WBT Systems
MAY 13, 2024
Gen Z has gusto. In an Adobe survey, 64% of them said they intend to start a business in the next three years. How will their entrepreneurial spirit affect your association and industry?
NXUnite
MAY 15, 2024
It can take six months or longer to plan a nonprofit event and market it effectively. Then, the event itself requires careful management and will inevitably face a few challenges. When it’s all said and done, an event planning team may be (understandably) ready for a break, but one final step is always needed: post-event follow-up. Follow-up is an indispensable aspect of donor engagement for solidifying supporter relationships after they’ve attended an event.
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ISAE
MAY 13, 2024
Lost Members This Year? Here Are 3 Fixes for Associations Studies show that association membership is on the rise, a welcome change after rates fell dramatically during the pandemic. Thanks to positive market changes, members’ finances seem to be in a better place, which allows them to continue paying dues. However, there are a few factors that could be harming member engagement, retention, and overall growth.
The Association 100
MAY 12, 2024
In my recent Association Insights video , I dive into the crucial metrics for measuring PR success. It’s not just about media coverage; it’s the quality that counts. You can assess the reach and alignment with your target audience, plus the overall tone of the coverage. Engagement and sentiment on social media and online articles are also key indicators, showing public perception in real time.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
The Association 100
MAY 12, 2024
In this edition of my Association Insights video series , I address a crucial aspect of association management: the necessity of media training for board members. Often finding themselves as the spokespersons for your association, it’s vital that board members are well-prepared to handle media interactions with finesse. The video covers essential training techniques to ensure they communicate effectively, maintaining the association’s reputation and advancing its objectives.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Association Adviser
MAY 15, 2024
In this two-part series, we’re discussing how any association can utilize events to increase member engagement. As discussed in the previous post, member engagement stands as a cornerstone of success. One of the most effective means of bolstering member engagement is through the strategic planning and execution of events.
MemberClicks
MAY 13, 2024
With engagement. In-person and online community engagement are cornerstones of your success as an organization. The latter especially is critical in today’s digital age, but unfortunately, it is too often done wrong. From disorganized messaging to confusing landing pages to ineffective donation strategies, community engagement is a hot mess at many companies, corporations and nonprofits alike.
Breezio
MAY 15, 2024
In the dynamic realm of online communities, revitalizing engagement is akin to nurturing a garden back to health. It requires a careful blend of strategy, creativity, and an unwavering commitment to the community's pulse. As the digital landscape evolves, so too must our approach to fostering connection and participation. In this guide, we delve into the heart of revitalization, exploring actionable strategies to breathe new life into a struggling online community.
NXUnite
MAY 14, 2024
Your mission statement is the ultimate declaration of what your organization stands for and hopes to accomplish in the long run. For instance, the American Heart Association’s mission is to “be a relentless force for a world of longer, healthier lives. As we move into the second century of our work, we are advancing health and hope for everyone, everywhere.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Spark Consulting
MAY 15, 2024
And other social media platforms, for organizational use. Thanks to the efforts of my web firm, the Spark blog has posts that go back to 2008, when I first started association blogging at Thanks For Playing. Over the past six months or so, I’ve been reviewing ALL of them, deleting posts that are badly outdated (which led to the removal of 100 posts, about 43% of the total) and identifying posts that might benefit from updating and reposting, which I’ve been doing over the last severa
Association Adviser
MAY 13, 2024
How did the SheMoves conference foster a sense of community and empowerment among its participants? SheMoves is about making waves creating change and harnessing the power within all. This event is where business meets brilliance.
Email Maven
MAY 14, 2024
We all want our emails to be great, right? But when you work for an association you're often cranking them out last minute, while juggling several other priorities. So where do you start when it comes to making your emails better? I loved talking to Kelly Whelan on Higher Logics podcast, The Member Engagement Show! We had a great conversation around the challenges we faced, and staff still face today, and how to combat them.
The Association 100
MAY 12, 2024
On the A100 podcast , Sharon Pare of HighRoad Solutions delves into the dynamics of forging successful tech partnerships. With her extensive background in MarTech and strategic planning, Pare offers invaluable advice on creating synergistic relationships between associations and technology vendors. She highlights the importance of alignment, transparency and adding mutual value, ensuring both parties benefit significantly.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Candid
MAY 16, 2024
What’s the demographic composition of the U.S. nonprofit sector—in terms of race/ethnicity, gender, sexual orientation, and disability status? Are staff, leaders, and board members equally diverse? How does leadership diversity vary by organization size, revenue, subsector, and state? How do majority BIPOC-led (Black, Indigenous, and people of color) nonprofits fare compared with majority white-led ones?
Nonprofit Marketing Guide
MAY 16, 2024
How do you create great content as a nonprofit communicator? Or, more specifically, what should you put on your website , in your emails or newsletter , and on social media? You should put content in those places that’s “ PUT” — Personal, Useful, and Timely. This has always been true — we first blogged about PUT as an email newsletter content strategy in 2016.
.orgSource
MAY 14, 2024
There’s always a magnet for attention in the room–that individual surrounded by a group of eager listeners. Have you ever wondered what spark makes them special? Some people just understand how to click with others. They’re good at social skills like listening, empathy, and finding common ground. The same concept applies to organizations. The associations that capture an audience and keep them coming back for more, are the groups that connect with their members.
The Association 100
MAY 12, 2024
On the A100 podcast , Chris Michaels, CEO of the American Association for Marriage and Family Therapy, shares transformative strategies for advancing global reach and advocacy in associations. Celebrating Mental Health Awareness Month, this episode delves into the launch of AAMFT’s Systemic Ethics Textbook, illustrating its profound impact on setting professional standards worldwide.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Candid
MAY 14, 2024
Spring is the time when we throw open the windows and clean up the debris of the winter. It’s also the perfect time to do a social media audit for your nonprofit organization. Like your annual spring cleaning, it’s something you should do every year, and it’s a great way to clean up your digital space. A social media audit involves reviewing your organization’s complete social media presence, not just analyzing the metrics (to learn about assessing metrics, read my article on creating a social m
Event Industry News
MAY 14, 2024
In today’s world, organising a sustainable event is not just a choice, but a responsibility. At BMA House, we’ve embraced this ethos, integrating sustainability into every facet of our event planning.
Associations Now
MAY 17, 2024
Even the best execs can wear out their welcome. Smart CEOs create pipelines that build future leaders and successors. Don’t you think it’s time you quit? For many CEOs reading this, the answer is probably “not yet.” Though the average CEO tenure in the corporate world has stayed relatively steady in recent years , there is also a growing phenomenon of “forever CEOs,” those who’ve stayed in the job for a decade, or decades.
MemberClicks
MAY 17, 2024
You don’t need to be sold on the value of an event, be it a nonprofit fundraiser, association conference, or series of workshops. That’s not the issue; the issue is how to create buzz to get people to that event with enthusiasm (and, hopefully, money to spend). That’s where event description examples come in. Descriptions are your first opportunity to snag your audience’s attention and begin to build interest – that, or your first opportunity to lose them, often never to retrieve those eyeballs
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Candid
MAY 13, 2024
In the United States, philanthropic collaboratives—entities that either pool or channel resources from multiple donors to nonprofits— collectively directed between $2 billion and $3 billion to a variety of grantees in 2021, and our research indicates that figure has grown since then. The practices of this relatively new form of philanthropy are still evolving.
Event Industry News
MAY 14, 2024
The Brighton Centre is the largest Conference Centre in the Southeast of the UK outside of London and it was the first purpose-built Conference Centre in the UK. That means they have had over 45 years of experience in understanding the needs of large conference and exhibition events.
YM Careers
MAY 17, 2024
Read this blog to learn the best email marketing tips that can help your association reach and engage its members. The post Best Email Marketing Tips for Associations appeared first on YM Careers by Community Brands.
Achieve
MAY 15, 2024
Perhaps you haven’t been meeting your fundraising goals. Or, maybe you’ve recently reviewed your financial statements and found that you need more funds for a renovation. Regardless of the reason behind your need for additional revenue, grants provide parks and recreation organizations an excellent opportunity to garner the money they need. However, grant applications aren’t as simple as asking supporters for donations.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
MemberClicks
MAY 15, 2024
Attracting attendees to your conference can be one of the most challenging aspects of event planning. You want your event to be memorable and impactful, just like the best conferences you’ve attended. Effective conference marketing is the key to achieving this. By using the right strategies, you can boost registrations and ensure your event stands out.
Event Industry News
MAY 14, 2024
Skiddle, the UK’s leading independent ticketing platform, has published early findings from its landmark mental health survey of music and event professionals in the UK, coinciding with this year’s Mental Health Awareness Week.
Candid
MAY 15, 2024
At the Honnold Foundation, we had been working in partnership with grassroots organizations for some time before we learned that there was a term for the kind of grantmaking we do: trust-based philanthropy (TBP). We understand this as an approach that reimagines relationships among donors, nonprofits, and communities to rebalance power dynamics and decision making, prioritizing authentic connections and mutual learning.
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