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The post Lessons Learned on How to Create Forever Members appeared first on Higher Logic. Why stop at member acquisition? You can create an association whose members engage habitually and renew like clockwork because you’re who they’ve chosen…for keeps. The post Lessons Learned on How to Create Forever Members appeared first on Higher Logic.
A few years ago, I joined an online writing club. I was hoping to start tracking my writing progress and connect with other writers, and I hoped the sense of community would give me motivation to keep developing my skills.
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For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
You’ve completed the strategic planning process. Now what? How do you ensure the plan doesn’t collect dust on a shelf or get filed away on your computer never to be viewed again? The first step is recognizing the implementation gap is a very real phenomenon. The second is arming you and your team with the tools and resources necessary to overcome it.
The weekly list of free educational events and resources for the association community…. Brain Food resources. Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more.
The weekly list of free educational events and resources for the association community…. Brain Food resources. Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more.
The post What Leaders Need to Do to Grow the Business in 2022 and Beyond w/ Dawn Sweeney appeared first on Higher Logic. Hear Dawn Sweeney’s revenue strategies for association leaders on the Member Engagement Show. The post What Leaders Need to Do to Grow the Business in 2022 and Beyond w/ Dawn Sweeney appeared first on Higher Logic.
If you’re considering hosting a conference, we say go for it — it’s an amazing way to offer professional development to your community, provide them with networking opportunities, and grow your own presence in your industry. Every.
It took a pandemic, an acceleration of unceasing change, and a surprising Great Resignation, but it looks like the C-suite finally understands and buys into the value of professional development for their…
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Our Gardian of the Month, Shannon Lockwood, shares her favorite part of learning something new, whether she's a natural networker or more of a wallflower and she shares the three adjectives she's use to describe herself.
The weekly list of free educational events and resources for the association community…. Soul music. Violinists across the world play for Ukraine —a minute and a half that will move you to tears. Well, it did me, whether from the beauty or sadness, I don’t know. Digital transformation strategy. WBT Systems digs into ASI’s 7th annual Membership Performance Benchmark Survey to find out how associations are working through their digital transformation.
The post How They Survived the Pandemic: The American Association of Airport Executives appeared first on Higher Logic. A certain mindset allowed this travel and hospitality-connected association to navigate through a catastrophe that particularly impacted their industry. Discover the philosophies that got them through. The post How They Survived the Pandemic: The American Association of Airport Executives appeared first on Higher Logic.
Amongst the various ways you communicate with your members, newsletters perhaps play one of the more critical roles in the vitality of your association. It requires a lot of work to plan, develop, and release these newsletters so you can keep your members informed on vital news. But, what do you do if your members […]. The post Give Your Association Newsletter the Attention it Deserve appeared first on Association Adviser.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Being in the association world, you’ve probably heard a lot about engagement scores. As data-loving professionals, our team gets many questions about what an engagement score is, how to assign members points and how to use the data. That’s why we’ve put together tips on getting started and provided a helpful free template and tutorial to help guide you.
No matter your viewpoints on strategic planning, one thing’s for certain: the plan that sits on the shelf and is never referenced is not doing anyone any good. So if you’re going to create a plan that’s worth anything at all, at least consider the following strategic planning primer strongly rooted in the ToP values of profound respect and inclusive participation.
The weekly list of free educational events and resources for the association community…. Grassroots advocacy survey. Amy Showalter, ASAE Government Relations and Advocacy Professionals Advisory Council member and author of ASAE’s Creating and Managing an Association Government Relations Program , is asking associations to contribute to the 2022 Grassroots Influence Pulse study.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic. Is your association ready to level up from email marketing? These are the 8 must-haves to look for in a marketing automation platform. The post 8 Tips for Choosing a Marketing Automation Platform appeared first on Higher Logic.
Welcome to the third and final part of our three-part blog series of Implementing eLearning Into Your Association. We have looked beyond LMS features through the eyes of an instructional designer by considering three fundamental questions that will inform and shape the decision-making around choosing an LMS. We have asked two of the three core […].
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In our most recent blog post , we shared tips on how to build a business case to make data analytics a priority in 2022. Now that you are prioritizing data analytics, we want you to keep the momentum going with some quick wins. Quick wins will give you tangible results to keep data top of mind throughout your organization. Get your quick wins quickly by starting now!
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Every day on LinkedIn, I see someone announce they’re searching for a job or starting a new job—signs of the Great Reshuffle we are in. People are no longer tolerating unresponsive employers; they’re finding better jobs. Whether you’re a trade association or professional society, you don’t want to lose touch with these members and customers on the move.
The weekly list of free educational events and resources for the association community…. Ukraine. If you’d like updates from Ukraine plus expert commentary, I created a Twitter list of Ukraine journalists, academics and others. Russian tanks vs. global networks. Steven Johnson points out the contrast between the dismal perspective of the mainstream media on events in Ukraine and the energizing, hopeful perspective he sees from Ukrainians on Twitter.
The post Deliverability Manners With Amanda – Uncovered URLs appeared first on Higher Logic. It’s not nice to go out in public uncovered – don’t let your URLs do it! The post Deliverability Manners With Amanda – Uncovered URLs appeared first on Higher Logic.
By: Nate Brown and Jeff Horne Ralph Waldo Emerson once said, “A good system shortens the road to the goal.” The sentiment rings true for associations around the world, where many professionals are seeking ways to reach their association’s goals, such as: Member retention Membership growth Earning more non-dues revenue Launching new and profitable events […].
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