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OCTOBER 4, 2024

Learn how to create high-quality text, image, video, and other content through hands-on time in class. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). 1 CAE credit. More info/register. 1 CAE credit.

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DECEMBER 6, 2024

In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Luke Burgis [A revealing one to ponder.] Tax reform threat. More info/register. More info/register. If so, CSR funds could present opportunities for you. CAE credit.

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SEPTEMBER 20, 2024

On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Host: Sinch Email Wed 9/25 at 12 p.m. AI for associations. to 1:30 p.m.

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MAY 21, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. 5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid.

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Reid All About it

FEBRUARY 21, 2025

Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. Episodes are published Monday mornings in both audioand video format, available on YouTube,Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). 1 CAE credit.

Arlington 258

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Reid All About it

OCTOBER 21, 2022

Speakers: Jimbo Clark: Let’s Get Phygital: Engaging Beyond the (Video) Box! This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. Host: American Marketing Association.

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Reid All About it

NOVEMBER 20, 2020

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Maximizing Revenue through Smart Pricing Strategies. 1 CMP credit. More info/register. Host: Meetings Today. Presenter: Bonnie Wallsh. Mon 11/23 at 1 p.m. Chatting with Agnes & Cecilia. New episodes are posted by 1 p.m.

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Nonprofit Marketing Guide

NOVEMBER 17, 2020

And in their 2018 year-end analysis , M+R also found that nonprofits who saw their list size drop year-over-year (because they actively managed their lists, dropping the unengaged) also saw better returns: a 26% improvement in response rate and a 2% improvement in email revenue. Offer a special incentive to come back.

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Reid All About it

FEBRUARY 12, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. Email Marketing Workshop. How to Increase Your Corporate Sponsorship Revenue.

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Revenue North Carolina Leadership Technology 370

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

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Reid All About it

MAY 3, 2019

Learn about email marketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. Tips to Extend Your Event’s Reach and Revenue. Telling Your Story Through Blogs, Photos and Videos.

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APRIL 30, 2021

Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Presenter: Sheri Bender, SHRM-SCP, SPHR, founder, Pulse HR Consulting, LLC. Mon 5/3 at 1 p.m. New episodes are posted by 1 p.m. every Monday.

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Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care?

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Reid All About it

OCTOBER 28, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Find Hidden Gems in Your Data & Discover New Revenue Opportunities. Beneath data, lies hidden gems (aka insights) that can be monetized to bring in more revenue—as long as you know where to look and how to dig them out.

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Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Check out the midnight sun and aurora borealis, paddling down the Chena River, or dog mushing in these 360-view videos from Fairbanks, Alaska. Intriguing.

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JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Mon 1/10 at 1 p.m. every Monday.

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MAY 14, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe. Presenter: Trevor Blondeel , PCC, Founder, Operations Kickstart.

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Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

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Association Success

NOVEMBER 17, 2020

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. Entertain through video content. Some associations truly think outside the box by offering video and streaming content. MORE: Why you need video content.

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Reid All About it

MAY 12, 2023

Episodes are published Monday mornings in both audio and video format on most podcast services. Host: Fonteva Speakers: Rebecca Achurch, PgMP, PMP, CSM, CAE, Chief Executive Officer, Achurch Consulting Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 5/17 at 1 p.m. – 1 CAE credit. More info/register. 1 CAE credit.

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Chicago Mooc Education Newsletter 201

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AUGUST 6, 2021

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Entirely new platforms and revenue streams have emerged as well as new ways to boost retention, volunteerism, and leadership. The uncertainty gives you a queasy feeling when seeking sponsorship revenue. Mon 8/9 at 1 p.m.

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JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register.

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JUNE 10, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. 4 Outdated Email Practices & How to Modernize your Email Marketing Program. Host: Professionals for Association Revenue. Reenergize Your Event Revenue. More info/register. Host: Fridays@4.

Arlington 39

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GrowthZone

MARCH 13, 2021

Generate revenue. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Support: Full support, including phone, chat, email, support wiki, webinar, and on-demand video. Streamline operations.

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FEBRUARY 25, 2022

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Non-dues revenue.

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Association Success

OCTOBER 8, 2020

From social media to email marketing, webinars to live streaming, technology has created countless ways to connect with your audience. Posting video clips of sessions on YouTube. By getting comfortable with the unknown, your association will be more prepared to adapt to whatever the future holds. .

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SEPTEMBER 30, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Simon Inger, Chief Revenue Officer at Cadmore Media. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange.

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MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Sat 5/8 at 12 p.m. Mon 5/10 at 1 p.m. every Monday. 1 CMP credit.

Technology 370

Technology Strategy St. Louis System 370

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MARCH 4, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Association Revenue: Plan Your Work, Work Your Plan. To meet the challenge, our associations must meet the critical task of upskilling our teams and improving our revenue strategies. Mon 3/7 at 1 p.m. – every Monday.

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DECEMBER 13, 2024

Marketing 2025: Association Trends, Challenges, and Opportunities Join an engaging, interactive discussion about marketing trends and challenges associations will face in 2025. Share insights, exchange ideas, and tackle pressing questions about the future of association marketing. More info/register (ASAE members only).

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APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Finally, Google Chrome’s next update will block autoplay videos that have sound. ( Yes, no, maybe so? It’s a one-two punch. The Verge ).

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JULY 14, 2023

Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). How to Scale Your Email Efforts by Leveraging AI and Automation Learn about scaling up the production and effectiveness of your email marketing efforts.

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Nonprofit Marketing Guide

APRIL 7, 2023

Study Finds Nonprofits Have Optimistic Staffing and Revenue Outlooks Julia Campbell shares The Problem with Nonprofit Storytelling with Maria Bryan Find out How To Define Your Target Audience. Mention has 4 Ways to Create and Organize Your Email Marketing Calendar for 2023. Want to start a blog? M+R has listed a few.

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Association Adviser

DECEMBER 17, 2013

(According to ABM, the average B2B marketing team allocates 50 percent of its budget to integrated programs. Just 4 percent of B2B marketers rely only on one channel). By multiplying the opportunities for your association to earn non-dues revenue. The first announced the launch of the online MHEDA TV channel.

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MAY 19, 2023

Non-dues revenue partners. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. More info/register.

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JULY 7, 2023

Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. That’s why marketing often falls prey to the classic spray and pray model.

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AUGUST 9, 2024

Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). The goal of an EPC (Email Preference Center) is rooted in maintaining compliance and adhering to CANSPAM laws. More info/register. More info/register.

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