Nonprofit Marketing Guide

APRIL 25, 2024

Nonprofit email marketing is still a great way for nonprofits to reach the right people with the right message at the right time. It’s a great tool especially when you connect your email engagement work to your nonprofit’s big mission goals. But nonprofit email marketing can be complicated!

Email Marketing 103

Email Marketing Resources Tips Marketing 103

Reid All About it

DECEMBER 6, 2024

The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Luke Burgis [A revealing one to ponder.]

Content 213

Content Strategy Revenue Education 213

Higher Logic

OCTOBER 12, 2017

That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. Fundraising campaign management tools allow you to create and track campaigns, accept online donations, and manage fundraising events. Understand the configuration process.

Technology 179

Technology Strategy Software Tools 179

Association Success

NOVEMBER 5, 2020

But there are plenty of things we can learn from successful organizations about how they’re increasing their registration numbers for virtual events, which are clearly here to stay. . Every association is different, and you’ll have to try different methods to increase sign-up rates for your events. Here are just a few ideas: .

How To 178

How To Analysis Email Marketing Conference 178

Reid All About it

OCTOBER 4, 2024

The weekly list of free educational events and resources for the association community… “ As long as autumn lasts, I won’t have enough hands, canvas or colors to paint the beautiful things that I see.” Content strategy. I won’t share or sell your email address. ” ~Vincent van Gogh Generations.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Tony Rossell at Marketing General Inc. Christoph Trappe, Meetings Today ).

Washington 285

Washington Video Social Media DC 285

.orgSource

DECEMBER 17, 2024

Through machine learning, AI gets smarter over time by analyzing member data everything from which events they attend to which articles they read. By tailoring content and interactions, associations can enhance member satisfaction, increase retention, and boost event participation, leading to a more vibrant and active membership.

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Reid All About it

NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Here’s one from MemberSuite: your virtual events have value so stop making them free. Here are the educational events scheduled for next week. The Future of Events: Sharing a Vision of Emerging Trends.

Certificate 370

Certificate System Dallas Recruiting 370

.orgSource

FEBRUARY 4, 2025

Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. Thats why we specialize in helping associations build digital strategies that address inefficiencies, improve member engagement, and leverage data for growth. At.orgSource, we understand these challenges.

Technology 88

Technology Member Engagement Tools System 88

Higher Logic

MARCH 8, 2018

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214

Texas Florida Email Marketing Newsletter 214

Blue Sky eLearn

FEBRUARY 4, 2020

From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

CMA Solutions

FEBRUARY 25, 2025

This localized strategy also enables greater hands-on involvement, including the opportunity for in-person strategy sessions. Known as the 30-Mile Loyalty Strategy, this approach helps businesses cultivate client delight and build lasting connections within their local community. They engage more with these familiar companies.

Strategy 45

Strategy New Jersey Discount Marketing 45

Higher Logic

MAY 13, 2020

With tools like online community and marketing automation , you recreate the best parts of your association online. Then, with email marketing automation, gather the data you need to know about your members and create a personal experience for each member, providing unique value for each member.

Tools 296

Tools Communications Email Marketing Recruiting 296

Achieve

MAY 21, 2019

Events are an important part of your organization’s yearly calendar. Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. However, long before the event even happens, your team has to be on the move. Segment your email lists.

Email Marketing 52

Email Marketing Strategy Marketing Discount 52

Higher Logic

DECEMBER 21, 2017

In this webinar we cover how to determine why former members allow their membership to lapse, and quick, targeted strategies for bringing them back into the fold. Email of the Month: Meet Minneapolis. Looking for email inspiration? AAAE Accelerates Event Attendance by 25%. Read more. Read more. Read more. Read more.

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Leadership development for young members.

Survey 264

Survey Strategy Project Education 264

Reid All About it

SEPTEMBER 13, 2024

The weekly list of free educational events and resources for the association community… On my calendar. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Post-event attendee engagement. I won’t share or sell your email address.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

MAY 29, 2020

The weekly list of free educational events and resources for the association community… Reboarding members. Virtual event ebook. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. Virtual learning strategies. Virtual networking.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

OCTOBER 21, 2022

The weekly list of free educational events and resources for the association community…. Event idea theft. At Skift Meetings, Sue Pelletier uncovers an unethical practice that’s been going on for far too long and has frustrated both event planners and other association consultants. Subscribe to Blog via Email. Quick hits.

Revenue 45

Revenue Email Marketing Education Review 45

Click

DECEMBER 19, 2024

Marketing departments are busy evaluating previous campaigns and finalizing plans to deliver on next years goals, neither of which they can do without well-managed and clean data! Native Integrations: Connecting your CRM with tools like your email marketing platform, social media tools, and analytics software is key.

Strategy 130

Strategy Marketing Tools System 130

Higher Logic

JANUARY 27, 2020

Now, he's head of Structure3C, a community strategy firm. How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Join her to learn more about community strategy and get advice on how your organization can better use community.

Software 317

Software Strategy Industry Social Media 317

Reid All About it

SEPTEMBER 20, 2024

The weekly list of free educational events and resources for the association community… On my schedule. They identify six common mobile engagement strategies and share tactics for implementing them. Julius Solaris shares what he loved about the Connect Marketplace event —ideas to consider for your association’s next conference.

LMS 264

LMS Revenue Certificate Content 264

Associations Now

MAY 1, 2019

But whether you’re putting on an event or trying to push forth an advocacy campaign, the old standby SMS (Simple Messaging Service) has a lot of tricks you can throw at it, even all these years in. The company says you can improve the effectiveness of both email and SMS by combining the strategies. Holding a fundraiser nearby?

Strategy 110

Strategy Marketing Cost Email Marketing 110

Event Industry News

OCTOBER 2, 2018

EventsCase launches a new product, Email Marketing. A product to send bulk email campaigns. EventsCase team has created this new product to make marketing campaigns from inside their platform to enhance event registration. Statistics about the completed campaigns will be gathered too, for each event or globally.

Email Marketing 58

Email Marketing Products Marketing Maine 58

Reid All About it

OCTOBER 28, 2022

The weekly list of free educational events and resources for the association community…. Skip down to the list of free educational events if you prefer takeout. Email Address: Subscribe. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Higher Logic

JUNE 28, 2018

However, they shouldn’t be ignored – these metrics reflect important things about your email marketing habits and are worth paying attention to. Do your low vanity metrics mean marketing automation isn’t working for you? How well do these respondents really understand email marketing fundamentals?

Marketing 149

Marketing Email Marketing Content Software 149

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

Strategy 98

Strategy Marketing Tips Email Marketing 98

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

MAY 19, 2023

The weekly list of free educational events and resources for the association community… Reflection. “I William Penn Chapter events. Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Event apps. I expect to pass through life but once. I’m cooking again!

Leadership 195

Leadership Strategy Content Education 195

Eplys

FEBRUARY 24, 2021

When leveraging your event email marketing strategy, there are five types of emails worth sending to maximize your event’s potential and create a proper channel of communication. Think of each email as an opportunity to promote your event , even when attendees are already confirmed.

Email Marketing 52

Email Marketing Marketing Tips Strategy 52

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Higher Logic

NOVEMBER 27, 2018

That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. But a great strategy needs to be the foundation of your marketing automation campaigns. Your marketing automation software should be used across departments.

Marketing 196

Marketing How To Email Marketing Tips 196

Reid All About it

DECEMBER 21, 2018

The weekly list of free educational events and resources for the association community… Reading and learning may be the last things on your mind right now. Webinars are on hold until after the holidays, so here are the educational events scheduled for early January. Alyssa Ford, Data and Strategy Lead at Tech Impact.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Associations Now

OCTOBER 26, 2018

And it needs a branding strategy to become more recognizable. Lane shares three tactics to use in your branding strategies: Tell a story. “No Just because someone had success with one strategy doesn’t mean it’s right for the problem you need to solve. The SendX blog shares their guide to email deliverability.

Strategy 83

Strategy millennials Innovation Email Marketing 83

Higher Logic

MAY 29, 2020

Where community fits in: Deepen member relationships year-round , not just at meetings or events. Looking to personalize and target your email communications strategy to different member segments? Increase event registration and participation. Had to cancel your event due to the pandemic? Growing Non-Dues Revenue.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

MAY 3, 2019

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. It’s frustrating to have member and event attendee data spread out across the organization in different databases. Not Just Another Event (Association Chat).

Tucson 262

Tucson Phoenix Products Member Engagement 262