Membersuite

FEBRUARY 17, 2022

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

Revenue 135

Revenue Certificate Education eBook 135

YourMembership

MARCH 23, 2017

As an email marketer, your list of both members and prospective members is probably your most valuable asset. Likewise, the potential of shrinking your list places you in danger of losing revenue, members or donations. […].

Email Marketing 199

Email Marketing Revenue Marketing Member Engagement 199

Reid All About it

OCTOBER 4, 2024

Host: ASAE Technology Advisory Council Facilitators: Reggie Henry, Chief Information and Performance Excellence Officer, ASAE Dave Coriale, President, DelCor Technology Solutions Tue 10/8 at 12 p.m. Host: UST Education Speaker: Ryan Graham, Chief Revenue Officer, PropFuel Wed 10/9 at 1 p.m. – More info/register (ASAE members only).

NJ 258

NJ Email Marketing System Education 258

Higher Logic

MARCH 8, 2018

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214

Texas Florida Email Marketing Newsletter 214

Higher Logic

MAY 13, 2020

With tools like online community and marketing automation , you recreate the best parts of your association online. Then, with email marketing automation, gather the data you need to know about your members and create a personal experience for each member, providing unique value for each member. Non-Dues Revenue.

Tools 296

Tools Communications Email Marketing Recruiting 296

Nonprofit Marketing Guide

APRIL 19, 2012

Today, we are going to take a look at email marketing and fundraising using data from these reports: Sage Nonprofit Solutions Email Marketing Report 2012 (Sage). 2012 Online Marketing Nonprofit Benchmark Index Study (Convio). Email Goals and Results. Email Evaluation. Email Marketing Challenges.

Email Marketing 78

Email Marketing Marketing Newsletter Social Media 78

Reid All About it

JANUARY 10, 2025

Membership Monday: Email Marketing Tips and Tricks for Associations Ambers done 40 email platform audits on association accounts this past year, and there’s one consistent theme: they all needed to apply email design best practices and do testing to ensure it’s what their members want. 1 CAE credit.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Tue 5/25 at 11 a.m. – More info/register. Host: Firespring. 1 CAE credit.

San Jose 369

San Jose Email Marketing millennials Strategy 369

Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history. Access to Data.

Email Marketing 196

Email Marketing Guidelines Resources Process 196

Reid All About it

OCTOBER 21, 2022

How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. This no-fluff panel discussion with membership marketing pros and practitioners will reveal how other associations are successfully using digital to build purposeful connections with members—expanding engagement and renewals. CAE credits.

Revenue 45

Revenue Email Marketing Education Review 45

Higher Logic

AUGUST 14, 2018

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Staff liaisons have accessible information at their fingertips.

Case Study 120

Case Study Analysis System Member Engagement 120

Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. Send a follow-up email to both attendees, and those that registered but did not attend, with a link to the free on-demand webinar afterward. Let’s dive right in. Yes, I said it!

Learning Management System 214

Learning Management System Content Course Resources 214

Reid All About it

FEBRUARY 21, 2025

Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. SEO to Sales: The Organic Way to Turn Search into Revenue Hear about an organic SEO strategy that fuels real business growth (without relying on paid ads). 1 CAE credit. More info/register.

Arlington 258

Arlington Education DC Social Media 258

Reid All About it

SEPTEMBER 13, 2024

James Young at Product Community shares ten revenue-generating product ideas. Find out which settings to adjust for privacy and security, and understand what information is safe to input into AI tools. Product ideas. He doesn’t think of them as visionary, but some of them are new to me. More info/register. But how do you get it?

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

OCTOBER 28, 2022

. – Find Hidden Gems in Your Data & Discover New Revenue Opportunities. Beneath data, lies hidden gems (aka insights) that can be monetized to bring in more revenue—as long as you know where to look and how to dig them out. How to Leverage Healthcare Data to Add Member Value and Increase Revenue. 1 CAE credit. 1 CAE credit.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Reid All About it

NOVEMBER 20, 2020

From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Maximizing Revenue through Smart Pricing Strategies. More info/set reminder. Wed 11/25 at 8 a.m.

Certificate 370

Certificate System Dallas Recruitment 370

.orgSource

FEBRUARY 4, 2025

To avoid declines in membership, engagement, and revenue, its critical to recognize the warning signs that indicate your association may be falling behind. This allows you to make informed, data-driven decisions. Here are three signs to watch for and tips on how to turn things around.

Technology 88

Technology Member Engagement Tools System 88

Reid All About it

FEBRUARY 12, 2021

Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. Email Marketing Workshop. How to Increase Your Corporate Sponsorship Revenue. Maximize Your Data: Non-Dues Revenue on (Legal) Steroids. Host: Community by Association. Tue 2/16 at 2 p.m.

Revenue 370

Revenue North Carolina Leadership Technology 370

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe.

Technology 341

Technology Strategy St. Louis Tips 341

Reid All About it

SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Host: Sinch Email Wed 9/25 at 12 p.m. AI for associations. 1 CAE credit.

LMS 264

LMS Revenue Certificate Content 264

Reid All About it

APRIL 30, 2021

Conversation with Membership Marketing Expert Tony Rossell About His Recently Released Book: Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. – How to Personalize 5 Must-Have Email Templates. Joanne Pineda, CEO, Matrix Group. Thu 5/6 at 12 p.m. More info/register.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

OCTOBER 24, 2018

I’m not here to tell you exactly what the best email design is (that’s pretty subjective anyway), but I am here to strengthen your knowledge of the basics with critical tips and inspiration based on my experience as an email marketer in the association and B2B demand generation world.

Tips 89

Tips Email Marketing Newsletter Content 89

Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care?

Sample 130

Sample Email Marketing eBook Discount 130

GrowthZone

JUNE 21, 2021

Generate revenue. Selecting a chamber of commerce software platform that meets all your needs – chamber member database, email system, billing and payment options, chamber event platform, chamber of commerce website builder, and other valuable benefits – can be challenging. Email marketing. Email marketing.

System 148

System Software Directory Membership Management 148

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why email marketing is important for your nonprofit association or chamber.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Reid All About it

JUNE 30, 2023

Non-dues revenue partners. PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices.

Chicago 207

Chicago Education Revenue Newsletter 207

Reid All About it

MAY 12, 2023

These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. CDT – AWTC Pop-Up Lunch: Chicago Join AWTC for our new, nationwide monthly pop-up lunch! 1 CAE credit.

Chicago 201

Chicago Mooc Education Newsletter 201

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. More info/register. CAE credits. .

Survey 264

Survey Strategy Project Education 264

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Higher Logic

JUNE 26, 2020

Professionals Australia used Communications, a sophisticated email marketing automation solution , to look comprehensively at their audience’s behavior and set up automated, responsive email workflows based on that data. Download the Ultimate Guide to Marketing Automation to see how this could work for your association.

Recruitment 156

Recruitment Recruiting Email Marketing Member Engagement 156

Reid All About it

NOVEMBER 8, 2019

Five Plays for Click-Worthy Email Marketing. From subject lines to segmentation to deliverability, hear about the top five plays to send your email performance through the roof. Boosting Non-Dues Revenue: 3 Tactics to Increase the Engagement of Sponsors, Exhibitors, and Advertisers. Tue 11/12 at 2 p.m. More info/register.

Social Media 39

Social Media Revenue Washington DC 39

Event Industry News

JANUARY 9, 2020

During his time with us, he discussed how the venue utilises digital marketing to drive revenue and increase exposure. He designs and delivers the digital strategy for the venue, using its website and digital marketing channels (such as email marketing and social media) to accomplish his goals.

Revenue 61

Revenue Marketing Email Marketing Social Media 61

Protech

FEBRUARY 26, 2025

Membership fees provide extra revenue to reinvest back into your mission, and you can give members exclusive perks that reinforce their commitment. The member information you collect is then stored on a single unified platform, and you can even integrate the software with your CRM to consolidate all of these insights. billion by 2032.

Membership Management 52

Membership Management Software Directory Price 52

NXUnite

OCTOBER 19, 2023

Research shows that e-commerce sales generated more than $856 billion in revenue in 2022, and approximately 2.64 They mean that, in your search for innovative fundraising strategies to engage your organization’s supporters and boost your revenue generation, you should consider tapping into the power of online shopping!

Revenue 130

Revenue Email Marketing Social Media Maine 130

Higher Logic

FEBRUARY 4, 2020

For the seventh time in eight years, ‘information overload/cutting through the clutter’ weighed in as the No. Plus, the two core challenges following #1 in the report—the “inability to communicate member benefits effectively" and "customizing for different member segments”—certainly play a role in information overload.

Communications 287

Communications Tips Member Engagement Tools 287

Reid All About it

JUNE 10, 2022

Learn which key strategies are so essential to the future of associations and why, what principal challenges are facing associations as the sector continues to change in relation to current events, and how to access the Looking Forward Dashboard, filter for the specific information you need, and download reports to share with your staff or board.

Arlington 39

Arlington Revenue Content Technology 39