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Never forget that their continued support is conditional on the exchange of extra resources, events, and opportunities. However, you can only maximize the benefits of emailmarketing to your event when you employ specific engagement strategies. Gather important data from your email campaigns.
The weekly list of free educational events and resources for the association community… Hurricane Helene. Find a list of organizations to support in the Helene Response & Rebuild: Western North Carolina Resource Guide. Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts.
Nonprofit emailmarketing is still a great way for nonprofits to reach the right people with the right message at the right time. It’s a great tool especially when you connect your email engagement work to your nonprofit’s big mission goals. But nonprofit emailmarketing can be complicated!
The weekly list of free educational events and resources for the association community Life cannot be delegated. Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. Lewis Mumford New member onboarding. Fri 2/21 at 1 p.m. CAE credit. 1 CAE credit.
This informative new guide is THE resource on the topic of marketing automation for associations. The guide explains what marketing automation is, and: Why associations use it. How it’s like emailmarketing on steroids. p.s. Already use marketing automation? Spoiler alert: It can.). The benefits of using it.
The weekly list of free educational events and resources for the association community New member onboarding. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. Membership marketing. Tony Rossell at Marketing General Inc. Read, dammit. Career centers.
The weekly list of free educational events and resources for the association community The voice of beauty speaks softly; it creeps only into the most fully awakened souls. Make social and educational events more conducive to conversationplenty of online resources offer advice on facilitating interaction and connection. 1 CAE credit.
The third category are the ones marketing experts say can easily alienate recipients: emails that don’t impart anything of value, are basically a rehash of what folks already know about the pandemic, and feel almost like a cheap attempt at driving engagement. “Be So, what should you be doing? Above all, be generous.
The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy. Luke Burgis [A revealing one to ponder.]
The weekly list of free educational events and resources for the association community…. Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward.
As a technology resource for associations and chambers of commerce, GrowthZone aggregated this list of relevant and useful programs to help member-based organizations. Smartsheet : Free templates that can be used to build a coronavirus preparedness dashboard, rich with CDC documentation and other resources, and related sheets and forms.
The weekly list of free educational events and resources for the association community… “ As long as autumn lasts, I won’t have enough hands, canvas or colors to paint the beautiful things that I see.” Content strategy. ” ~Vincent van Gogh Generations. Dienst at PCMA Convene. Call-to-action (CTA). More info/register.
The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Providing resources to chapter leaders. Tony Rossell at Marketing General Inc.
You can maximize their membership value by providing members with the connections and resources they care about the most, year-round. With tools like online community and marketing automation , you recreate the best parts of your association online. The best way to do this? Reggie Henry, Chief Information and Engagement Officer, ASAE.
Develop data-driven marketingstrategies that resonate with different member segments. Attracting and Retaining Talent A strong upskilling strategy doesn’t just benefit your association’s current workforce—it also makes your organization more attractive to potential employees. Here’s how to get started: 1.
That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy. The nonprofit tech consultants at DNL OmniMedia have got you covered with this guide to Blackbaud CRM , one of the most robust CRM software choices on the market.
However, many associations struggle to engage members on a deeper level due to resource constraints or legacy systems. AI bridges this gap, providing the tools to engage each member individually without straining internal resources. Some associations have already seen success by incorporating AI into their strategies.
Now, he's head of Structure3C, a community strategy firm. How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Resource: Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew.
The key to achieving this objective is having an effective event marketingstrategy. When you have a strong event marketingstrategy, it ties everything together so you align all your elements of planning together. What is an Event MarketingStrategy? What is an Event MarketingStrategy?
Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. Thats why we specialize in helping associations build digital strategies that address inefficiencies, improve member engagement, and leverage data for growth. At.orgSource, we understand these challenges.
The weekly list of free educational events and resources for the association community… 86 “normal,” please. Maximizing Revenue through Smart Pricing Strategies. Davis, CAE, who works at the American Association of Pharmaceutical Scientists, said: “I need to operate now and look forward, not try to claw may way back to ‘normal.’
The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. Resource: Integrate for Success: 3 Sweet Results of AMS Integrations. #4.
This localized strategy also enables greater hands-on involvement, including the opportunity for in-person strategy sessions. Known as the 30-Mile Loyalty Strategy, this approach helps businesses cultivate client delight and build lasting connections within their local community. They engage more with these familiar companies.
The weekly list of free educational events and resources for the association community… On my calendar. He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Join me at the virtual.orgCommunity Solutions Day on Wednesday, September 18. Product ideas.
Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. Webinars serve as an easy way to dive deeper into all the resources you offer, encourage them to participate in educational and networking webinars, and answer any questions they may have.
The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Emailmarketing news. Leadership development for young members.
The weekly list of free educational events and resources for the association community…. While this isn’t CAE credit eligible, we guarantee you’ll walk away with new resources, tools, ideas and peers in the CRVM space. EmailMarketing Workshop. Content Strategy & Your SEO Roadmap. Accepting reality.
Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection. The Basics + Benefits.
The weekly list of free educational events and resources for the association community… On my schedule. They identify six common mobile engagement strategies and share tactics for implementing them. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) to 1:30 p.m.
The weekly list of free educational events and resources for the association community… “The most important decision you will ever make is to be in a good mood.” A few months ago, a website firm serving the association market went out of business and left their association clients adrift. . Voltaire Chapter ambassadors.
The weekly list of free educational events and resources for the association community… Reboarding members. It covers virtual event strategy and technology, including a list of platforms for different purposes. It covers virtual event strategy and technology, including a list of platforms for different purposes.
The weekly list of free educational events and resources for the association community…. – How to Personalize 5 Must-Have Email Templates. Since emailmarketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Research on associations. Sat 5/8 at 12 p.m. Tue 5/11 at 1 p.m.
The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. During the last one, they introduced their event safety playbook full of tips and resources. API basics.
Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Looking to personalize and target your email communications strategy to different member segments? Use community to reach future members. Growing Non-Dues Revenue. Objection 2: Social Media.
The weekly list of free educational events and resources for the association community…. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). More info/register.
The weekly list of free educational events and resources for the association community… ASAE Annual. Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Yes, yes, a thousand times yes. Fri 8/9 at 4 p.m. –
The weekly list of free educational events and resources for the association community…. Launching a podcast isn’t as intimidating as it used to be, thanks to the resources and people who can help you get started. Speakers: Amanda Simons, Principal, Sustainability Consultant, Honeycomb Strategies. Survey invite. 1 CMP credit.
The weekly list of free educational events and resources for the association community… Reading and learning may be the last things on your mind right now. Mon 1/8 at 1 p.m.* – 10 Website and EmailMarketing Best Practices for Small Nonprofits. Alyssa Ford, Data and Strategy Lead at Tech Impact. More info/register.
If it’s the latter, it’s time to reshape your strategy. Translation: In order to experience said boosts in membership from younger people, your engagement strategy must be broader than one age group (ahem, Baby Boomers). Simply put: stereotypes are outdated and assumptions can’t be ground for your strategy. Cue the Aretha).
The weekly list of free educational events and resources for the association community…. Maybe It’s Your Marketing. Hear how to develop a marketingstrategy and apply practical approaches to effectively position your volunteer opportunities to attract, inspire, engage, and increase satisfaction of your volunteers.
EmailMarketing in 2017: Trends, Data and Best Practices. See what emailmarketingstrategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketingemails. Host: 4Good.
EmailMarketing in 2017: Trends, Data and Best Practices. See what emailmarketingstrategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketingemails. Host: 4Good.
If you’re up against poor email deliverability rates, or simply need a refresher on deliverability best practices, assess your strategy for these common pitfalls then get busy making improvements to impact how you’ll send emails moving forward for maximum exposure. Link shorteners will hurt your email delivery.
The weekly list of free educational events and resources for the association community… Reflection. “I Q2 EmailMarketing Tips Hear insights from six of the industry’s leading emailmarketing experts. I expect to pass through life but once. William Penn Chapter events. More info/register. Fri 5/19 at 4 p.m.
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