliver on-the-ground relief to internally displaced persons (IDPs) including formation of a nonprofit, fundraising drive, envisioning and implementing relief projects, formalizing partnerships which are key to international humanitarian work, and leveraging social media. The post How U.S.-based Nonprofits Can Deliver Disaster Relief Abroad: A Tigrayan Case Study appeared first on Blue Avocado.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
It pays to watch what for-profits in the learning business are doing. The fastest growing customer segment for online learning providers, like LinkedIn Learning, Coursera, and EdX, is the corporate market.
For every $100 foundations give to an Ivy League school, how many dollars do you think foundations give to a historically Black college and university (HBCU)? That’s a trick question—it’s not a matter of dollars, but of cents. In fact, for every $100 foundations gave to the average Ivy League, they gave 56 cents to the average HBCU. HBCUs have long played a pivotal role in the United States.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
The weekly list of free educational events and resources for the association community… Reflection. “I expect to pass through life but once. If therefore, there be any kindness I can show, or any good thing I can do to any fellow being, let me do it now, and not defer or neglect it, as I shall not pass this way again.” ―William Penn Chapter events. Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events?
AvidXchange CEO Michael Praeger interviewed Ryan Davis, CEO of CINC Systems , in the latest episode of “The Power of Change” podcast. The two discussed Davis’ unique path from news reporter to C-suite executive and how he’s guided CINC Systems through digital transformation and exponential growth. “The Power of Change” features interviews between Praeger and industry leaders who embrace change and use it to their professional advantage.
Here’s a million-dollar idea: help us hapless humans close the distance between having good intentions and taking action on those intentions. You see this challenge everywhere.
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