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This technology is becoming a game-changer for associations looking to create more meaningful and personalized experiences for their members. Without it, interactions can feel impersonal and drive members away. AI bridges this gap, providing the tools to engage each member individually without straining internal resources.
Sarah Sain, CAE, Naylor Association Solutions The power of personalized memberengagement: why its critical for associations and how to get started.| Sherry Budziak,orgSource Five data-backed methods to improve your associations marketing | Brianna Martin, Mighty Citizen via ASAE Never use American Express for test purchases.
Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. Explore ways to use your data to monitor your organizations health and performance, improve segmentation and personalization, identify member needs, trigger helpful automations, and deepen memberengagement.
Membership Monday: EmailMarketing Tips and Tricks for Associations Ambers done 40 email platform audits on association accounts this past year, and there’s one consistent theme: they all needed to apply email design best practices and do testing to ensure it’s what their members want. Host: WorkerBee.TV
Associations are looking for innovative association management software (AMS) like emailmarketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Implementing modern technology is a fantastic first step to boosting memberengagement, but your association shouldn’t stop there.
Delegate tasks across leadership. This ensures no credentials are lost (while also allowing you to recommend courses to members accordingly). Emailmarketing software. Multi-channel communications are truly the future of memberengagement. Delegate tasks across leadership. Let’s dive in!
Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list. MemberEngagement and Retention. Growing Non-Dues Revenue. Be the industry leader.
The first step to developing a 2019 memberengagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and EmailMarketing Best Practices for Small Nonprofits. How close is your association’s IT leader to his description? Mon 1/8 at 2 p.m.
We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading memberengagement platform for organizations.
Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association memberengagement strategy. As we begin this new year, refreshing and revitalizing your memberengagement strategies might be just what you need to ensure success for 2021.
It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. Emailmarketing news.
When Sheri Jacobs of Avenue M polled association professionals, she learned they struggle with prioritizing innovation because of limited time, risk aversion, and lack of leadership support. Post-event attendee engagement. Challenge your understanding of your association’s members. Host: Marketing General Inc.
Chazin & Company describes what association CEOs should expect from their finance and accounting teams , so staff and volunteer leadership have the financial information they need to answer questions, make data-driven decisions and fulfill their fiduciary duty. To engagemembers, WorkerBee.TV Association finances.
” The answer to that question is at the heart of leadership challenges, disengagement, and employee retention. Three data questions association leadership should ask today for a stronger tomorrow are: Is our data regularly scrutinized? How Association Marketers Are Using Digital To Grow MemberEngagement & Revenue.
Enhancing MemberEngagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways.
Break Down Barriers to Early Engagement. Learn how to determine the best new member on-boarding process for your organization, increase new memberengagement immediately, measure the short and long-term results of your on-boarding process, and find emails or processes that are not working optimally and make adjustments accordingly.
Association professionals who are responsible for reporting analytics to leadership, boards of directors, and other stakeholders come together in a free-flowing environment to share their lunchtime and discuss data analytics topics. Mapping the Journey to Long-Term MemberEngagement. Leverage Data to Drive MemberEngagement.
Tue 8/23 at 9 a.m.* – 10 Website Design and EmailMarketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and emailmarketing design and call-to-action trends. Presenter: Kristi Casey Sanders, Director of Digital Marketing, MPI. More info/register.
Ambassadors help boost memberengagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. Host: UST Education Speaker: Adrian Speyer, VP Marketing & Community, Customer Leaders Institute Thu 8/22 from 11 a.m.
Explore the skills and behaviors needed to be effective in a front-line leadership role and the changes that occur when making the transition from frontline worker to front-line leader. How to Ask the Right Questions to Improve Your Content and Drive MemberEngagement. Host: Marketing General Inc. Fri 4/30 at 3:45 p.m.
Jones, CAE, Director of MemberEngagement, American Staffing Association Sharon Newport, CAE, Principal, Sharon Newport, LLC Sat 8/10 at 4 p.m. 2024 ASAE Annual Welcome Happy Hour (Cleveland OH) Catch up with AWTC community members, expand your network, and find your people before navigating the next few days. Cue the Genius.
Learn about trends impacting memberengagement, member growth, measurements, outcomes, and sustainability. Facilitation Tips and Tricks: The Art of Helping Others Engage. How to Conquer Changes in the Digital Marketing Space. . – Five Strategic Focus Areas For 2023 Planning. More info/register. Host: GrowthZone.
No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit emailmarketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why emailmarketing is important for your nonprofit association or chamber.
A really good list of emailmarketing best practices. Learn how leveraging your association’s data fuels smarter, faster decisions that encourage memberengagement, drive adoption and add value to the entire organization. How to Sell Thought Leadership Sponsorships. Harvard Business Review ). TechCrunch ).
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Host: Institute of Association Leadership.
Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. Leadership training. Members aren’t willing to dedicate as many volunteer hours as they once did—that’s the word on the street. Event apps. More info/register. More info/register.
Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better memberengagement and retention. Amanda Kaiser, memberengagement specialist, Kaiser Insights. Presenter: Michelle Schweitz, marketing manager, YM Membership. More info/register.
If the answer is better email performance, you’re in the right place. We’ve assembled a crack team of Validity Email Strategists who help emailmarketers across the world solve their trickiest email challenges. Drive Deeper MemberEngagement While Growing Non-Dues Revenue (NDaP Expert Series).
– How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketingemails. Genevieve Borello, CAE, Senior Manager, MemberEngagement, ACTFL.
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Personalization vs. Control in EmailMarketing Content. CAE credit.
Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of emailmarketing strategy and inspiration. Host: Sinch Email Wed 9/25 at 12 p.m. Consultant – Platform Advisor; and Kelly Whelan, Content Marketing Manager, Higher Logic Wed 9/25 at 2 p.m. to 1:30 p.m.
The American Society of Association Executives (ASAE) uses multiple systems—AMS, emailmarketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. We want to create some thought leadership around full data analysis. asked Reggie.
Memberengagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to memberengagement taken by associations during the pandemic. MemberEngagement in 2021: How Associations are Navigating Engagement in the Post-Pandemic Environment. Makes more sense now.
I’ve been harping on ASAE exhibitors the past few years to step up their emailmarketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. – The Power of Blogging & Thought Leadership for Nonprofits. Achieving 1-to-1 Marketing through Automation .
8 Biggest Mistakes EmailMarketers Make and How to Avoid Them. Learn optimization tips for subject lines and email design, why email deliverability can’t be ignored, and what email metrics are true indicators of success. More info/register. Host: Billhighway. Presenters: Teri Carden, Founder, ReviewMyAMS.
Here are some primary goals that content marketing can help achieve: Member Acquisition: Reach potential members by showcasing your association’s value and thought leadership in the industry. MemberEngagement: Encourage active involvement in your community by sharing insights, educational content, and industry trends.
. – Engagement & Mobile Platforms Demo Day Watch presentations from a limited number of industry partners that offer engagement and mobile platforms. Drive MemberEngagement through Revitalized Chapter Events Delve into the art of planning chapter events that drive participation and cultivate a thriving community.
Using the Magic of Modern eCommerce to Boost MemberEngagement and Diversify Revenue. For decades, AMS systems have focused on usability of association staff first, leading to less-than-desirable member experiences. Learn how to create gobs of high-value, engaging content from a single source in less than 15 minutes a day.
14 NEW Quick Tips to get EMAILS Opened & Clicked Discover the latest in emailmarketing and see what new trends are increasing open rates and setting you apart from the crowd. More info/register (ASAE members only). 2025 Gear Up!
I’ve been harping on ASAE exhibitors the past few years to step up their emailmarketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. – The Power of Blogging & Thought Leadership for Nonprofits. Achieving 1-to-1 Marketing through Automation .
Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, MemberEngagement Expert, Smooth The Path. Your members want to be part of an online community and have access to on-demand learning opportunities. Leveraging Data for Engagement, Value and Growth.
Association leadership. Diversity Discussion Series: The Future of Leadership Join a conversation on the future of leadership in associations with discussion of trends, challenges, and personal experiences of association leaders on the rise. That’s why marketing often falls prey to the classic spray and pray model.
4 Outdated Email Practices & How to Modernize your EmailMarketing Program. Learn about four emailmarketing practices that may be hurting more than helping, and the steps to take to supercharge your email program and drive more conversions. The Elements of Member Value. Wed 6/15 at 1 p.m. –
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