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From transforming member experiences with AI, to streamlining complex systems, to fresh, new approaches to hybrid meetings, this session will spark ideas you can bring to your organization. Host: American Marketing Association Speaker: Corbett Drummey, Vice President, Brand Collaboration, Lightricks Thu 12/12 at 3 p.m.
If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.
To build a supportive community and offerings that prioritize members’ goals and interests, it’s critical that your organization invests in the right association management platform. This software makes managing the large amounts of data your association collects simple, illuminating key memberinsights.
Its tough to break up with a familiar system, but when its preventing progress, you best do it. Member retention. Erica Hunter of CMA says, Retention isnt just about clever marketingits about fostering a community that truly supports members goals and aspirations. Tony Rossell at Marketing General Inc. Goodbye LMS.
That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! 5 Ways to Enhance the Modern Member Experience.
They explain why it’s so essential to conduct preventative and proactive assessments to ensure you have the best systems, processes, and people in place to achieve your association’s goals. Bulletin describes how a membership app improves engagement by providing a centralized communication channel on your members’ phones.
In his Wall Street Journal review, Alex Tabarrok calls for voluntary certification, describing licensing as a broken system ripe for reimagining and reform. These questions address issues that affect the member experience, security, data integrity, e-commerce, training and support, reporting, data migration, upgrades, and costs.
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