Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. The Basics + Benefits.

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Tips Email Marketing Newsletter Communications 166

Eplys

FEBRUARY 24, 2021

When leveraging your event email marketing strategy, there are five types of emails worth sending to maximize your event’s potential and create a proper channel of communication. Think of each email as an opportunity to promote your event , even when attendees are already confirmed.

Email Marketing 113

Email Marketing Marketing Tips Strategy 113

Aptify

JUNE 6, 2024

Here’s what to look for in software that will take your organization well into the future. When your association or union is large and complex, you have unique goals and challenges to address – and your organization changes over time. This infographic will help you make the right choice for your organization.

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Reid All About it

DECEMBER 6, 2024

The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. Matt Locke at Attention Matters suggests three tactics for making your organization seem like a safe choice. Luke Burgis [A revealing one to ponder.]

Content 213

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Reid All About it

FEBRUARY 21, 2025

Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. Explore ways to use your data to monitor your organizations health and performance, improve segmentation and personalization, identify member needs, trigger helpful automations, and deepen member engagement.

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Nonprofit Marketing Guide

FEBRUARY 1, 2021

February 9 & 11: Email Marketing Trends for Nonprofits with Kivi Leroux Miller. Two-Part Webinar Series] Learn how to manage all aspects of your email marketing and communications for 2021. February 18: Jump Start Your Email Welcome Series with Kivi Leroux Miller. [60-Minute Learn More and Register .

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Reid All About it

OCTOBER 4, 2024

exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) Tech Tuesday Whether you’re a tech-savvy pro or just getting started, Tech Tuesday is your go-to spot for the latest trends, game-changing tools, and insider tips that will take your organization to the next level. .

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Reid All About it

JANUARY 4, 2019

Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Perhaps you’ve heard that video storytelling would be great for your company or organization, but you have you no idea where to start. Follow Blog via Email. More info/register.

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Washington Video Social Media DC 285

Higher Logic

NOVEMBER 27, 2018

But a great strategy needs to be the foundation of your marketing automation campaigns. Before you start blasting out emails and assigning roles, take time to develop and finesse a content and lead generation strategy. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

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MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Candid

SEPTEMBER 28, 2022

Email is often the backbone of nonprofit marketing strategy. Around 99% of email users check their inboxes on a daily basis, making this one of the most likely messages your supporters see. Let’s walk through four email engagement tips to help you make the most of your campaigns: Personalize and segment email messages.

Tips 119

Tips Email Marketing Strategy Social Media 119

Higher Logic

DECEMBER 19, 2019

Liz Palm | Marketing Director, Protech Associates. Association Tech Tip #1: Put Data + Artificial Intelligence (AI) to Work. If you’re automating your email marketing communications, you’re using AI. Association Tech Tip #2: Embrace B2B Partner Collaboration to Support Digital Transformation. Need inspiration?

Tips 156

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Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Fri 11/20 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI.

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Higher Logic

JANUARY 31, 2019

In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members. Listen: Young people simply aren’t jumping to join an organization with an online presence that looks like it’s from the 1970s.

Communications 184

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Higher Logic

JULY 19, 2018

or "Why am I being sent this email asking me to register for an event that I already registered for?". With the technology available at our fingertips today, we expect more from the organizations we affiliate ourselves with. Marketing automation can literally pay for itself by recovering this type of lost revenue.

Tips 159

Tips eBook Marketing Newsletter 159

Membersuite

FEBRUARY 2, 2018

Event email marketing is a special science that requires the perfect combination of organizing, saying, and doing.

Email Marketing 61

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Reid All About it

MAY 3, 2019

It’s frustrating to have member and event attendee data spread out across the organization in different databases. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members. Trust Is a Must: 3 Ways to Build Trust in Your Healthcare Organization.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Higher Logic

APRIL 24, 2018

It’s made them some of the more creative and efficient organizations we’ve ever seen. If your organization gives out awards for top members or your most involved advocates, you can easily use your volunteer software to accept nominees. Expert Tip: You can use this same principle to run contests with your volunteer tools.

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MemberClicks

DECEMBER 13, 2022

It helps keep up the “brand” of your organization. The words you use, how formal you are and how you “talk” to your members through email give them a sense of the type of organization you are. For new members especially, email communication can help build relationships. Copywriting tips for emails.

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.orgSource

FEBRUARY 4, 2025

Here are three signs to watch for and tips on how to turn things around. Limited Integration Between Systems : If your CRM, email marketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement.

Technology 88

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Reid All About it

OCTOBER 21, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. Good organizations develop their employees while great organizations develop their people. Member gatherings.

Revenue 45

Revenue Email Marketing Education Review 45

Associations Now

DECEMBER 12, 2018

Good marketing is the key to making association content feel shiny and new. Here are a few tips for effectively marketing your repurposed association content: Ensure repackaged content is relevant. Before associations start marketing their repackaged content, they need to check that it’s still timely. “You

Content 89

Content Tips Marketing Certificate 89

Higher Logic

JANUARY 27, 2020

Because online communities can transform any organization , you’ll see a range of industries. Because real change can start at any level of an organization, you’ll see a range of titles. Resource: Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew. Follow Shana on LinkedIn. Jason Schofield.

Software 317

Software Strategy Industry Social Media 317

Reid All About it

SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. labor markets won’t meet future workforce needs. . | More info/register.

LMS 264

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Reid All About it

OCTOBER 28, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Karine Blaufuss (AGU), Dan Hickey (Delcor), Evan Reid (ASHA), and Jennifer Sargent (AAAS), will discuss their real-world experience with data governance and provide some tips, tricks, and many many lessons learned. every Monday.

Blended Learning 39

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Reid All About it

DECEMBER 21, 2018

Association Adviser shares the story of Guillermo Ortiz de Zarate , Chief Innovation and Information Officer for NCARB, who created Lineup, a software platform that helps organizations efficiently manage talent and form teams (and committees) with diverse strengths. Hear tips for growing your email list. Follow Blog via Email.

Email Marketing 175

Email Marketing Social Media Library millennials 175

MemberClicks

FEBRUARY 9, 2023

But that’s where a marketing plan can help. As mentioned, a solid membership marketing strategy boasts a variety of advantages—even beyond just finding leads. This is a primary focus for many membership marketing plans. A marketing plan can help organizations reach out and connect with new prospective members.

Strategy 98

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Aaron Wolowiec

AUGUST 16, 2016

Among the findings: Association customers think marketing communications are rather stagnant – and each year, those feelings grow a bit stronger, according to the survey results. Marketing Tip No. All associations need a strategic marketing plan to drive all marketing capabilities and tactics,” Demand Metric said. “In

Marketing 133

Marketing Email Marketing Report Content 133

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. How can I help my organization be more data driven?

Survey 264

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Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

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Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

OCTOBER 11, 2019

Check out this 15-minute web series covering hot topics and issues related to 501c organization management. Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media.

DC 50

DC Washington Education Content 50

Fonteva

FEBRUARY 9, 2021

Here are our top tips from an HR consultant: Invest in a comprehensive management solution Communicate consistently and valuably Offer ample learning opportunities Provide tools for members to engage with each other. That’s why our first tip will be investing in a key management solution. Email marketing and communication.

Member Engagement 98

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Nonprofit Marketing Guide

APRIL 7, 2023

Let’s wrap it up with the most helpful articles, posts, and tips for nonprofit marketers. Mention has 4 Ways to Create and Organize Your Email Marketing Calendar for 2023. Learn the latest best practices and tips. Auburn, AL How was everyone’s first week of April?

Tips 86

Tips Marketing Social Media Video 86

Higher Logic

JUNE 9, 2020

If COVID-19 has caused you to change your email strategy, I have some tips for you to make sure your email domain maintains a good reputation and your emails end up in the right place. 3 Email Deliverability Areas to Watch. Let’s dig into these deliverability challenges and how to solve them.

Communications 262

Communications How To New York Guidelines 262

Higher Logic

JUNE 4, 2019

For more tips on monetizing your webinars, click here. From social media and email marketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis. Resource: 3 Types of Online Learning Experiences Association Members Love (And How to Provide Them). Want to learn more?

Learning Management System 214

Learning Management System Content Course Resources 214

Reid All About it

MAY 19, 2023

Association executives want their organizations to evolve and take advantage of new opportunities, but something is holding them back. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. and expansion (yay!). Association growth mindset. More info/register.

Leadership 195

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