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How grand is your association’s vision for your educational programs? With all the disruption going on around us and in your industry, will incremental change bring your vision for professional development closer to realization? Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. A moonshot changes the perception of what’s possible.
The question of how to get the best out of a database has been plaguing associations for years. We see some organizations treating their data like precious storage, while others see it more as a playground. . I think your database is like your garage. You wouldn’t want everything just thrown in there haphazardly that it makes it too difficult to find what you need later.
Retail loyalty programs of all shapes and sizes have become more common, and their many tricks might prove useful for associations looking to borrow some engagement cues. Association membership has a ton of parallels with retail loyalty programs because of the ways they focus on boosting engagement and encouraging members to take action. That’s why it’s good to check in from time to time to see what restaurant chains or online clothing sellers are doing to keep customers on their good side
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
You know it’s time for new technology. But does your board? Help them understand the challenges your small association faces and how new technology can help you reach your acquisition, retention, and engagement goals. Here’s how. It’s a familiar story. Your association has goals around membership growth, retention, and engagement. And every day, your outdated.
A great customer experience is all about delighting your customer by making them successful. After your customers complete the buyer’s journey and become customers, they enter the post-sale customer journey, or the “delight” phase. For many software as a service (SaaS) companies, the delight phase is shared across multiple teams. For example, your customer success, support, product management, implementation, and customer marketing teams may all have a hand in influencing the customer journey.
Meet YourMembership for fun, sun, and new ideas at TXSAE Annual Meeting Who cares if summer is almost over? There’s still time for fun, sun, and new ideas for your association! YourMembership?is ready to meet you at the beach September 15-17 at the 2019 Texas Society of Association Executives New Ideas annual conference?in Galveston, TX. The New Ideas conference brings together 600 association professionals and suppliers.
Creating a volunteer engagement strategy can not only improve your volunteer's experience, but your entire organizational atmosphere. That's why I've created this guide to engaging volunteers from start to finish!
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
The weekly list of free educational events and resources for the association community… Podcast alert! Dave Coriale of DelCor is hosting a new podcast, Reboot IT , about all things association tech. Look for it and subscribe on your favorite podcatcher. Only two episodes are out so you don’t have much catching up to do! In a recent webinar, WBT Systems and three other association tech providers discussed three big ideas from the 2019 ASAE Annual Meeting.
Would you like to? A few months ago, Shelly Alcorn ( Alcorn Associates , Ubiquity University ) and I released a white paper titled Blockchain for Associations: Separating the Hype from the Promise. We released it at digitalNOW, in a session I gave with Katherine Matthews (of NCARB ). Katherine and I talked about: Where blockchain came from. What it is and how it works (in terms a non-tech person can understand).
I think I've mentioned before that I got my start in association management as a meeting planner. When I started I had zero experience. It was entry-level, and someone simply gave me a chance to provide myself. I found that I had a knack for it, and pretty soon my career in association management was off and running. I say association management, but honestly, for a time I thought I might be looking at a career in meeting planning.
Keeping your donors engaged in your cause can be difficult. That’s why I’ve compiled this list of awesome group fundraising ideas to keep them involved.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
You don’t have to be a math person to your organization’s renewal rates. Follow this simple 1-part formula to see how your association is doing! RENEWAL RATES: (the percentage of members that renew their membership over a given period of time). (# of Renewals) ÷ (Eligible Members) = Renewal Rate. Example: At the end of 2018, 3,000 members were up for renewal and 2,825 renewed. . 2,825 ÷ 3000 =.94 .
Starting an online community is an investment. If you don’t have the time to foster engagement, skip it. Also: Venting won’t help ease workplace stress. Online communities don’t crop up overnight. Like other business initiatives, fostering a community takes effort and a thoughtful strategy. Rachel Strella from Social Media Today shares a few questions to consider before launching an online community: Are you willing to put in the work?
Company name: Mixtroz Founded: 9 th November 2014 Web address: www.mixtroz.com. About: Mixtroz is the one of the only ways to increase attendee engagement and collect custom data in real time at events. Mixtroz services events, meetings, trainings, orientations, weddings, you name it—anywhere 50 or more are gathered. The team uses technology to make human connection simpler, better, and more satisfying.
This month's newsletter includes a look at some of the new features coming up soon, the recurring donations mini course, a webinar on reporting with Wild Apricot Payments, and regular favorites like Blog of the Month.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Are you leveraging word-of-mouth marketing to increase membership? 83% of consumers say a word-of-mouth recommendation makes them more likely to make a purchase. Read the post to see 8 ways to use this powerful marketing method to recruit members.
Printed programs have long been a staple of association conferences, but with rising costs and a desire to go green and digital, some groups are eliminating them entirely. A look at how to make a case for doing so. Goodbyes are hard. And when it comes to association conferences, it can be difficult for attendees and meeting organizers to say goodbye to elements that have been staples at events for decades.
The leading global provider of RFID, access control, and cashless payment technology, Intellitix is on board to help organisers improve security, eliminate fraud and increase their revenue (by up to 87%). The event tech company provides a framework to organisers to maximise an event’s potential and its trailblazing technology has been deployed at the biggest and best events around the world.
Looking for an easy way to get regular donations? This guide shows you how to set up a monthly giving program, including the steps in your Wild Apricot account, benefits, ideas and examples.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Expos are the most disrupted element of association conferences today. If you’re still using “tradeshow,” “market place” or “exhibit hall” as names for the area where you feature solution providers—who are there to help your attendees deal with the problems and challenges they’re facing—it’s time for a rebrand. Attendees make buying decisions so differently now, doing most of their purchasing research online before they attend your live event, that they don’t see the value in going into an area
Your members might post feedback on sites like Yelp, Google, and Facebook. A new study suggests that these online reviews carry value, and one expert suggests associations monitor and engage with them carefully. Think about all the places it’s now possible to post an online review. From ride-hailing services and hotel stays to the meal or movie you just purchased, it seems people are asking for five-star reviews almost everywhere.
In a recent article , HuffPost UK claimed that the arrest rates from Glastonbury mirrored those of Notting Hill Carnival. These claims were founded on statistics that the publication gathered as part of its investigation into the policing of UK festivals. Claiming that the arrest rates are “almost identical” for the two events, HuffPost UK revealed that there were 3.76 arrests per 10,000 people at Notting Hill Carnival and 3.1 arrests per 10,000 people at Glastonbury.
If you want to spend more time in 2019 having fun and less time managing your club, Club Management Software may be for you — here's everything you need to know about Club Management Software, along with 25 options and how to evaluate between them.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Political action is one of the simplest and most effective approaches to association advocacy. Taking political action can be as easy as making strategic donations. The post Keys to Successful Advocacy: Political Action appeared first on Association Adviser.
Evidence is growing that Google increasingly favors its own digital properties over organic search results. That could be a problem for your web traffic if you rely on SEO. Here’s what to consider. Nearly two years ago, Facebook made a decision that led to some major fraying of its reputation among marketers. The company, in an effort to remain in its users’ good graces, decided to scale back the organic reach of brand posts—already a point of contention on the network’s news feed—even fur
The International Convention Centre (ICC) in Birmingham and its in-house caterer, Amadeus, are utilising cutting-edge AI technology to reduce food waste at the venue by a third. In a bid to support their joint food waste reduction strategy, the ICC and Amadeus had been searching for technology that could help them meet their ambitious targets. Working with Winnow Solutions, they have now installed software that monitors both the type and amount of food being disposed of.
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