Sat.Sep 16, 2023 - Fri.Sep 22, 2023

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3 Expert Marketing Strategies to Increase Event Attendance

AMR Management Services

Picture this: your association is gearing up to host a conference on industry insights. You promote the event at the bottom of your email newsletter a few times, but when the event day comes, your attendees numbers are minimal. To navigate around this issue, you need a solid marketing strategy to get the word out… The post 3 Expert Marketing Strategies to Increase Event Attendance first appeared on AMR Management Services.

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The Pros and Cons of Recording an Event

WBT Systems

Recording an event—or not—is often an automatic action. Maybe your association always records educational events and shares the recording with attendees or sells it later. Or you rarely do because of the expense.

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Why Commitment to DEI Is (Still) Important

Associations Now

Criticism of diversity, equity, and inclusion efforts has escalated. That shouldn’t dissuade associations from committing to their core principles. These are challenging times for DEI initiatives. A Supreme Court ruling in the summer that unwound affirmative action protections at universities have prompted some to argue that diversity, equity, and inclusion efforts are on shaky legal ground.

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Blog | Get in the Game of Growing Your Membership | Multiview

Multiview

Fantasy football has captured the hearts and minds of sports enthusiasts worldwide. The success of fantasy football leagues lies in the strategic planning and implementation of a winning team. It may come as a surprise, but the strategic planning and techniques utilized in fantasy football can also be effectively applied to boost association membership.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content

Higher Logic

The post Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content appeared first on Higher Logic. Creating a loyal customer base requires a profound understanding of your customers’ needs, beyond the functionalities of your software. Here’s how to integrate a collaborative, community-driven approach through targeted engagement and user-generated content.

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Are Your Exhibitors Engaging Enough?

Elevating Engagement

This past weekend, I went to a giant tradeshow and observed hundreds of exhibitors in action, trying to engage passersby. Most exhibiting organizations spent a lot of money on booth space, amazing exhibits, signage, samples, discounts, and collateral materials. However, despite all this investment ahead of the show, most exhibitors were still missing the mark on engagement.

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Discover The Best Membership Apps To Transform Interaction

Disciple Media

In today’s digital age, managing memberships, engaging community members, and fostering interactive environments are easier than ever before, thanks to membership apps. Designed to cater to various business needs, these platforms are a one-stop solution for organizing member data, processing payments, and enhancing user experiences. As our world grows increasingly interconnected, the demand for cohesive community platforms has skyrocketed.

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Starting Steps for Finding a Marketing Automation Tool That Integrates With Your AMS

Associations Now

To better serve members and improve efficiencies for staff, it’s important to have a marketing automation platform that works in tandem with an organization’s association management software. Asking questions and understanding current processes can help associations select the right marketing tools. As more associations turn to marketing automation tools to support their digital marketing campaigns, it’s important that it integrate well with the organization’s current association management soft

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How Informz Has Changed (and Using It to Transform Your Email Marketing) 

Higher Logic

The post How Informz Has Changed (and Using It to Transform Your Email Marketing) appeared first on Higher Logic. Informz (now Higher Logic Thrive Marketing Professional) has been the leader in email marketing for 20+ years. Learn how you can use it to automate and transform your marketing to engage members and prospective members. The post How Informz Has Changed (and Using It to Transform Your Email Marketing) appeared first on Higher Logic.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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How to Write A Donation Letter (+ Examples & Template)

Wild Apricot

Learn how to write the perfect donation letter by understanding the ins and outs of appeals, following simple best practices, and referencing these two stellar examples.

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Association Brain Food: 9.22.23

Reid All About it

The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Make sure you go through this list before making any decisions about recording upcoming events. Gen Z education. At Business Insider, Charlotte Lytton reports on research about Gen Z and education.

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Examining the Build-to-Rent Phenomenon 

AvidXchange: Association Management

Build-to-rent (BTR) is a hot topic in real estate today. Many adjacent industries, including property management, community association management, construction and lending, are starting to see related impacts as well. AvidXchange recently hosted a webinar on build-to-rent trends , “The Build-to-Rent Revolution: Unlocking the Future of Housing.” Panelists included: Chelsa Fenner, Regional Vice President, Community Association Management Services (CAMS) John Azar, Founder and Managing Part

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The Time Is Now

Spark Consulting

Climate change and sustainability are increasingly in the news and showing up as a key topic for the association industry. Association execs are realizing that climate change is not just a moral imperative, it’s a business imperative. To quote ASAE from their well-attended webinar on this topic back in May: “Either as part of Environmental, Social, and Governance (ESG) initiatives or looking at impact and legacy, associations are increasingly grappling with the role sustainability plays in suppo

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Event Sponsorship Levels: How to Build Sponsorship Packages + Free Template

Wild Apricot

Planning your next big event? How are you including sponsors? In this blog, check out sponsorship package examples for all event types plus a free template!

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Great Events Equals Better Member Engagement for Association Chapters

Aaron Wolowiec

The mainstay of association chapters has been their chapter events, polls show that the preference for virtual options has risen to nearly 50%, a stat that has a compound effect on member engagement. Where does this all leave chapters? In a precarious position. The good news is that chapters who throw out yesterday’s playbook will find themselves on more solid footing.

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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter?

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What It Takes to Create a Learning Program for Emerging Leaders

Associations Now

By launching a program that combines traditional professional development with industry-specific skill building, associations can give members the tools they need to grow. Learn how this strategy worked for the National Affordable Housing Management Association. Five years ago, the National Affordable Housing Management Association decided to make some changes to its professional development programming.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Solutions Day 2023—Beyond Answers to Insight

.orgSource

Even when you love your job, without the right support, it’s easy to experience symptoms of leadership fatigue like these. The thrill might not be gone. But genuine excitement is harder to find. Being in the first chair feels like living in a bubble. You could use some fresh advice. You wish that your morning coffee came with a side of creativity. Save the Date Register for.orgCommunity’s Solutions Day.

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Safety and security: Preparing your community for hostile behavior

Ungrated

Community association board members and managers frequently practice diffusing tension and communicating clearly. Today, they also need to prepare safety and security plans in the event of hostile and dangerous behavior. Though worst-case scenarios are rare, in an increasingly uncertain climate, a renewed focus has been placed on safeguarding residents, volunteers, and employees.

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Backyard Storage Woes: Does the New Backyard Storage Statute Apply to Your Homeowners Association?

Florida Condo & HOA Law Blog

While there has been a lot of buzz about changes made in the 2023 Florida Legislative Session to laws affecting our Association clients, one potentially important change has been largely overlooked. The seemingly innocuous flag bill – House Bill (HB) 437 — creates the new Florida Statute 720.3045 prohibiting homeowners’ associations from regulating certain backyard storage.

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Public Health Group Extends Partnership for Healthcare Equity

Associations Now

ASTHO, along with two other groups, is testing a new framework for funding and addressing community-level health inequities. An association of public health leaders is continuing and expanding a partnership designed to make access to healthcare more equitable. Last week, the CDC Foundation announced the creation of STRETCH 2.0 , an initiative designed to provide “specialized technical assistance to state public health agencies and their communities to address the underlying policies, practices,

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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The Xperience your membership-based organization won’t want to miss

Aptify

Read on to learn about highlights from the Xperience 2023 customer conference and what to expect from the event in 2024. Save the date for Xperience 2024! We'll see you next fall in Las Vegas, NV Save the date If your large association, union, or other membership-based organization is looking for new membership management software, consider this: One of the great things about being an Aptify customer is the strong community and resources available to help ensure customer success.

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Committed to community: CAI ready to respond to challenges and opportunities

Ungrated

Founded on this day in 1973, CAI has experienced a lot of changes, growth, challenges and opportunities. The organization now includes more than 45,000 members and 64 chapters and it has become the international center for community association best practices, learning, and advocacy. Over the past 50 years , CAI and its members have grappled with exciting, frustrating, and sometimes grueling issues.

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Voting Requirements After Merger Questioned

Florida Condo & HOA Law Blog

Q: In your previous column from 2022, it clearly addresses which documents control in the example of when a sub-association’s documents are stricter than the master. Which documents prevail in the following situation? My community had a master association and also four smaller sub-association. The sub association declarations have a 75 percent approval requirement by the voting members to approve an amendment in their declarations, but a majority specified in their bylaws.

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Embracing Your True Self in the Workplace

PROPEL

In this episode, we talk about embracing your true self in the workplace, featuring our special guest, Erin Coupe, founder of Authentically EC, and whose personal journey from the corporate world to self-discovery serves as a powerful testimonial to the significance of staying authentic. Join us as we unveil Erin’s inspiring story, her strategies for self-exploration through journaling and.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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The Top 10 Tasks an HOA Management Company Can Help You With

AMG

HOA management companies are essential to a well-run HOA or condominium community. However, if you are new to these companies, you may not be sure what tasks you can expect an HOA management company to help you with. Don’t despair. In the rest of this article, we answer that very crucial question. The Top 10 Tasks That an HOA Management Company Can Help You With An HOA management company provides a wide range of services to help effectively manage and maintain a community.

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Essential Medical Association Software That Grows Your Organization

MemberClicks

Medical associations play a large role in advancing and changing the landscape for medical professionals, including influencing health reforms, ethics, and curriculum. Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. To meet these expectations, anticipate association challenges, and grow your membership, your medical association needs the right software and techno

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Webinar: Out with the Old and In with the New: Upgrading Your Community Association Documents

Florida Condo & HOA Law Blog

In this informative webinar, we cover what to expect in the event your community is damaged by a casualty event, such as a hurricane. Hear from Community Association Shareholder Jay Roberts, Construction Law & Litigation Shareholder Aaron Pruss, and Public Adjuster Joseph Connelly of Association Adjusting. They approach the conversation from their u The post Webinar: Out with the Old and In with the New: Upgrading Your Community Association Documents first appeared on Becker.

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