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James Young at Product Community shares ten revenue-generating product ideas. Peterson, Tenenbaum Law Group PLLC Are pressreleases still relevant? Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. Product ideas.
Host: American Marketing Association Speakers: Millie Beetham, Director of Revenue Generation, and Deeksha Taneja, Vice President of Growth & Optimization, ZoomInfo Tue 8/13 at 2 p.m. The goal of an EPC (Email Preference Center) is rooted in maintaining compliance and adhering to CANSPAM laws. More info/register.
Learn how to amp up your digital fundraising appeals and increase donations with power targeting and superior emails. By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce.
The Salesforce AppExchange enables associations to extend the power of Nimble AMS with more than 4,000 applications, including emailmarketing, accounting, volunteer management, and project management. Read PressRelease. It’s an event you won’t want to miss! Learn more about this new development in Nimble AMS.
That’s exactly what was examined as part of a recently released cross-industry research report called the Digital Playbook , which surveyed 480 exhibition and sponsorship decision-makers. To see how your exhibition marketing efforts compare, here’s a look at some of the survey’s findings and the researchers’ recommendations: 1.
The study, which was conducted by the Virtual Edge Institute (VEI) and commissioned by Freeman , was released earlier this week. Engaging people using online meeting and event technology has never been more important,” said VEI’s Executive Director Michael Doyle in a pressrelease. The bottom line counts. percent say they don’t.
If your business invests in your event but then does not have the attendance to bring in the expected revenue, you can experience tremendous financial loss. For your event to get the attention it deserves to attract the attendees you need, a marketing strategy to cut through the chaos is necessary. Write an outstanding pressrelease.
CMA’s in-house PR team scored a few important industry media placements, which included a placement of EPN’s pressrelease on Meetings Today’s homepage for seven consecutive days. We also provided other member-outreach services such as social media , emailmarketing and a weekly digital publication , to maximize the publicity.
A good pressrelease can turn lukewarm interest in your group into passion and excitement. You can use your group following to expand your sales funnel and email list. Generate advertising or sponsorship revenue. Publishing content on high-traffic platforms such as Medium, Quora, etc. Create media coverage.
The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. On behalf of the awards committee, I want to congratulate the 2020 Gold Circle Awards and Merit Award recipients.
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