YM Careers
OCTOBER 6, 2024
Here are three ways to improve the value of association membership to keep members engaged and deliver greater member benefits. Your members keep your association going strong. So, it just […] The post 3 Ways to Improve the Value of Association Membership appeared first on YM Careers by Community Brands.
Association Analytics
OCTOBER 7, 2024
The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. Associations are facing an issue of an increasingly digitized membership, and need to roll with the times to make sure their messaging and content reach the right eyes and ears, at the right time.
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.orgSource
OCTOBER 9, 2024
The atmosphere at the recent AI Initiatives in Associations was electric, buzzing with the shared excitement of association professionals eager to harness the power of AI. This wasn’t just a passive learning experience; it was a launchpad, propelling attendees into a future where AI transforms the very fabric of association management. The day began by setting the stage for a future where AI isn’t just a technological advancement but a fundamental shift in how associations operate an
NXUnite
OCTOBER 8, 2024
Major gifts continue to sustain nonprofits, representing almost 75% of total fundraising dollars in the latest Fundraising Effectiveness Project report. To maintain this momentum and secure more major gifts for your organization, it’s critical to target the right prospects and get to know them personally. After all, prospects need to trust your organization before they’ll consider giving, and this trust goes both ways.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
The Association 100
OCTOBER 6, 2024
As an ASAE DELP Scholar, I’ve always been passionate about creating spaces where diverse voices can be heard. My personal project, the “ Humans of Authenticity ” podcast, was born from this passion – highlighting the core values that drive leaders and offering a platform for sharing stories that reflect the authentic experiences of association professionals.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
The Association 100
OCTOBER 6, 2024
On The A100 Podcast , Margaret Vitullo of the Linguistic Society of America shares her innovative approach to leadership and member engagement. Vitullo dives into challenges facing scholarly societies, including shifts in revenue models and evolving member expectations. She introduces “fractal leadership,” a model focused on shared responsibility and community at all levels.
MemberClicks
OCTOBER 9, 2024
Financial transparency is the backbone of every successful nonprofit organization. Accurate, well-prepared financial statements don’t just keep your organization compliant; they build trust with donors, empower your board with clear insights, and set the stage for sustainable growth. But with unique reporting requirements, restricted funds, and the need to prioritize mission-driven spending, nonprofit financial reporting comes with its own set of challenges.
The Association 100
OCTOBER 6, 2024
In a recent video interview with The A100, recorded live at ASAE’s 2024 Annual Conference, Shannon Reed, senior director of engagement at the Electrochemical Society, shares their approach to driving membership growth and building community. Reed highlights success in increasing membership by nearly 4,000 since the pandemic, thanks to a renewed focus on member feedback and engagement strategies.
Nimble AMS
OCTOBER 9, 2024
Thank you so much for joining the Nimble AMS team in Las Vegas for Xperience 24. It was wonderful to see so many of you at the most exciting event in the association industry! During the event, association and event professionals had the opportunity to learn about the latest technological innovations designed for their industries. If you missed out on Xperience 24 , don’t worry!
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Wild Apricot
OCTOBER 9, 2024
Recruiting volunteers doesn't have to be difficult. Create your own recruitment process and engage your volunteers with tips from this amazing guide!
Reid All About it
OCTOBER 11, 2024
The weekly list of free educational events and resources for the association community… Hurricane Helene. Less than 1% of households in the hardest-hit mountain counties of North Carolina are protected by the National Flood Insurance Program. People have lost their homes, perhaps their businesses or jobs, and all their worldly goods. I can’t even fathom the loss of lives—we haven’t yet heard the worst of it.
Spark Consulting
OCTOBER 9, 2024
There are (at least) two ways of thinking about power in interpersonal relationships: Power Over and Power With (sometimes recast as “Power To”). What’s the difference? Power OVER is about scarcity, rules, procedures, compliance, competition, rewards and threats, hoarding information, assigning blame, fear and skepticism, exclusion, silos, and control.
Association Adviser
OCTOBER 10, 2024
Today, associations are finding it increasingly necessary to optimize their communication strategies. Whether it’s engaging members, attracting new audiences, or maintaining relevance in their industries, associations must leverage effective communications to stay competitive. However, many associations struggle to pinpoint where they are falling short.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Wild Apricot
OCTOBER 7, 2024
Learn how to start a car club with our step-by-step guide! From organizing your first meeting to growing your membership, discover essential tips and strategies for building a thriving car club community.
Nimble AMS
OCTOBER 11, 2024
Strong data security practices are vital for the integrity of your association. But how secure is your organizational data? Breaches are highly detrimental to all organizations. Not only do you risk the trust of your members by mismanaging their data, but you risk millions of dollars in recovery efforts. Shockingly, the latest Association Trends Study reports that just 34% of association professionals rank their organization as an excellent technology user when protecting member data with additi
NXUnite
OCTOBER 8, 2024
Marketing researchers have found that it takes an average of eight touchpoints for a sales prospect to consider a purchase. This principle holds true in both the for- and nonprofit sectors, meaning your organization needs to reach your supporters where they are over and over again to inspire support. Contacting supporters across multiple channels is called multi-channel marketing, and it’s often the key to acquiring new donors.
The Association 100
OCTOBER 6, 2024
On The Association 100 Podcast , Kerri McGovern, senior director of membership at the Association of Corporate Counsel, shares how ACC is leveraging innovation to enhance member engagement. McGovern discusses ACC’s award-winning membership app, ACC 365, which provides members with personalized, real-time content and community access. She then dives into ACC’s innovative new member onboarding program and explains how they use AI-powered newsletters to deliver tailored content to prospects and mem
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Associations Now
OCTOBER 7, 2024
Artificial intelligence is emerging as a potential asset for associations in a time where doing more with less has become increasingly important. With capabilities ranging from data analysis to content management, AI-powered tools can help associations make the most of their unique subject matter expertise, deliver better services for their membership, and stay competitive in an ever-changing landscape.
Nimble AMS
OCTOBER 6, 2024
At the 9th Annual.orgCommunity Solutions Day, the Nimble AMS hosted an exciting session with American Orthopaedic Society for Sports Medicine (AOSSM) about Artificial Intelligence and predictive analytics tools. Continue reading to learn how AOSSM is leveraging Nimble AMS, AI, and predictive analytics tools to boost membership retention and exceed its goals.
Association Adviser
OCTOBER 8, 2024
In this episode of Association Adviser Podcast, Shelley Frost, CAE and Executive Director of the Association of Old Crows (AOC), shares her strategies for keeping an association relevant and thriving more than 50 years after its founding.
HighRoad Solution
OCTOBER 7, 2024
For those on HubSpot, or interested in HubSpot, you probably already know that the CRM power player held its flagship INBOUND conference in late September. The event, which over the years has cornered the market as the innovation incubator to attend if your role sits within the rev strategy and ops space, once again didn’t disappoint. New product launches flanked the hundreds of educational sessions from leaders and celebrities alike.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Associations Now
OCTOBER 11, 2024
Studies show people are looking for professional development, especially around AI. But leaders have an opportunity to offer more than just training. Employees want to learn on the job. Sometimes it’s for altruistic reasons, like improving the well-being of the organization. Sometimes it’s for personal ones, like learning a new skill that will improve their job prospects internally or externally.
MatrixG
OCTOBER 7, 2024
Listen to this article I’m always on the lookout for ways to make life easier for myself and my clients. Recently, as I was using Chat GPT to summarize the transcript of my monthly MatrixMaxx AMS Q&A session , I realized that the process I use every time was the same. I could probably create a custom GPT to both make the process faster and also have the results be more consistent from month to month.
Nexus Marketing
OCTOBER 8, 2024
Your website’s content ultimately determines your success with SEO and organic lead generation. Don’t get us wrong— big-picture strategy , reporting , and your site’s technical health are all critically important, too. But they’re not so useful for an empty website! Many brands struggle to create high-quality, SEO-optimized content (rooted in current SEO best practices) that attracts the right audiences.
Effective Database
OCTOBER 9, 2024
Documentation is critical for consistency There are so many reasons why documenting your data management processes are so critical to long-term success, but one of the most important reasons is to ensure we process data consistently over time. This is especially true for processes that occur repeatedly but very infrequently.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Associations Now
OCTOBER 8, 2024
Higher Logic’s analysis of 1,500 associations found that online communities—and digest emails pushing members to them—build engagement. A new report finds that active members of an association’s online community are more likely to engage more in the association’s activities, and that there are opportunities to better communicate events, mentorship, and volunteer roles.
Expo Logic
OCTOBER 8, 2024
Learn the top 5 marketing channels to promote your event: social media, email, digital ads, event websites, and influencers. Discover expert tips to maximize each channel’s impact and drive event success. The post The 5 Most Effective Marketing Channels for Promoting Your Event: Insights from Recent Research appeared first on Event Management Solutions for Expo Events and Trade Shows | Expo Logic.
Nexus Marketing
OCTOBER 8, 2024
Your website’s content ultimately determines your success with SEO and organic lead generation. Don’t get us wrong— big-picture strategy , reporting , and your site’s technical health are all critically important, too. But they’re not so useful for an empty website! Many brands struggle to create high-quality, SEO-optimized content (rooted in current SEO best practices) that attracts the right audiences.
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