.orgCommunity
DECEMBER 23, 2019
Deploying a smart factory may not be in your future. But association CEOs who are looking for success must embrace attitudes that keep them in front of these, and other trends associated with Industry 4.0. By 2021, one quarter of the top 100 consumer goods companies will be using 3D printing to create custom products on demand. By 2025, 75 percent of the total workforce will be Millennials.
Nimble AMS
DECEMBER 26, 2019
Take a cue from the news to see what’s coming in association tech. Want to know what’s on the horizon for association technology in 2020? You don’t have to look far. Read on for four key trends worth noting. It’s that time again. As we move from one year to the next, it seems like everyone’s talking about trends and making predictions. But when it comes to association technology trends, you don’t necessarily have to look far into the future to see the road ahead.
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Association Success
DECEMBER 23, 2019
As we head into the new year, each of us has a set of organizational priorities for 2020. For your association, those priorities may be guided by a strategic plan and related formal work plan, or they may simply be a list of important deliverables you’ve jotted down based on your experience. Either way, successfully accomplishing the items in your plan is not as easy as it might seem under the glittering lights of the new year.
YourMembership
DECEMBER 21, 2019
It’s time to move beyond disparate systems, limiting spreadsheets, and time-consuming processes. Make 2020 the year you take your membership management to the next level. Here’s how. Your association may be small. But as it grows, it’s important to find the right association management system (AMS). Having a solid system in place to manage your. The post 4 tips to streamline your small association in 2020 ?
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
Higher Logic
DECEMBER 27, 2019
Each year, the CX Network surveys customer experience professionals, solution providers, and industry experts on customer experience trends in the Global State of Customer Experience 2019. They ask respondents which companies they think have the best customer experience, and this year, these five business-to-consumer (B2C) companies rose to the top: Disney.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Associations Now
DECEMBER 23, 2019
As 2020 dawns, many associations are looking to make sure they have a steady influx of revenue streaming in. From focusing on customers to adding value, an expert shares three trends you should embrace this year. If you’re the superstitious type, you might have eaten black-eyed peas or undertaken some other tradition purported to bring money in the new year.
HighRoad Solution
DECEMBER 27, 2019
There’s a natural affinity between Marketing and Sales though sometimes it's hard to see it at play. Larissa Bateman, Account Executive at HighRoad Solutions, shares how her past lives have led her to this very natural spot in the space-time continuum, balancing inbound marketing and sales. Read on for her key takeaways after participating in HubSpot’s Pipeline Generation Bootcamp.
GrowthZone
DECEMBER 24, 2019
Each year as we plan for the upcoming year, our focus is on how we can serve more associations, always improving on the year before. There is never a year that goes exactly according to plan, and this year was no exception. But sometimes when things don’t go as planned, the results are positive. For instance, at the start of 2019, we certainly weren’t planning on moving offices.
Smooth The Path
DECEMBER 23, 2019
The post Happy Holidays 2019! appeared first on Smooth The Path.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Aptify
DECEMBER 26, 2019
4 ways Aptify helps large associations work more efficiently?. Just because your association is big doesn’t mean it should be inefficient. Here are four ways Aptify helps even the largest organizations do more – faster. As an association professional at a large organization, you probably spend a lot of time focused on member acquisition and retention.
HighRoad Solution
DECEMBER 27, 2019
There’s a natural affinity between Marketing and Sales though sometimes it's hard to see it at play. Larissa Bateman, Account Executive at HighRoad Solutions, shares how her past lives have led her to this very natural spot in the space-time continuum, balancing inbound marketing and sales. Read on for her key takeaways after participating in HubSpot’s Pipeline Generation Bootcamp.
Association Success
DECEMBER 24, 2019
Before association industry professionals check out for the holidays, they’re making their plans for 2020 and checking them twice. . And that’s all well and good, but how often are plans getting made that actually respond to the data we’ve spent so much time collecting over the course of a year? And how often are we zooming out to see the big picture and how our members fit into it?
Multiview
DECEMBER 23, 2019
It feels like people have been writing email’s obituary for almost a decade now. Yet, email trudges on, remaining one… The post Email Enters Another Year, Shows No Signs of Slowing Down appeared first on MultiView.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Mariner Management
DECEMBER 26, 2019
While more is still written about membership, events and technology, chapters did merit coverage in 2019 from a couple of the association’s leading sources. In case you missed some, here a few articles worth a look (or maybe a second look). As you peruse, just maybe there is a tip or strategy for 2020. The Changing Role of Association Chapters. Tim Ebner offers a look at the Mariner-Billhighway 2019 Chapter Benchmarking study focusing on the renewed view of chapters as an increasingly important
Associations Now
DECEMBER 22, 2019
Strategic thinking, bold moves, the end of narcissism, and a few other takeaways from a busy year. Congratulations! If your association is in any way a reflection of larger economic trends, you probably had a pretty good year as a leader. The economy is generally doing well, so most organizations have been able to avoid belt-tightening with staff. There are heartening reports that associations have increasingly embraced strategic thinking.
Association Success
DECEMBER 26, 2019
What would your 2020 look like if you could promote strategic thinking on your board of directors? Are there ways you could learn from the growth of the Membership Economy in industries outside the world of associations? And have you considered hosting your own virtual event to connect with members who don’t have the means of traveling to a big convention every Year?
GrowthZone
DECEMBER 27, 2019
Wishing you a prosperous and productive 2020! [link]. The post Happy 2020! appeared first on GrowthZone.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Mariner Management
DECEMBER 23, 2019
Sit back and enjoy this new series of posts from Billhighway decoding crises we see (and feel) in chapters. The series covers all kinds of troublesome scenarios from chapter financial mismanagement , fraud and cybersecurity attacks to AWOL or unprepared chapter officers and everything in between. For sure, your association’s approach to chapter crisis management and prevention depends on your relationship with your components – both in terms of structure (subsidiary or independent) and your conn
Delcor
DECEMBER 23, 2019
In the old days, IT controlled all technology because it was expensive and required specialized technical skills to manage. This was widely accepted because the non-IT parts of business generally lacked the requisite technical expertise. They became accustomed to waiting in line with the rest of the business for their technology projects. However, as demand for technology surged, IT departments began to accumulate years of work in their project backlogs and this model began to fray.
Expo Logic
DECEMBER 27, 2019
Companies that regularly host events or attend large conferences are always looking for ways to improve lead retrieval. Due to the ways that lead retrieval can help a business expand and connect with new clients or customers, the most successful companies know to invest in successful lead retrieval platforms and apps. For example, trade show lead retrieval can help a company reach out to interested parties in their industry, while conference lead retrieval can assist companies as they try to con
Expo Logic
DECEMBER 27, 2019
Learning how to track attendance at events is critical to its success. In most cases, tracking starts the moment attendees first find out about the event. Whether you're tracking how an attendee visits your website or how they move from vendor to vendor, you can learn invaluable information about how your guests think, move and react to different aspects of your event.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Expo Logic
DECEMBER 27, 2019
There's no question about it. On-site check-in will be the first in-person experience guests have at your event. When done well, a smooth registration and check-in process whisks attendees into the event in the right spirit, impressed, engaged and informed on what's to come. When done poorly? Well, that's a much bleaker story. As an event manager, it's up to you to curate an easy check-in process, one that ideally makes guests forget the more tedious logistics of attending a conference, camp or
Expo Logic
DECEMBER 27, 2019
One out of every two (52.6%) event managers agree — they're investing more into event management tools , software and digitally integrated systems than in previous years, turning to these systems to make their jobs easier and their events better. So much attention on digital event management tools has catalyzed an explosive new software niche. Event MB also reports that, between 2018 and 2019 alone, all-in-one event management software adoption grew from 9% to 36% — tripling the number of users
Expo Logic
DECEMBER 27, 2019
Badges are a key component of any professional event since they identify attendees and foster networking. While ID badges have long been an important fixture of events, the role of these badges has changed over time. Today, badges can include everything from photos and QR codes to social media handles and more along with attendees' names. The way we produce these badges has evolved, too.
Expo Logic
DECEMBER 27, 2019
Determining your event's layout means more than setting up a few seats and tables. Floor plan arrangements are the key blueprint organizing commercial and private events. A successful floorplan harmonizes seating, eating, educational and entertainment spaces, plus the aisles and traffic routes flowing between. It reduces choke points and long lines, encourages mingling and lets attendees stay immersed in the moment — not wandering around trying to find the registration desk or their assigned sea
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Expo Logic
DECEMBER 27, 2019
If you are planning an event that features keynote speakers, you want to provide the best possible experience. The better experience your guest speaker has, the more likely they will be to work with you again in the future. Satisfied event speakers are also more likely to mention their positive experiences to their professional network, which reflects nicely on your organization and may even help you secure leads for future events.
Expo Logic
DECEMBER 27, 2019
The EPA has called out the meetings and events industry as one of the most wasteful today. Research backs it up. The typical conference attendee will throw away over 4 pounds of waste per day, according to Event Manager Blog. For a small three-day industry conference of approximately 1,000 attendees, that translates into over 12,500 pounds of discards — about the same as four compact cars producing 530 metric ton equivalents of CO 2.
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