Sat.Oct 23, 2021 - Fri.Oct 29, 2021

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Professional Fundraising: Everything You Need to Know About Getting Outside Help

Wild Apricot

In a world dominated by social media and digital technology, fundraising trends, strategies, and best practices evolve at a rapid pace. New and creative ways of asking for donor support emerge so quickly that it can be hard for organizations to keep.

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Learning Science Made Easy: Improve the Effectiveness of Education Programs with Gagne’s 9 Events of Instruction

WBT Systems

A little knowledge of learning science can have an enormous impact on your association’s education programs.

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Meet the Super Forum 2021 Award Winners!

Higher Logic

The post Meet the Super Forum 2021 Award Winners! appeared first on Higher Logic. These award winners are doing amazing things to engage their members, customers, and audiences. See what they’re up to and how you can learn from them. The post Meet the Super Forum 2021 Award Winners! appeared first on Higher Logic.

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Association Brain Food Weekly: 10.29.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Sponsor survey. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. What companies want to sponsor. Whether companies are increasing or decreasing their sponsorship expenditures and the number of associations they sponsor.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Gardian of the Month: Erin Rogers

Aaron Wolowiec

Erin Rogers , Membership and Operations Coordinator for the Rocky Mountain Section of American Water Works Association (RMSAWWA) is our Gardian of the Month.

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More Trending

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How to Actually Personalize Your Member Communications

Higher Logic

The post How to Actually Personalize Your Member Communications appeared first on Higher Logic. Creating truly personalized emails can be hard to do. But much of personalization comes down to the tech you’re using and how you’re using it. The post How to Actually Personalize Your Member Communications appeared first on Higher Logic.

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Setting Priorities Are More Important During the Pandemic

Smooth The Path

Are you working longer and harder and getting less done than you did a year and a half ago? You might be, and I think I am, too. Do we need to keep working longer to make up for our lack of productivity? Not unless we want to experience massive burnout. Should we be feeling guilty? Nope, not a bit; there are so many external forces that are out of our control.

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3 Ways to Build a Growth Mindset for Dealing with Today’s Rapid Change

Association Adviser

We’re nearly two years into the pandemic, and everyone is still stressed out. Most of us recognize that it’s fundamentally okay that we will never fully go back to “normal,” but that doesn’t alleviate the stress of constantly figuring out new ways to do the work that we thought we already knew how to do. […]. The post 3 Ways to Build a Growth Mindset for Dealing with Today’s Rapid Change appeared first on Association Adviser.

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Crush your membership goals

Nimble AMS

Get your member data in shape to a void the lapse and crush your goals! . When you think about member retention, you might not think about the state of your member data. But maybe it’s time to start. . In a recent association trends study from Community Brands, only 36 percent of association professionals who responded to the study’s survey say the state of their member data is very good or excellent.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Your Guide to Building a Membership Marketing Strategy: Tips for 2022 and Beyond

MemberClicks

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

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The Importance of Your Association’s Insurance Program

Association TRENDS

Never renew your association’s insurance without taking a fresh look at coverage, premiums and overall risk management. Every year, insurers make changes that can have a major impact on costs and exposure. New risks and claim scenarios arise, too—especially with the pandemic continuing to reshape the association community. It’s essential to benchmark your current program and adopt association best practices for fully managing both risk and exposure.

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Blueprint For A Profitable Career Center: Part 1

Association Adviser

An Association’s Checklist of Top Features and Factors to Consider Before Purchasing an Online Career Center When it comes to your career center, visitor traffic and usability drive profitability, but there are 14 essential components of a profitable and secure online career center that every association should consider before investing in one. This is the […].

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Nimble AMS myTrailhead: Helping association staff level up their skills

Nimble AMS

Learning about the platform on which your association management software (AMS) is built helps you level up your skills and make the most of your technology investment. . Here’s how Salesforce Trailhead works and how the Nimble AMS myTrailhead helps customers upskill, reskill, and get more out of their software. . Up-levelling and rebuilding staff skills is critically important when it comes to keeping an organization going strong.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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How to Host a Successful Speed-Networking Event

GrowthZone

A speed networking event is an accelerated way to meet people, get business contacts, and build community. For chambers and regional associations, it is a great opportunity to unite your local business members. Speed networking events can also be hosted as a way to boost community within your association. An event like this can be hosted in person or virtually.

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Brain Games and Why We Should Play Them

Smooth The Path

Sometimes I have to trick my mind into doing the right things. I tell myself: Long, difficult projects are “an interesting adventure.” Losing weight and meeting my exercise goals is a “positive challenge.” Writing is an “intellectual exploration.” Climbing this 6000′ mountain wasn’t a grueling slog (well, it was a bit of that) , but more a fantastic opportunity to experience incredible views, see an alpine landscape and do something unique.

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Learn how to culturalize your new technology or concept

HighRoad Solution

It's been more than two decades since the New York Times Best Seller, Who Moved My Cheese , was published. And while alot has happened since the proverbial self-help book was released, the sentiment has stayed the same. Change is hard. While change is inevitable and necessary, personally and professionally, it’s uncomfortable and anxiety-inducing for most.

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Service adjustments: Labor shortages, rate increases forcing communities to adapt

Ungrated

High demand and short supply seem to be a recurring theme in the U.S. economy as labor shortages and supply chain disruptions due to the COVID-19 pandemic slow the recovery of several industries that community associations depend on for services. Data from the U.S. Department of Labor’s monthly Job Openings and Labor Turnover Survey released Oct. 12 indicates there were 10.4 million job openings in August, mainly in the trade, transportation, and warehousing sectors (close to 2 million) and prof

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Statement On Nominations Of Rosenworcel And Sohn For FCC, Davidson For NTIA

InternetAssociation

Washington, DC – Internet Association President and CEO K. Dane Snowden issued the following statement on the nomination of Jessica Rosenworcel as FCC Chair, Gigi Sohn as FCC Commissioner, and Alan Davidson as NTIA Assistant Secretary for Communications and Information: . “IA and the internet industry congratulate Jessica Rosenworcel on being nominated as permanent Chair of the Federal Communications Commission.

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3 Tech Hints for Stronger Peer-to-Peer Campaigns

Achieve

Peer-to-peer campaigns are an effective way for nonprofits to leverage their supporters’ connections to reach new donors. Your supporters may have connections your nonprofit doesn’t, and a well run peer-to-peer campaign can put your nonprofit into contact with new audiences your team likely couldn’t reach without your supporters’ help. . A successful peer-to-peer fundraiser empowers volunteers to campaign on your nonprofit’s behalf and encourage their friends, families, and social media follower

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Top 4 Tips to Best Represent Your Association at In-Person Events

Arc 3 Communications

As in-person meetings begin to make a comeback, it is time to dust off your association’s trade show materials and be sure you are ready to put your best foot forward as you return to the in-person world of trade shows and annual conferences. We all became familiar with virtual platforms such as Zoom and Microsoft Teams during COVID and may have even attended virtual conferences on behalf of your association during this time.

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How to Effectively Communicate with Volunteers

Ewald Consulting

Communication is one of the hardest things to get right, but it is arguably the most important. In this post, we will review some of the ways you can improve communication with your volunteers. Be consistent: No one wants a ton of emails every day, but you should communicate frequently. Getting Attention explains that consistent communication builds motivation.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Guidance on Raising Association Membership Dues

Membership Marketing

The past year and a half have presented associations with significant economic challenges. Many have realized lower revenue from meetings and less dues revenue. One association executive summed up the situation in this way. “It’s a lost year (and maybe two). The impact on our financial health may extend well beyond the pandemic as it takes years of careful financial stewardship to build reserves and we’re spending it now.

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Client Spotlight: Texas Retired Teachers Association

Clowder

Here at Clowder, nothing makes us happier than seeing our clients excited about their apps. So when we see an awesome app promotion like the one Texas Retired Teachers Association (TRTA) recently sent out through their organization's newsletter, we just had to share!

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Three Ways Associations Can Improve their Social Media Strategy

SBI

It has been over fifteen years since MySpace began redefining what the term “friend” meant and more than a decade since The Social Network told the story of Facebook’s early days. These days it can be a challenge to keep track of all the social media platforms out there. Social media isn’t new anymore, and your association needs to have a social media strategy that prevents members from visiting your platforms and finding stale posts and low engagement on your feed.

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People fear uncertainty, not change

Effective Database

People fear uncertainty, not change If you've ever worked on any big project that was likely to bring about significant change (and what project doesn't??), you've probably heard someone say something like "Our staff is really afraid of change." But the truth is, people aren't afraid of change, they're afraid of uncertainty.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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Are Subscriptions Becoming Less Popular?

Robert Skrob

Direct to consumer subscription businesses saw a large increase in new subscribers during 2020. Is that growing coming to an end? Or worse, is it reversing. New research reveals that 41% of Americans say they have an active subscription when 47% reported they were active subscribers last year. This episode of Be Unleavable Subscription Growth dives into the data behind.

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A Sales Executive’s Guide to Returning to In-Person Events

Eplys

2020 and a large part of 2021 were clearly a disappointment for the events industry and those who attend in-person events. Everyone in the industry had the challenge of adapting to new ways to bring people together. While some strategies were successful, there is just something to be said about the value coming together in-person provides. And, now that vaccines and booster shots are now more readily available, in-person events are returning.

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Your Board of Directors Get Burned Out, Too. Here’s How You Can Re-engage Them.

SBI

Serving as a volunteer director on an association board of directors can be a hard and thankless job, even in the best of times. There is a lot of responsibility, a lot of work, and a lot of Robert’s Rules of Order. Directors can burn out because there is too much on their plate—and they can burn out because there is too little. Here are four things your association can do to reverse that burnout and re-engage directors today. 1.

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