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Top technology trends to help your association personalize the member experience

Nimble AMS

Today, associations are even more focused on increasing value and providing great experiences to attract and retain members. According to Community Brands research, enhancing the member experience is the top area of focus, and providing personalized experience remains the biggest area associations plan to invest in.

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Association Brain Food: 12.6.24

Reid All About it

Now its time to review the current state and future use of AI in credentialing, including content ownership, intellectual property for AI-generated content, and applications in marketing. Discuss variables that hotels consider when reviewing your overall business value. 1 CAE credit. 1 CMP credit. More info/register.

Content 213
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Marketing Automation: Creepy? Or Just Good Customer Service?

Higher Logic

When revealed, it’s actually quite a useful way to give members a more personalized, tailored, helpful experience. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer. This is key to providing an excellent member experience.

Marketing 184
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Association Brain Food: 2.7.25

Reid All About it

If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.

Chicago 275
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Association Brain Food Weekly: 5.3.19

Reid All About it

Neil Pasricha, Harvard Business Review ). Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members.

Tucson 262
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What Do Vanity Metrics Have to Do with Marketing Automation Goals?

Higher Logic

However, they shouldn’t be ignored – these metrics reflect important things about your email marketing habits and are worth paying attention to. Do your low vanity metrics mean marketing automation isn’t working for you? How well do these respondents really understand email marketing fundamentals?

Marketing 149
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Association Brain Food: 10.21.22

Reid All About it

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. Member gatherings. Ron Friedman, Harvard Business Review ). Live Review. Live Review. Host: ASAE.

Revenue 45