Associations Now
JULY 2, 2024
APMP’s tool is engineered to respond to members’ queries—and allay fears about what AI will do to their profession. An association has created an AI-powered “cognitive neural entity” to serve as a virtual member providing support for its members. The American Proposal Management Association (APMP) introduced PIN, short for Professional Intelligence Navigator, in March.
MemberClicks
JULY 1, 2024
Surveys have long been a way for organizations to maintain contact with their members and potential members. At some point, just about every organization will want to conduct a survey of their members, potential members, or the general public. It may be in preparation for an event, a post-event survey, or in reaching out to just get a “feel for the room.
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Freestone
JULY 1, 2024
Introduction Are you looking for modern learning trends to connect with more Gen Z learners? It’s time for your continuing education program to embrace microlearning! Microlearning has emerged as a powerful tool, especially suited to the learning preferences of Gen Z. This innovative approach offers a way to deliver education that is both engaging and effective.
Association Adviser
JULY 2, 2024
In the third episode of the Association Adviser podcast, Christine Shaw, CEO & President of Naylor Association Solutions, converses with Tracy Folkes Hanson, CAE, President & CEO of the Canadian Society of Association Executives (CSAE), about the impact of core values and authenticity in leadership.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
NetForum
JUNE 30, 2024
Learn why the American Orthopaedic Association chose NetForum for its transparent pricing structure and unparalleled customer support. How NetForum empowers healthcare associations with fixed pricing and unparalleled support appeared first on NetForum Association Management Software.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Spark Consulting
JULY 3, 2024
Almost 14 years ago, I addressed a question first raised by Jeff Dc Canga: How will we manage the change from a pre-set package of options (membership) to an individually negotiated exchange of value? In that original post, I addressed issues of consumer expectations around mass personalization and customization, the concept of “cafeteria” membership, deciding whether or not to gate content, and the necessity of the occasional sacred cow barbecue.
Wild Apricot
JULY 5, 2024
New member orientation doesn’t have to be boring. With these orientation tips and activities, your organization can welcome new members smoothly and easily, inspiring member engagement and retaining them longer.
Associations Now
JULY 5, 2024
Despite plenty of uncertainty, a new survey says trade-group execs remain positive, thanks to efforts to move beyond advocacy. These might be complicated times domestically and globally, but trade associations feel like they’re well-equipped to handle them. The 2024 Trade Association Executive Survey, released last month and produced by Potomac Core Association Consulting with Edge Research and Vetted Solutions, found that a majority of trade-association CEOs (57 percent) rate their organization
Association Adviser
JULY 5, 2024
On May 30th, I had the privilege of presenting at the ASAE MMC+Tech Conference. This session aimed to provide a simple, and easy-to-remember set of reminders using popular song lyrics for creating a successful marketing plan by using a memory recall tool called mnemonics.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
MemberClicks
JULY 5, 2024
There are plenty of benefits to securing a sponsorship or sponsorships for your next events. Sponsorships can help provide much-needed funding for your event. The right sponsor can elevate your brand and your event. The right sponsorship can expand the reach and success of your event. It all starts with writing an impactful sponsorship request letter; the first step in mastering corporate sponsorship.
AssociationChat
JULY 4, 2024
Get ready to check out the top 5 association podcasts of the week, curated just in time for your Independence Day celebrations! Discover powerful association discussions on event accessibility, community building, advocacy strategies, and more. Plus, learn about the Society of Association Podcasters (SoAP) and how you can join this vibrant community.
Reid All About it
JULY 5, 2024
The weekly list of free educational events and resources for the association community… Association podcasts. Dave Coriale of DelCor and the Reboot IT podcast started a Linked group, Society of Association Podcasters. He’s inviting association podcasters to share their latest episodes there and you to share episodes you recommend for association professionals and industry partners.
MemberClicks
JULY 1, 2024
Surveys have long been a way for organizations to maintain contact with their members and potential members. At some point, just about every organization will want to conduct a survey of their members , potential members, or the general public. It may be in preparation for an event, a post-event survey, or in reaching out to just get a “feel for the room.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
AssociationChat
JULY 1, 2024
This week, even with all of the Independence Day action happening in the U.S. (and Canada Day happening today – on July 1st, in, well, of course, Canada.) Association Chat is brimming with activities and updates designed to keep our community engaged and informed. The post What’s Happening This Week! 07-01-2024 appeared first on Association Chat.
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