.orgCommunity
AUGUST 29, 2019
How grand is your association’s vision for your educational programs? With all the disruption going on around us and in your industry, will incremental change bring your vision for professional development closer to realization? Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. A moonshot changes the perception of what’s possible.
Breezio
AUGUST 27, 2019
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Association Success
AUGUST 26, 2019
The question of how to get the best out of a database has been plaguing associations for years. We see some organizations treating their data like precious storage, while others see it more as a playground. . I think your database is like your garage. You wouldn’t want everything just thrown in there haphazardly that it makes it too difficult to find what you need later.
Associations Now
AUGUST 27, 2019
Retail loyalty programs of all shapes and sizes have become more common, and their many tricks might prove useful for associations looking to borrow some engagement cues. Association membership has a ton of parallels with retail loyalty programs because of the ways they focus on boosting engagement and encouraging members to take action. That’s why it’s good to check in from time to time to see what restaurant chains or online clothing sellers are doing to keep customers on their good side
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
YourMembership
AUGUST 29, 2019
You know it’s time for new technology. But does your board? Help them understand the challenges your small association faces and how new technology can help you reach your acquisition, retention, and engagement goals. Here’s how. It’s a familiar story. Your association has goals around membership growth, retention, and engagement. And every day, your outdated.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
WBT Systems
AUGUST 26, 2019
3 Big Ideas from the 2019 ASAE Annual Meeting. Read more about 3 Big Ideas from the 2019 ASAE Annual Meeting.
Higher Logic
AUGUST 29, 2019
A great customer experience is all about delighting your customer by making them successful. After your customers complete the buyer’s journey and become customers, they enter the post-sale customer journey, or the “delight” phase. For many software as a service (SaaS) companies, the delight phase is shared across multiple teams. For example, your customer success, support, product management, implementation, and customer marketing teams may all have a hand in influencing the customer journey.
YourMembership
AUGUST 30, 2019
Meet YourMembership for fun, sun, and new ideas at TXSAE Annual Meeting Who cares if summer is almost over? There’s still time for fun, sun, and new ideas for your association! YourMembership?is ready to meet you at the beach September 15-17 at the 2019 Texas Society of Association Executives New Ideas annual conference?in Galveston, TX. The New Ideas conference brings together 600 association professionals and suppliers.
Wild Apricot
AUGUST 29, 2019
Creating a volunteer engagement strategy can not only improve your volunteer's experience, but your entire organizational atmosphere. That's why I've created this guide to engaging volunteers from start to finish!
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Reid All About it
AUGUST 30, 2019
The weekly list of free educational events and resources for the association community… Podcast alert! Dave Coriale of DelCor is hosting a new podcast, Reboot IT , about all things association tech. Look for it and subscribe on your favorite podcatcher. Only two episodes are out so you don’t have much catching up to do! In a recent webinar, WBT Systems and three other association tech providers discussed three big ideas from the 2019 ASAE Annual Meeting.
Spark Consulting
AUGUST 29, 2019
Would you like to? A few months ago, Shelly Alcorn ( Alcorn Associates , Ubiquity University ) and I released a white paper titled Blockchain for Associations: Separating the Hype from the Promise. We released it at digitalNOW, in a session I gave with Katherine Matthews (of NCARB ). Katherine and I talked about: Where blockchain came from. What it is and how it works (in terms a non-tech person can understand).
Eric Lanke
AUGUST 26, 2019
I think I've mentioned before that I got my start in association management as a meeting planner. When I started I had zero experience. It was entry-level, and someone simply gave me a chance to provide myself. I found that I had a knack for it, and pretty soon my career in association management was off and running. I say association management, but honestly, for a time I thought I might be looking at a career in meeting planning.
Wild Apricot
AUGUST 26, 2019
Keeping your donors engaged in your cause can be difficult. That’s why I’ve compiled this list of awesome group fundraising ideas to keep them involved.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
GrowthZone
AUGUST 27, 2019
You don’t have to be a math person to your organization’s renewal rates. Follow this simple 1-part formula to see how your association is doing! RENEWAL RATES: (the percentage of members that renew their membership over a given period of time). (# of Renewals) ÷ (Eligible Members) = Renewal Rate. Example: At the end of 2018, 3,000 members were up for renewal and 2,825 renewed. . 2,825 ÷ 3000 =.94 .
Association Adviser
AUGUST 26, 2019
Political action is one of the simplest and most effective approaches to association advocacy. Taking political action can be as easy as making strategic donations. The post Keys to Successful Advocacy: Political Action appeared first on Association Adviser.
Associations Now
AUGUST 27, 2019
Your members might post feedback on sites like Yelp, Google, and Facebook. A new study suggests that these online reviews carry value, and one expert suggests associations monitor and engage with them carefully. Think about all the places it’s now possible to post an online review. From ride-hailing services and hotel stays to the meal or movie you just purchased, it seems people are asking for five-star reviews almost everywhere.
Wild Apricot
AUGUST 30, 2019
If you want to spend more time in 2019 having fun and less time managing your club, Club Management Software may be for you — here's everything you need to know about Club Management Software, along with 25 options and how to evaluate between them.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Membersuite
AUGUST 26, 2019
Are you leveraging word-of-mouth marketing to increase membership? 83% of consumers say a word-of-mouth recommendation makes them more likely to make a purchase. Read the post to see 8 ways to use this powerful marketing method to recruit members.
Velvet Chainsaw
AUGUST 28, 2019
Expos are the most disrupted element of association conferences today. If you’re still using “tradeshow,” “market place” or “exhibit hall” as names for the area where you feature solution providers—who are there to help your attendees deal with the problems and challenges they’re facing—it’s time for a rebrand. Attendees make buying decisions so differently now, doing most of their purchasing research online before they attend your live event, that they don’t see the value in going into an area
Associations Now
AUGUST 26, 2019
Starting an online community is an investment. If you don’t have the time to foster engagement, skip it. Also: Venting won’t help ease workplace stress. Online communities don’t crop up overnight. Like other business initiatives, fostering a community takes effort and a thoughtful strategy. Rachel Strella from Social Media Today shares a few questions to consider before launching an online community: Are you willing to put in the work?
Wild Apricot
AUGUST 29, 2019
Looking for an easy way to get regular donations? This guide shows you how to set up a monthly giving program, including the steps in your Wild Apricot account, benefits, ideas and examples.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Association Adviser
AUGUST 28, 2019
How much your association should sell to new vs. returning advertisers will vary by publication type, history & industry. Here are some general guidelines. The post Successful Sales Series: Recommended Ratios for New vs. Renewal Ad Sales appeared first on Association Adviser.
Association Success
AUGUST 29, 2019
What gives you a sense of fulfillment? . For me, the question evokes a lot of little vignettes before any articulate answer. It’s the feeling of progress I get when I train for a big run. It’s cooking all day to share an elaborate Italian feast with friends. It’s the thrill of working on a high-performing team, or the creative jolt I get taking an abstract idea from germination to reality.
Associations Now
AUGUST 29, 2019
Printed programs have long been a staple of association conferences, but with rising costs and a desire to go green and digital, some groups are eliminating them entirely. A look at how to make a case for doing so. Goodbyes are hard. And when it comes to association conferences, it can be difficult for attendees and meeting organizers to say goodbye to elements that have been staples at events for decades.
Wild Apricot
AUGUST 29, 2019
This month's newsletter includes a look at some of the new features coming up soon, the recurring donations mini course, a webinar on reporting with Wild Apricot Payments, and regular favorites like Blog of the Month.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Membership Marketing
AUGUST 26, 2019
The 2019 Membership Marketing Benchmarking Report is now available to download. Please use this link to get your copy. I think that you will find this year's edition the best ever. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc. For more information, contact Tony at Tony@MarketingGeneral.com.
Smooth The Path
AUGUST 29, 2019
A reporter recently asked me if I thought people were not joining membership organizations like they used to. People in the greatest generation and the boomers joined because that is what you did. People expected to join and joining was expected of them. Is the motivation to join gone nowadays? I do not think that is necessarily the case. People still want to join professional organizations, but times have changed, and the decision to join is much more complicated than it once was. 40, 50, 60 ye
Associations Now
AUGUST 28, 2019
By partnering with a local food bank, meeting planners can overcome the perceived safety risks and donate unused food to a noteworthy cause. Determining how much food to order to feed conference attendees can be tricky. A miscalculation can result in either hungry attendees or trays of food being tossed into the trash. Although most meeting planners would prefer to donate unserved food to local food banks and charities instead of wasting it, many conference venues aren’t aware of how to safely d
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