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Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Membership value. Association AI. Association media. Host: rasa.io
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue.
Ive got a couple of ideas: industry jump-start courses and early-career microcredentials/digital badges. Sherry Budziak,orgSource Five data-backed methods to improve your associations marketing | Brianna Martin, Mighty Citizen via ASAE Never use American Express for test purchases. Associations, how can you help member employers?
How one association went from a low-cost emailmarketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Veterinary Hospital Managers Association (VHMA) provides veterinary management professionals ongoing education, certifications, and networking opportunities.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
As an emailmarketer, your list of both members and prospective members is probably your most valuable asset. Likewise, the potential of shrinking your list places you in danger of losing revenue, members or donations. […].
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Here’s an opportunity for associations to work with industry employers to provide this in-demand training. Tax reform threat. Purchasing decisions.
We hope you’ll join us to explore where the industry is heading—or better yet, where you’d like to take it. 5 Secrets of EmailMarketing Geniuses. Learn the secrets of emailmarketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an emailmarketing campaign, and 6 emailmarketing mistakes to avoid.
For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals.
Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of emailmarketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.
This is NOT the time to slow down on your initiatives for the future… That’s what I want for our industry. The Future of the Event Industry: 2021 Outlook. One year into the pandemic, the future of the event industry in 2021 is still uncertain. EmailMarketing Workshop. Tue 2/16 at 11 a.m. – Tue 2/16 at 2 p.m.
YMCareers explains how to become THE career development destination for your members and industry professionals. How Associations Use Data to Drive Revenue Learn how to use data insights to increase member engagement and generate new revenue streams. Career centers. Data analytics. 1 CAE credit. 1 CAE credit.
They explain how associations can address these issues and meet the changing needs of industry professionals. Connect with the brightest minds, share your ideas, and be part of the conversation that’s shaping the future of our industry. This post also explains why the proposals of pandering politicians won’t work. 1 CAE credit.
Watch presentations from a limited number of industry partners that offer AMS platforms. AMS experts will be showcasing platforms and sharing their knowledge with the association market. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. Host: American Marketing Association.
Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. Join us for an inspiring and candid discussion about the journeys of Black women in association technology, including how they navigated their careers, overcame obstacles, and made their mark in the industry.
Learn how to design an action plan for integrating services of CVBs and DMOs as part of your event resources, create empathetic compassionate relationships with your industry partners, and devise your own toolbox of free services to request from CVBs and DMOs. Maximizing Revenue through Smart Pricing Strategies. 1 CMP credit.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Host: Sinch Email Tue 9/24 at 12 p.m. Membership app adoption. 1 CAE credit.
James Young at Product Community shares ten revenue-generating product ideas. Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. Host: Sinch Email Tue 9/24 at 1 p.m. – Product ideas. But how do you get it? 1 CAE credit.
exhibitions and events industry legal expert. Maybe It’s Your Marketing. Hear how to develop a marketing strategy and apply practical approaches to effectively position your volunteer opportunities to attract, inspire, engage, and increase satisfaction of your volunteers. . More info/register. Speaker: Mark Roysner, Esq.,
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Lack of value (25%).
Learn the structure of a great story, get a template to use over and over for creating speeches, town halls, all-hands meetings, keynotes, state of the industry addresses, investor or client presentations and every other opportunity and situation where you need these skills. Learn how to put it all together virtually or live. 1 CMP credit.
Increasing send volumes and inbox competition are creating significant new deliverability challenges for emailmarketing programs across the globe. Learn about the evolving intricacies of email deliverability, including the latest email data trends, the current email deliverability landscape, and common email deliverability myths.
Our recent.orgSource Digital Trends Survey reveals several key gaps in how associations are currently using technology to meet member needs and adapt to industry shifts. To avoid declines in membership, engagement, and revenue, its critical to recognize the warning signs that indicate your association may be falling behind.
Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.
Pivot Virtual Summit: Visioning a New Future for the Events Industry through Self Care, Innovation & Community. Hear industry-leading thought leaders talk about the events industry as we know it today and what we see for the future. ExpoChat is a Twitter-based conversation on topics related to the trade show industry.
WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. Many in our industry are pivoting right now. Do you sometimes feel overwhelmed like you’re not sure how you ended up in the industry? Office myths. CAE credits.
No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit emailmarketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why emailmarketing is important for your nonprofit association or chamber.
Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.
If that type of experience isn’t an option for you, WBT Systems shares 13 ways you can get a basic level of knowledge and keep up with the trends in your association’s industry or profession. Tips to Extend Your Event’s Reach and Revenue. CAE credit. More info/register. Host: orgCommunity. Thu 5/9 at 1 p.m. 1 CAE credit.
Non-dues revenue partners. Bruce Rosenthal, Consultant at Bruce Rosenthal Associates Patrick Sampson, CEO at Cogeo Colleen Carroll (moderator), Content Publishing Coordinator at Nexus Marketing Agency Thu 7/6 at 12 p.m. – The Community Check-In A weekly community chat on Slack for black professionals working in the events industry.
State of the association industry. Membership Engagement and the Power of Transitioning Suppliers and Vendors to Thought Leaders Your members likely view you as the authority on your industry. How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts.
Tue 8/23 at 9 a.m.* – 10 Website Design and EmailMarketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and emailmarketing design and call-to-action trends. Presenter: Kristi Casey Sanders, Director of Digital Marketing, MPI. Tue 8/23 at 2 p.m. 1 CAE credit.
WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Non-dues revenue.
– How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketingemails. Alyssa Peltier, Senior Event Marketing Manager, Cvent.
How do you plan to engage more seasoned professionals who are entering your industry? Presenter: Julie Haddix, Senior Director, Industry Solutions for Cvent. Entirely new platforms and revenue streams have emerged as well as new ways to boost retention, volunteerism, and leadership. I’ve seen several stories about this lately.
Emailmarketing news. Make sure staff who have anything to do with IT or emailmarketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what emailmarketers and their IT colleagues need to do. More info/register. More info/register.
Learn about trends and strategies for growth in the healthcare industry, why hotels may say “no” to medical meetings business, tips for sourcing on-site staff at medical meetings, and what to look for when seeking a technology solutions provider. 8 Biggest Mistakes EmailMarketers Make and How to Avoid Them. More info/register.
Five Plays for Click-Worthy EmailMarketing. From subject lines to segmentation to deliverability, hear about the top five plays to send your email performance through the roof. Boosting Non-Dues Revenue: 3 Tactics to Increase the Engagement of Sponsors, Exhibitors, and Advertisers. Tue 11/12 at 2 p.m. More info/register.
A really good list of emailmarketing best practices. 30 Revenue-Generating Ideas in 40 minutes. Uncover new ideas for generating revenue from your events. Explore pricing and marketing practices that will lead to success. Health and Wellness Trends for the Event Industry. Harvard Business Review ).
Let’s explore 10 of the newest industry statistics revealing various association communication challenges, and thus, opportunities for strategic improvement. Tip: Use marketing automation to improve targeted communications. You’re on the same team. Cheer for each other. 10 Association Communications Stats + Membership Tips.
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Quick hits. Tue 1/11 at 2 p.m. Fri 1/14 at 12 p.m.
This list is part of their Data Science Career Guide , a six-part series recommending the best online courses and MOOCs for people entering the data science industry. What online courses (including your own) and MOOCs would you recommend to people entering (or thinking about entering) your industry or profession? More info/register.
Our solution includes : guests’ management in a single database, event and sessions’ registration, free events and with paid admission, emailmarketing, registration forms, websites, and surveys, rich analytics and custom reports, badge design and on-site printing , on-site and virtual check-in , branded event apps, and more!
During his time with us, he discussed how the venue utilises digital marketing to drive revenue and increase exposure. He designs and delivers the digital strategy for the venue, using its website and digital marketing channels (such as emailmarketing and social media) to accomplish his goals.
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