Wild Apricot
MAY 17, 2018
I surveyed over 50 membership sites to see what types of Membership Levels were most common. In this post I cover the four most common membership level tiers and show you examples from real organizations.
Smooth The Path
MAY 17, 2018
Networking events can be awkward for some of us. Also, it takes a lot of luck to meet folks who know something about the problem we are trying to solve at a networking event. These two reasons explain some of why receptions and other networking events don’t meet our member’s needs. What else about networking that doesn’t work? There is some new research that explains why many association networking events do not work.
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GrowthZone
MAY 15, 2018
See how to continue your journey to improve your association blogging techniques. Take some time to learn how to craft the actual article. It doesn’t need to be overwhelming. Simply focus on one new tactic every time you blog and soon you’ll be generating blog posts that help your members, your organization, and your industry. Can’t wait for the next installment?
YourMembership
MAY 16, 2018
Whether you’re investing in an association management software (AMS) system for the first time or replacing your existing AMS, it’s one of the largest purchases your association ever makes. Of course, there are basic must-ask questions around budget, features and timelines. But, these are not the only important questions you want to ask your potential.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Wild Apricot
MAY 14, 2018
Ever year Capterra (a software review website) publishes their Top 20 Most Popular Membership Management Software list — analyzing criteria like customers, members, and reviews — to help organizations decide which option might be best for them. Here is there list of the top 10 membership management software.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Aaron Wolowiec
MAY 16, 2018
The need for instructional designers is growing as associations look to improve human performance in a world that is continually changing and demanding new skillsets from working professionals.
WBT Systems
MAY 15, 2018
The global corporate online training market is expected to grow by nearly 10% annually over the next five years. Who will the companies in your industry choose to educate their employees? Don’t let them align with a competitor. Become the preferred educational partner in your industry by selling online education to corporate members and customers. We’ll show you how it’s done by other associations during a webinar on Wednesday, May 23, 2018 at 1 p.m. that we’re hosting with our friends at Talent
Wild Apricot
MAY 17, 2018
If you'd like to increase the traffic to your website, these 7 nonprofit seo tips will help your pages rank in a snap. I know, because they worked for me.
Reid All About it
MAY 18, 2018
The weekly list of free educational events and resources for the association community… Maybe it’s time to get rid of the words “sponsor” and “sponsorship,” and while we’re at it, let’s 86 the old-fashioned mindset that sponsors are members you milk in return for signage and program mentions. Touching a nerve? Good. Bruce Rosenthal is nicer about all of this.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Higher Logic
MAY 15, 2018
Every business project needs an owner. Someone who will work with colleagues and stakeholders to develop goals and a strategy, then implement that strategy. Often these owners aren’t just single people. They’re entire teams or departments. That’s the way it is with online communities. One person may take the lead, but it’s teamwork that makes a community successful.
Aaron Wolowiec
MAY 18, 2018
The Gardian of the Month is Jennifer Amin, director of marketing and membership for AORE and Event Garde.
Eric Lanke
MAY 14, 2018
Kudos to Amanda Kaiser and her Smooth the Path blog for her post, " Our Point of View is Not Our Members’ Point of View." In it, she reminds all of us association staff that what we think about the value of our membership benefits is often not what our members think of it. And maybe it was the coincidence that my association's last Annual Conference was in Orlando that made the following passage from her post really jump out at me: Everyone will want to come to Orlando to see our great speakers
Jamie Notter
MAY 17, 2018
I’m working with several clients right now on the “Playbook” stage of our culture consulting work. This is the part where the rubber meets the road—where they have to develop a list of things they are going to propose to management that will move their culture in a direction that is aligned with what makes them successful. As they are writing up their plays, there’s one piece of feedback I find myself giving over and over again: Yeah, but what exactly are you going to DO?
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
AMR Management Services
MAY 16, 2018
As association meeting professionals, we know that for real learning to occur at our conferences participants must be active contributors to the educational experience. It’s a core principle of.
Forj
MAY 15, 2018
Do you currently manage an eLearning department at an association? Are your education programs bringing in value for the organization and for your members? Or do you need assistance generating non-dues revenue from your education offerings? There are steps you can take to make sure you have the appropriate assets and knowledge base to make your eLearning Business a success.
Event Industry News
MAY 14, 2018
Download this episode (right click and save). In the latest Event Industry News podcast, James Dickson talks to Mariska Kesteloo about the evolving benefit of utilising social media influencers as a marketing tool for events. Over the last couple of years, Mariska has been building a network of influencers from across the world. These influencers include Instagrammers, YouTubers and bloggers who may be able to provide a positive impact on an event or destination.
Velvet Chainsaw
MAY 18, 2018
Does your conference committee practice organized abandonment and avoid no-bottom-line-mindsets? What is their capacity to see opportunities in the mist of change? How are they at focusing on the purpose, goals and target market of the conference when making decisions? These three principles are vital to maintaining a healthy, strong conference. Often conference planning members lack experience with the tenets of organized abandonment, focus on strategic alignment and organizing for opportunity.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Association Success
MAY 15, 2018
This association offer an educational program that is flexible, engaging, and serves learners. The Education and Career Services department at the Institute of Management Accounting (IMA) has always been strategically focused on monitoring current and future trends to ensure that we are meeting the needs and learning preferences of our members. In early 2015, we conducted research and determined that micro-learning was not only becoming a popular trend, but that it would be a viable learning met
Association Adviser
MAY 18, 2018
Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. On average, associations communicate with members an estimated 31 times per month (via print, online, social media and video) vs. 30 times per month in 2016 and 26 times per month in 2015.
Event Industry News
MAY 18, 2018
Image: Ravenswood wines invited bold wine lovers to take part in the UK’s first ever extreme wine tasting event – at an exclusive table suspended 200ft in the sky above London’s Jubilee Park. Picture credit: David Parry/ PA. Evolution Dome are very pleased to announce that this summer they will be partnering with Events In The Sky London. Operating in the UK since 2009, Events in the Sky is part of the global Dinner in the Sky Group with partners in 62 countries worldwide, creating extraordinary
Membersuite
MAY 17, 2018
MemberSuite employees have fascinating stories and backgrounds. We invite you to hear their story.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Association Success
MAY 14, 2018
If you want to change minds, you need to show them how! Changing people’s minds has both an intellectual and an emotional aspect. Intellectually speaking, it is of course important to present people with facts, figures and data to encourage them to commit to a transformative project. On an emotional level however, when it comes to implementing cultural change, your own passion can play an enormous role.
HighRoad Solution
MAY 15, 2018
If you have been to an association technology conference, you have seen organizations get recognized for their innovation and execution when it comes to membership management and marketing.
Event Industry News
MAY 18, 2018
Experiential marketing agency N2O will give festivalgoers the chance to experience beauty brands such as L’Oréal, Lynx, Beauty Bay, Lancaster and Wunderbrow at some of the UK’s biggest music festivals this summer. Visitors to the pop-up festival activation, All Out Beauty, will sample products, receive treatments and engage with beauty brand experiences at festivals including All Points East, British Summer Time, Y Not, Boardmasters, Victorious and Fusion.
Idea Architects
MAY 14, 2018
It's the opening general session of a major conference. What does that session need to do for those in attendance? For the sponsoring organization? I've been thinking a lot about this after delivering the keynote at a fair number of opening sessions the past few years. Too often general sessions feel like generic sessions, defaulting to a very tired template: Welcome.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Association Success
MAY 17, 2018
B2B purchasing habits are changing – but associations are in a great position to respond. “I know what I need, and it isn’t a salesperson.” * According to recent research from Wake Forest University, B2B decision making is increasingly being informed by customer reviews. In this customer-driven purchasing environment, in which 92% of B2B buyers are more likely to commit to a sale if they have read a reliable review, it is clear that opinions matter – and the kinds of opinions that matter point t
Nonprofit Marketing Guide
MAY 14, 2018
Caroline Guy. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! This series lets you describe your workday in your own words. We’d love to feature YOU in this series! Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Caroline Guy is the Coordinator of Communications and Technology with the Northwestern Ohio Synod, ELCA.
Event Industry News
MAY 15, 2018
EventCity, the north’s largest, fully flexible blank canvas exhibition and conference space, has today revealed its vision for the future and what its surroundings will look like following major transport and infrastructure upgrades. Located in TraffordCity, six miles from Manchester city centre, the venue has reported a 60 per cent increase in revenue and has seen new clients confirm business from the exhibition, sports and conference sectors, with notable business from global restaurateurs and
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