Higher Logic

OCTOBER 24, 2018

I’m not here to tell you exactly what the best email design is (that’s pretty subjective anyway), but I am here to strengthen your knowledge of the basics with critical tips and inspiration based on my experience as an email marketer in the association and B2B demand generation world.

Tips 89

Tips Email Marketing Newsletter Content 89

Reid All About it

JUNE 30, 2023

Non-dues revenue partners. 15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m.

Chicago 207

Chicago Newsletter Revenue Education 207

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. More info/register.

Chicago 201

Chicago Newsletter Mooc Education 201

Reid All About it

SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Host: Sinch Email Wed 9/25 at 12 p.m. AI for associations. 1 CAE credit.

LMS 264

LMS Revenue Content Certificate 264

Association Success

NOVEMBER 17, 2020

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Many organizations offer a white paper in exchange for an email address.

Content 148

Content Newsletter Sample Video 148

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

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Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Even better for non-profits: for every $1 spent on email marketing, organizations get an average return of $42.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Reid All About it

JUNE 17, 2016

Learn how to amp up your digital fundraising appeals and increase donations with power targeting and superior emails. By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. – Sample Swap for Newsletter Templates. 1 CFRE credit. Host: Abila.

LMS 150

LMS Raleigh Content millennials 150

Reid All About it

SEPTEMBER 30, 2022

Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Simon Inger, Chief Revenue Officer at Cadmore Media.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content.

Education 195

Education Tools Newsletter Chicago 195

Higher Logic

JULY 19, 2018

They got rid of their Friday newsletters, instead sending emails at a time that better served their members. Make sure your emails are mobile-optimized. Marketing automation can literally pay for itself by recovering this type of lost revenue. Well luckily, there is! And you don’t have to be Amazon to afford it.

Tips 159

Tips eBook Newsletter Marketing 159

GrowthZone

DECEMBER 3, 2021

In one of his newsletters, he sent a word find similar to the one in this article. growth member engagement onboarding revenue chamber associations. engage GrowthZone AMS leads database email marketing. Membership expert Frank Kenny recently shared an idea to boost social media engagement and proved it worked.

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

Email Marketing 40

Email Marketing Marketing Newsletter Course 40

Association Success

OCTOBER 28, 2020

To satisfy one or more of the following conditions, the business: Must have an annual gross revenues of $25 million. Has acquired 50% of more of its annual revenue from selling the personal information of California residents. Don’t forget to personalize your email. Invalid emails. Misspelled emails. Give rasa.io

California 78

California Newsletter Software Revenue 78

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Using Lean Innovation to Identify New Revenue Streams and Increase Member Engagement (Alexandria VA). Yes, no, maybe so? It’s a one-two punch. .

DC 30

DC Washington Revenue Chicago 30

Association Success

SEPTEMBER 23, 2020

Craft a limited run newsletter. If you really want to get creative, a limited run newsletter is a great option to explore. . This type of bite-sized content allows readers to opt into a series of automated emails. Like downloadable content, newsletters also allow you to gather leads’ contact information.

Content 78

Content How To Newsletter eBook 78

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Association Adviser

JULY 16, 2013

Which Tactics Work Best for Email Marketing? Email is still a marketer’s workhorse because it’s relatively cheap and usually the most effective form of marketing at our disposal. eMarketer recently ranked the most effective email tactics. 5 ideas in this article.

Directory 60

Directory Newsletter Email Marketing Social Media 60

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

Marketing 52

Marketing millennials Email Marketing Social Media 52

GrowthZone

NOVEMBER 23, 2020

Generate revenue. Selecting a software platform that will meet all of your needs – member database, email system, billing and payment options, event platform, association website builder, and other useful services – can be challenging. Email marketing. Email marketing. Email marketing.

Membership Management 78

Membership Management Software Directory System 78

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing!

How To 130

How To Discount Social Media Software 130

MemberClicks

SEPTEMBER 26, 2022

It drives things like automated renewal campaigns, allows associations to easily send out invites to their next great event and helps them send their newsletters and other communications to their members. Need to increase your revenue? Event marketing : Plan events?

Software 52

Software Membership Management Directory Email Marketing 52

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. Personalized communications.

Membership Management 52

Membership Management Software Directory FAQ 52

Association Briefings

OCTOBER 22, 2020

Think of all the questions you ask on your membership application: geographical location, years in the industry, company revenue, number of employees, etc. It’ll up your engagement levels while keeping your content relevant, ultimately promising subscribers will continue opening future emails.

How To 52

How To Newsletter Content Communications 52

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. Member engagement and non-dues revenue. Live events. Learning opportunities. Live events.

Member Engagement 59

Member Engagement Strategy LMS Class 59

MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Event marketing. Email marketing. Personalized communications.

Membership Management 52

Membership Management Software Directory FAQ 52

MemberClicks

OCTOBER 10, 2023

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. They not only provide a consistent revenue stream but also help to create a deeper sense of connection between the organization and its supporters.

Software 52

Software Membership Management Newsletter Revenue 52

Mizz Information

SEPTEMBER 26, 2012

For people whose blogs are a source of revenue or business, losing thousands of subscribers is a huge deal and it's probably worth it to pay to use a more robust service, not to mention a service that actually responds to customers--Google has yet to comment one way or another on all this speculation about whether or not it's going away.

Newsletter 40

Newsletter Revenue Email Marketing Price 40

Mizz Information

SEPTEMBER 26, 2012

For people whose blogs are a source of revenue or business, losing thousands of subscribers is a huge deal and it's probably worth it to pay to use a more robust service, not to mention a service that actually responds to customers--Google has yet to comment one way or another on all this speculation about whether or not it's going away.

Newsletter 40

Newsletter Revenue Email Marketing Price 40

Mizz Information

SEPTEMBER 26, 2012

For people whose blogs are a source of revenue or business, losing thousands of subscribers is a huge deal and it's probably worth it to pay to use a more robust service, not to mention a service that actually responds to customers--Google has yet to comment one way or another on all this speculation about whether or not it's going away.

Newsletter 40

Newsletter Revenue Email Marketing Price 40

Disciple Media

MARCH 9, 2018

Harness the power of email marketing. Harness the power of email marketing. When you’re starting out, email marketing can seem like a daunting thing to take on. The beauty of email marketing is that it keeps you in the forefront of your fans’ minds. Find your first fans on social media.

How To 58

How To Social Media Email Marketing Video 58