Associations Now

SEPTEMBER 25, 2018

But as Marketing Land noted last month , that email drew $13 million in sales for DEC, one of the computer industry’s first large companies. It could be a way of turning outside member engagement into a form of light email marketing. Research the market. Those factors can hurt deliverability.

Email Marketing 111

Email Marketing Tips Marketing Newsletter 111

Associations Now

APRIL 23, 2020

While you might be focused on your external messaging at the moment, email is an important channel for your employees as well—especially when all-hands meetings are harder to organize. Email marketing is an increasingly important slice of the marketing pie. Enable two-way communication.

Email Marketing 122

Email Marketing Strategy Marketing Communications 122

Eplys

FEBRUARY 24, 2021

When leveraging your event email marketing strategy, there are five types of emails worth sending to maximize your event’s potential and create a proper channel of communication. Think of each email as an opportunity to promote your event , even when attendees are already confirmed.

Email Marketing 113

Email Marketing Marketing Tips Strategy 113

Associations Now

NOVEMBER 18, 2019

Like other forms of communication, email is meant to connect with people—which means you have to appeal to your audience’s state of mind. Before hitting send on that next message, consider how psychology plays a role in these four email-marketing elements: Frequency. Think the hues in your email designs are just for aesthetics?

Email Marketing 104

Email Marketing Marketing Newsletter Review 104

Nonprofit Marketing Guide

FEBRUARY 1, 2021

February 9 & 11: Email Marketing Trends for Nonprofits with Kivi Leroux Miller. Two-Part Webinar Series] Learn how to manage all aspects of your email marketing and communications for 2021. February 18: Jump Start Your Email Welcome Series with Kivi Leroux Miller. [60-Minute Learn More and Register .

Email Marketing 93

Email Marketing Marketing Sample Newsletter 93

Nonprofit Marketing Guide

DECEMBER 8, 2022

Here are a few more nuggets to consider, this time related specifically to email marketing trends for nonprofits. Here’s what the survey says about nonprofit email marketing trends so far. Nonprofits still have lots of tactics to try when growing their email lists organically. Agree or disagree?

Email Marketing 85

Email Marketing Marketing Survey Report 85

Aptify

JUNE 6, 2024

Here’s what to look for in software that will take your organization well into the future. When your association or union is large and complex, you have unique goals and challenges to address – and your organization changes over time. This infographic will help you make the right choice for your organization.

Membership Management 136

Membership Management Software Organization Tips 136

Reid All About it

FEBRUARY 21, 2025

Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. Explore ways to use your data to monitor your organizations health and performance, improve segmentation and personalization, identify member needs, trigger helpful automations, and deepen member engagement.

Arlington 258

Arlington Education DC Social Media 258

Reid All About it

FEBRUARY 7, 2025

The Dangers of Overcommitting (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week, Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the worldand we have fun doing it! More info/register (ASAE members only). 1 CAE credit. 1 CAE credit.

Chicago 275

Chicago Revenue Education Member Engagement 275

EventMobi: Association Events

SEPTEMBER 28, 2023

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). Here’s a list of the most common options: Name Contact info (phone, email, etc.)

Directory 147

Directory Organization How To Social Media 147

Reid All About it

JANUARY 10, 2025

Mobilizing Volunteers & Maximizing Partnerships (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week, Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the worldand we have fun doing it! More info/register. Host: WorkerBee.TV Wed 1/15 at 12 p.m.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

OCTOBER 4, 2024

(Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! More info/register (ASAE members only). More info/register. More info/register (ASAE members only).

NJ 258

NJ Email Marketing System Education 258

Higher Logic

MAY 13, 2020

We’re most attached to the groups or organizations that we’re most involved in. With tools like online community and marketing automation , you recreate the best parts of your association online. Community data points offer insights on how your organization can better help current members. And the inverse is true.

Tools 296

Tools Communications Email Marketing Recruiting 296

Reid All About it

JANUARY 4, 2019

Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Perhaps you’ve heard that video storytelling would be great for your company or organization, but you have you no idea where to start. Organizer: Claudia Trapp, International Registration Plan, Inc. Follow Blog via Email.

Washington 285

Washington Video Social Media DC 285

Higher Logic

AUGUST 30, 2018

Whether you’re a retailer, trade association, event organizer, publisher, or a small business owner, you know that the more times people see your organization, brand, or message, the better. For years, organizations have focused on sheer list size – more names in the database means more chances to be seen, of course!

Tips 185

Tips How To Email Marketing Content 185

Reid All About it

MAY 21, 2021

Because of pandemic-induced change, Dave Lutz of Velvet Chainsaw Consulting says, “Conference organizers have an opportunity to make changes that would have been more difficult to sell up the ladder in the past.” This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. every Monday.

San Jose 369

San Jose Email Marketing millennials Strategy 369

Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history. GDPR’s Privacy Protections.

Email Marketing 196

Email Marketing Guidelines Resources Process 196

Reid All About it

DECEMBER 6, 2024

The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. Matt Locke at Attention Matters suggests three tactics for making your organization seem like a safe choice. Luke Burgis [A revealing one to ponder.]

Content 213

Content Strategy Revenue Education 213

Nonprofit Marketing Guide

FEBRUARY 3, 2022

FIRST-PARTY DATA: Data you collect based on behavior and transactions (donations, email clicks, website visits if integrated with your CRM, etc.). SECOND-PARTY DATA: When you use someone else’s first-party data, such as a partner organization sharing data from their list with you, or from a company like Google or Facebook. .

Email Marketing 65

Email Marketing Marketing Survey Software 65

Reid All About it

NOVEMBER 20, 2020

Fri 11/20 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

Certificate 370

Certificate System Dallas Recruiting 370

Higher Logic

JUNE 28, 2018

However, they shouldn’t be ignored – these metrics reflect important things about your email marketing habits and are worth paying attention to. Do your low vanity metrics mean marketing automation isn’t working for you? How well do these respondents really understand email marketing fundamentals?

Marketing 149

Marketing Email Marketing Content Software 149

Reid All About it

FEBRUARY 12, 2021

Fri 2/12 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

Revenue 370

Revenue North Carolina Leadership Technology 370

Higher Logic

FEBRUARY 15, 2018

Make sure these components work together to maximize your marketing strategy. Top 5 Tools for Your Marketer's Toolbox. Email Marketing. Most marketers agree: email still works (in fact, 59 percent of marketers claim it’s their most effective channel). Search Engine Optimization.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Higher Logic

OCTOBER 24, 2018

I’m not here to tell you exactly what the best email design is (that’s pretty subjective anyway), but I am here to strengthen your knowledge of the basics with critical tips and inspiration based on my experience as an email marketer in the association and B2B demand generation world. Email Body. Really Good Emails.

Tips 89

Tips Email Marketing Newsletter Content 89

.orgSource

FEBRUARY 4, 2025

Limited Integration Between Systems : If your CRM, email marketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement. Upgrade or Modernize : Consider upgrading to cloud-based, flexible solutions that can grow with your organization.

Technology 88

Technology Member Engagement Tools System 88

Higher Logic

OCTOBER 11, 2018

If you’re an email marketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best.

eBook 176

eBook Email Marketing Report Tools 176

Reid All About it

OCTOBER 21, 2022

Good organizations develop their employees while great organizations develop their people. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Roger Haskett: Ultimate Virtual Pub Trivia. Mon 10/24 at 1 p.m. – And right now, you’re thinking: “What’s the difference?”

Revenue 45

Revenue Email Marketing Education Review 45

Higher Logic

JANUARY 27, 2020

Because online communities can transform any organization , you’ll see a range of industries. Because real change can start at any level of an organization, you’ll see a range of titles. Join her to learn more about community strategy and get advice on how your organization can better use community. Follow Shana on LinkedIn.

Software 317

Software Strategy Industry Social Media 317

.orgSource

NOVEMBER 11, 2024

The organizations that will lead the future are those that invest in their people, equipping them with the tools and knowledge they need to excel in a tech-driven environment. Digital literacy is now a foundational skill, and the ability to leverage technology will determine the future success of your organization.

Tools 88

Tools Technology Strategy Innovation 88

YourMembership

AUGUST 6, 2015

We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading member engagement platform for organizations. If you’re in Detroit for ASAE please take a minute and stop by the YM booth (#539) for a visit.

Detroit 150

Detroit Nashville Learning Management System Email Marketing 150

Higher Logic

MAY 8, 2019

Many associations see membership as an automatic email opt-in. The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. The same is true of email marketing communications.

Tips 166

Tips Email Marketing Newsletter Communications 166

Aaron Wolowiec

AUGUST 16, 2016

“In the absence of a marketing strategy that is based on an association’s values and objectives, it is difficult for marketing to have the impact that it should. So for marketing communications and all other capabilities, the right approach is to lead with strategy and planning.”. The biggest dip: mobile marketing.

Marketing 133

Marketing Email Marketing Report Content 133

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. How can I help my organization be more data driven?

Survey 264

Survey Strategy Project Education 264

Higher Logic

OCTOBER 4, 2018

Since there are so many tools out there, our marketing team came together to compile a list of our favorites to share with you. For when you need to stay organized: Evernote : Take notes in Evernote to keep them organized and available on the go. Adjust accordingly to make sure you’ve got great email deliverability.

Tools 233

Tools Marketing Social Media Software 233

Reid All About it

OCTOBER 28, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Learn what should be reviewed, modified or included in organizers’ contracts to reduce exposure to liability and risks. Culture is the foundation of any successful organization and affects nearly every aspect of your team.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39