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This technology is becoming a game-changer for associations looking to create more meaningful and personalized experiences for their members. Without it, interactions can feel impersonal and drive members away. AI bridges this gap, providing the tools to engage each member individually without straining internal resources.
Memberengagement. Elizabeth Engel of Spark Consulting shares insightful takeaways from a conversation about engaging today’s members , including making space for them and solving the right problems. Call-a-member month. More info/register (ASAE members only). Love this idea. More info/register. .
Presenters: Jessie States, CMP, CMM. Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. 5 Secrets of EmailMarketing Geniuses.
But as Marketing Land noted last month , that email drew $13 million in sales for DEC, one of the computer industry’s first large companies. Still, it’s smart to periodically rethink your email approach, including both tactical and technological considerations. Research the market.
The first step to developing a 2019 memberengagement plan is looking back at 2018’s engagement metrics. Mon 1/8 at 1 p.m.* – 10 Website and EmailMarketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Presenter: Heather Mansfield, Founder of Nonprofit Tech for Good.
Presenter: Dr. Naomi Brahim leads the work of the Multi-Tiered Systems of Support (MTSS) in Jefferson County Public Schools in Louisville, KY. – How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Host: Fridays@4.
Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Senior Vice President of Public Affairs and Engagement, American Association of Colleges of Pharmacy. Presenter: Mikki Williams. Presenter: Sheri Bender, SHRM-SCP, SPHR, founder, Pulse HR Consulting, LLC.
Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better memberengagement and retention. Presenter: Trevor Blondeel , PCC, Founder, Operations Kickstart. Carepoints in the Member Journey (the 100th episode of Chatting with Agnes & Cecilia).
Presenters: Harneet Singh, Director of Marketing, Preseem. Presenter: Cara Silletto, MBA, CSP, President & Chief Retention Officer, Magnet Culture. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Presenters: Michael Hoffman, CEO of Gather Voices.
Conversations will include presentations and attendees discussing challenges and key points on each topic. Presenter: Mike Pennington, CAE, Novi Evangelist. Mapping the Journey to Long-Term MemberEngagement. Presenters: Vivian Swertinski, Sr. Presenter: digital media strategist Phil Gerbyshak. 1 CAE credit.
More info/register (ASAE members only). Building an Engaged Community: Lessons from ACCs Award-Winning Mobile App Learn how ACC leverages a mobile app to engagemembers year-round, foster community growth, and boost retention. If so, CSR funds could present opportunities for you. More info/register. 2025 Gear Up!
Membership Monday: EmailMarketing Tips and Tricks for Associations Ambers done 40 email platform audits on association accounts this past year, and there’s one consistent theme: they all needed to apply email design best practices and do testing to ensure it’s what their members want. Host: WorkerBee.TV
However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association memberengagement strategy. Emailmarketing and communication.
Challenge your understanding of your association’s members. Hear the findings from the recently released 2024 State of Association Member Experience Report and put your knowledge to the test. Discuss emerging trends in memberengagement and learning preferences. If so, CSR funds could present opportunities for you.
If so, secure a copy of the strategic plan, and use it as the guide for your presentation. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list. MemberEngagement and Retention. Objection 2: Social Media. Let’s just do that.”.
A really good list of emailmarketing best practices. Explore pricing and marketing practices that will lead to success. Presenters: Stacy McManus, CEM, Director, Corporate Alliances & Exhibition Operations American Thoracic Society. Presenters: Amanda Batson and Steve Wells. Harvard Business Review ).
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Presenters: Ronald M. Quick hits.
Tue 8/23 at 9 a.m.* – 10 Website Design and EmailMarketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and emailmarketing design and call-to-action trends. Presenter: Heather Mansfield, Nonprofit Tech for Good. More info/register. Tue 8/23 at 12 p.m.
Presenter: Tim Schurr, Schurr Success, Inc. Hear how two associations responded to 2020 challenges by looking at member data in fresh new ways. Presenters: Danielle Deane, Membership Manager, American Institute of Aeronautics and Astronautics. Hear about some major considerations for online engagement. More info/register.
Presenter: Jenny Saucerman, instructional designer. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. Duration: 1 hour. 1 CAE credit.
Memberengagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to memberengagement taken by associations during the pandemic. Host: American Marketing Association. Presenter: Drift’s Sr. Presenter: Kathleen Zwarick Shanley, PhD, CAE, ACC, ELI-MP.
Watch presentations from a limited number of industry partners that offer AMS platforms. AMS experts will be showcasing platforms and sharing their knowledge with the association market. How Association Marketers Are Using Digital To Grow MemberEngagement & Revenue. MemberEngagement is Hard!
Emailmarketing news. Make sure staff who have anything to do with IT or emailmarketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what emailmarketers and their IT colleagues need to do. 1 CAE credit. More info/register. More info/register.
Presenters: Karin McGinnis, Attorney, Moore & Van Allen, PLLC. Presenter: Jerry Rackley, Chief Analyst, Demand Metric. A well-designed post-webinar survey can provide valuable feedback that you can use to incrementally improve your online presentations. Presenter: Lindsay Bealko, Expert Trainer, Idealware. 1 hour CMP.
This presentation will serve as a “registry 101,” providing a general overview and foundation on registries. Presenters: Joy Brown,project manager, American College of Radiology. Hear about key performance metrics from the 2017 Association EmailMarketing Benchmark Report on emails sent using marketing automation.
Whether your association is made up of professionals in the same field or alumni who went to the same university, memberengagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is memberengagement important?
More info/register (possible fee for MPI non-members). Presenters: Jessie States, CMP, CMM, MPI Academy Director, MPI. Find out how the Construction Specifications Institute (CSI) embarked on their digital transformation project on behalf of their members and their industry. Presenters: Elizabeth Weaver Engel, M.A.,
Because other groups have emerged to address HR’s present and future, “they’ve lost a whole generation of operators that they’ll never get back.” Presenters: Tanya Hannah Rumble, CFRE, MFA-P of the Association of Fundraising Professionals. Presenter: Pamela J. Presenters: Scott Bennett, Business Analyst Manager for IIBA.
The weekly list of free educational events and resources for the association community… The digitalNow 2020 call for presentations is open. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Jennifer Prozinski, Partner, Venable LLP. Host: Venable LLP.
I’ve been harping on ASAE exhibitors the past few years to step up their emailmarketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenter: Richard Millington, founder, FeverBee. Presenter: Jay Wilkinson, founder and CEO of Firespring. More info/register.
Presenters: Melissa Eggert and Nikki Gonzales from Soundings. Marketing Automation: Best Practices. Correlation doesn’t always equal causation, however, better marketing automation capabilities are strongly correlated with better market performance. Presenter: Alfred McKelvy, Sr. CMP credit. More info/register.
Learn what it means to make your website sales-ready, how to use clearly defined buyer personas, and why you need a properly configured marketing automation. Presenter: O’Keefe Foster, Inbound Advisor, New Breed. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Presenters: Jill Guest, Sr.
Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, MemberEngagement Expert, Smooth The Path. Presenter: Eileen M. Presenters: Tobin Conley, CAE, Strategic Consultant, and David DeLorenzo, CAE, CIO, DelCor Technology Solutions. 1 CAE credit.
While AMS features vary from vendor to vendor, a few core components include: Membership database Community engagement tools Emailmarketing and communication Financial management Reporting and analytics Website builder and management Essentially, an AMS is your core tool for managing your association's day-to-day operations.
Jennifer is using 2020 to dive into AAAE's (the world's largest professional organization for airport executives) rich community data – focusing on how to analyze it, how to best present it, and how they can use it to engagemembers based on their preferences. Follow Jennifer on LinkedIn. Follow Shana on LinkedIn.
From automated commerce to assisted development and other emerging technologies, we want to give you the competitive advantage on developing trends that affect the way we market in the future. ? Host: American Marketing Association. Presenter: Minsoo Pak, certified futurist and partner principal of EY. More info/register.
Associations are looking for innovative association management software (AMS) like emailmarketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Implementing modern technology is a fantastic first step to boosting memberengagement, but your association shouldn’t stop there.
labor markets won’t meet future workforce needs. The need for credentialing programs presents an untapped potential economic opportunity for associations. | – LMS Demo Days Watch presentations from a limited number of industry partners that offer LMS platforms. Host: Sinch Email Wed 9/25 at 12 p.m. to 2:10 p.m.
I’ve been harping on ASAE exhibitors the past few years to step up their emailmarketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenter: Richard Millington, founder, FeverBee. Presenter: Jay Wilkinson, founder and CEO of Firespring. More info/register.
Presenter: Joy Duling, Membership Growth Expert. and how to get the right statistics to prevent national and chapter level members from leaving. Presenters: Karie Mulkowsky, National Programs Manager, Food Allergy Research & Education. Presenters: Cindy M. Presenters: John Leh, CEO and Lead Analyst, Talented Learning.
Learn about trends impacting memberengagement, member growth, measurements, outcomes, and sustainability. Facilitation Tips and Tricks: The Art of Helping Others Engage. How to Conquer Changes in the Digital Marketing Space. . – Five Strategic Focus Areas For 2023 Planning. More info/register. Host: GrowthZone.
Using the Magic of Modern eCommerce to Boost MemberEngagement and Diversify Revenue. For decades, AMS systems have focused on usability of association staff first, leading to less-than-desirable member experiences. This is as close as you’ll get to 10+ hours of consulting from today’s top growth marketers.
Does your emailmarketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Now they’re back with advice on how to present that persuasive case for a new LMS to decision-makers. Host: Marketing General Inc. CMP credit.
The Nimble AMS team will be presenting a 30-minute demo on Monday, October 25 at 11:30 a.m. – Here are some of the things you’ll learn in this demo: The benefits of a cloud-based AMS – Last year, associations scrambled to move to a remote workforce and virtual interactions with members. online member community.?It
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