March, 2022

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Lessons Learned on How to Create Forever Members

Higher Logic

The post Lessons Learned on How to Create Forever Members appeared first on Higher Logic. Why stop at member acquisition? You can create an association whose members engage habitually and renew like clockwork because you’re who they’ve chosen…for keeps. The post Lessons Learned on How to Create Forever Members appeared first on Higher Logic.

How To 313
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14 Ways to Improve Your Organization's Member Experience

Wild Apricot

A few years ago, I joined an online writing club. I was hoping to start tracking my writing progress and connect with other writers, and I hoped the sense of community would give me motivation to keep developing my skills.

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Do You Think the Corporate C-Suite Finally Understands the Value of Professional Development?

WBT Systems

It took a pandemic, an acceleration of unceasing change, and a surprising Great Resignation, but it looks like the C-suite finally understands and buys into the value of professional development for their…

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5 Ways to Leverage Your Virtual & Hybrid Event Data

Association Analytics

The post 5 Ways to Leverage Your Virtual & Hybrid Event Data appeared first on Association Analytics.

Resources 321
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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10 Practical Ideas for Overcoming the Implementation Gap

Aaron Wolowiec

You’ve completed the strategic planning process. Now what? How do you ensure the plan doesn’t collect dust on a shelf or get filed away on your computer never to be viewed again? The first step is recognizing the implementation gap is a very real phenomenon. The second is arming you and your team with the tools and resources necessary to overcome it.

Tools 246

More Trending

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What Leaders Need to Do to Grow the Business in 2022 and Beyond w/ Dawn Sweeney

Higher Logic

The post What Leaders Need to Do to Grow the Business in 2022 and Beyond w/ Dawn Sweeney appeared first on Higher Logic. Hear Dawn Sweeney’s revenue strategies for association leaders on the Member Engagement Show. The post What Leaders Need to Do to Grow the Business in 2022 and Beyond w/ Dawn Sweeney appeared first on Higher Logic.

Revenue 177
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Conference Planning 101 (Plus a Check List!)

Wild Apricot

If you’re considering hosting a conference, we say go for it — it’s an amazing way to offer professional development to your community, provide them with networking opportunities, and grow your own presence in your industry. Every.

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What Your Association Might Be Getting Wrong with Your Digital Transformation Strategy

WBT Systems

No matter how tired you are of the phrase, you probably agree that the pandemic accelerated personal and organizational “digital transformation.

Strategy 376
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Get the Most Out of Engagement Scoring

Association Analytics

Being in the association world, you’ve probably heard a lot about engagement scores. As data-loving professionals, our team gets many questions about what an engagement score is, how to assign members points and how to use the data. That’s why we’ve put together tips on getting started and provided a helpful free template and tutorial to help guide you.

Course 169
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Gardian of the Month: Shannon Lockwood

Aaron Wolowiec

Our Gardian of the Month, Shannon Lockwood, shares her favorite part of learning something new, whether she's a natural networker or more of a wallflower and she shares the three adjectives she's use to describe herself.

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Association Brain Food Weekly: 3.11.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Grassroots advocacy survey. Amy Showalter, ASAE Government Relations and Advocacy Professionals Advisory Council member and author of ASAE’s Creating and Managing an Association Government Relations Program , is asking associations to contribute to the 2022 Grassroots Influence Pulse study.

LMS 195
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How They Survived the Pandemic: The American Association of Airport Executives

Higher Logic

The post How They Survived the Pandemic: The American Association of Airport Executives appeared first on Higher Logic. A certain mindset allowed this travel and hospitality-connected association to navigate through a catastrophe that particularly impacted their industry. Discover the philosophies that got them through. The post How They Survived the Pandemic: The American Association of Airport Executives appeared first on Higher Logic.

Industry 177
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Revisiting the Top Ten

Spark Consulting

I first started blogging about association management nearly 15 years ago (RIP Thanks For Playing). When I launched Spark (TEN years ago this year!), I ported all my old blog posts over and just kept on going. I’ve done some cleanup of those old posts, removing my Cool Technology posts (does anyone really still want to read about whatever tech was new 15 years ago?

Tips 195
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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Is Your Virtual Conference Engaging Enough to Prevent Multitasking?

WBT Systems

After two years of living in pandemic mode, we look at time differently.

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Top 10 Analytics Quick Wins

Association Analytics

In our most recent blog post , we shared tips on how to build a business case to make data analytics a priority in 2022. Now that you are prioritizing data analytics, we want you to keep the momentum going with some quick wins. Quick wins will give you tangible results to keep data top of mind throughout your organization. Get your quick wins quickly by starting now!

Revenue 169
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The 5 Crucial Steps to Sound Strategic Planning

Aaron Wolowiec

No matter your viewpoints on strategic planning, one thing’s for certain: the plan that sits on the shelf and is never referenced is not doing anyone any good. So if you’re going to create a plan that’s worth anything at all, at least consider the following strategic planning primer strongly rooted in the ToP values of profound respect and inclusive participation.

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Association Brain Food Weekly: 3.4.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Ukraine. If you’d like updates from Ukraine plus expert commentary, I created a Twitter list of Ukraine journalists, academics and others. Russian tanks vs. global networks. Steven Johnson points out the contrast between the dismal perspective of the mainstream media on events in Ukraine and the energizing, hopeful perspective he sees from Ukrainians on Twitter.

Class 195
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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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8 Tips for Choosing a Marketing Automation Platform

Higher Logic

The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic. Is your association ready to level up from email marketing? These are the 8 must-haves to look for in a marketing automation platform. The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic.

Tips 177
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Give Your Association Newsletter the Attention it Deserve

Association Adviser

Amongst the various ways you communicate with your members, newsletters perhaps play one of the more critical roles in the vitality of your association. It requires a lot of work to plan, develop, and release these newsletters so you can keep your members informed on vital news. But, what do you do if your members […]. The post Give Your Association Newsletter the Attention it Deserve appeared first on Association Adviser.

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How to Welcome & Help Career Changers Entering Your Association’s Industry

WBT Systems

Job-hopping is in the air right now. Career-hopping too. After two years of the pandemic, no wonder we’re more reflective about how we want to spend the rest of our 4000 weeks on earth.

Industry 284
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5 Ways to Leverage Your Virtual & Hybrid Event Data – 3/23/22

Association Analytics

The post 5 Ways to Leverage Your Virtual & Hybrid Event Data – 3/23/22 appeared first on Association Analytics.

Resources 169
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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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How to Price a Sponsorship Package

Aaron Wolowiec

“How do you price a sponsorship and what factors should be considered when coming up with the package price?” Dr. Michael Tatonetti shares a few considerations in order to give a proper answer.

Price 130
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8 Ways to Keep Up with Members During the Great Reshuffle

Membersuite

Every day on LinkedIn, I see someone announce they’re searching for a job or starting a new job—signs of the Great Reshuffle we are in. People are no longer tolerating unresponsive employers; they’re finding better jobs. Whether you’re a trade association or professional society, you don’t want to lose touch with these members and customers on the move.

Directory 141
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Deliverability Manners With Amanda – Uncovered URLs

Higher Logic

The post Deliverability Manners With Amanda – Uncovered URLs appeared first on Higher Logic. It’s not nice to go out in public uncovered – don’t let your URLs do it! The post Deliverability Manners With Amanda – Uncovered URLs appeared first on Higher Logic.

Video 156
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Implementing eLearning Into Your Association? Here Are The Fundamentals (Part 3 of 3)

Association Adviser

Welcome to the third and final part of our three-part blog series of Implementing eLearning Into Your Association. We have looked beyond LMS features through the eyes of an instructional designer by considering three fundamental questions that will inform and shape the decision-making around choosing an LMS. We have asked two of the three core […].

LMS 148
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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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Top tips for retaining and growing membership dues revenue

Nimble AMS

Here are six effective ways to demonstrate greater member value and keep members around longer. What association isn’t focused on increasing membership and improving member retention? . For most associations, membership dues represent the single largest source of revenue. So, it’s probably not too surprising that the 2021 Association Trends Study shows that those who work at associations see increasing membership and improving member retention as their top two most important activities in the

Revenue 133
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Remote Mentorship Is More Important & Accessible Than Ever

Achurch

Professionals who work remotely worry about not having the same mentorship opportunities as colleagues working in the office. But don’t worry! Remote mentoring looks different for people on both sides of the relationship, and in many ways, it’s easier, too. Just like the in-person version, remote mentoring helps new professionals find direction and realize their potential.

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3 Critical Priorities for Association CIOs in 2022

ReviewMyAMS

Guest post by Fonteva Consult any published list of concerns, challenges, and/or priorities for CIOs in 2022, and certain themes emerge quickly and repeatedly. While these may be broken down further into any number of categories and some may even be overlapping, there are three central areas of focus that all association CIOs should be prioritizing today: 1.

Tools 123